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PODCAST

Law Subscribed

Mathew Kerbis, The Subscription Attorney

Mathew Kerbis interviews attorneys and technologists building for subscription legal services and other innovations within the law. https://linktr.ee/lawsubscribed. www.lawsubscribed.com

business entrepreneurship

All Episodes

51:59

(163) Transformations + Subscriptions for...

Law Subscribed ·

2026/02/06

Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. The Transformation Economy is the Future of Professional Services. Professional services are evolving beyond commodities → goods → services → experiences to transformations. Clients will pay for meaningful life/business changes (opening a business, planning legacy, scaling to $1M) rather than just deliverables. Transformations subsume all previous economic levels and are

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42:01

(162) Lawyer Community + Subscriptions with Brian...

Law Subscribed ·

2026/01/30

Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Subscription Models Work Best with Clear Definitions. When implementing subscription-based legal services, success depends on clearly defining what constitutes a “legal project” and setting appropriate tier levels. This allows for predictable pricing while accommodating varying client needs and business growth.2. Hey Counsel is a Community-First Platform. Unlike other

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46:54

(161) AI + Automations for Scaling Law Firms with...

Law Subscribed ·

2026/01/23

Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Master the Fundamentals, Not the Tools. Focus on learning the core skills of working with AI models rather than chasing every new tool. Understanding how base models work (like Gemini, ChatGPT, Claude) teaches you their capabilities and limitations, which applies to any tool you use. The skills stay constant even as tools change.2. Contingency and Alternative Fee Models

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36:58

(160) The Benefits of Outcome-Based Pricing + AI with...

Law Subscribed ·

2026/01/16

Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. AI Enables Scalable Growth Without Proportional Overhead. Shane’s company uses AI to review thousands of Amazon reviews daily, replacing what would’ve required 50+ employees working 4-hour shifts. By training AI models on Amazon’s guidelines and violation patterns, they scaled their business without the traditional costs of hiring, training, and managing a large

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47:30

(159) Productizing (Quasi) Legal Services +...

Law Subscribed ·

2026/01/09

Sign up for Practi, a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. From Chemist to IP Attorney to Legal Tech Founder. Zac’s journey: scientist → Georgetown Law → top 10 global firm → in-house general counsel at a consumer brand → law firm partner → founded Sigil (legal tech) while maintaining Copernicus Law. His diverse experience across big law, in-house, and entrepreneurship gives him unique insight into legal service delivery

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41:32

(158) New Company Announcement + 2025 in Review

Law Subscribed ·

2026/01/02

Sign up for Practi, a new platform that helps law firms use subscription billing.To stay up to date with Practi, subscribe to our newsletter at practi.ai/hello.Watch how to sign up for Practi at this link.Here are the top 5 takeaways from this episode:* Launch of Practi – A Legaltech Company for Subscription-Based Law Firms:Practi is a new legaltech platform designed to help law firms transition from the billable hour to a subscription model. The platform is free to sign up, create subscription

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23:13

(157) Latent Legal Market Opportunities with AI and...

Law Subscribed ·

2025/12/26

Click here to sign up for a new platform that helps law firms use subscription billing.To stay up to date with Practi, subscribe to our newsletter at practi.ai/hello.On October 10, 2025, I presented live at MaxLawCon in Nashville on the topic of integrating. Here is the slide deck. Here are the top 5 takeaways:* The Traditional Billable Hour Model Is Becoming Obsolete. AI automation is eliminating a significant portion of billable legal work—up to 75% for firms in the near future. This makes the

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28:56

(156) Culture Shift in an AI Age (live at LegalGeek)...

Law Subscribed ·

2025/12/19

Click here to sign up for a new platform that helps law firms use subscription billing.To stay up to date with Practi, subscribe to our newsletter at practi.ai/hello.On June 17, 2025, I presented live at LegalGeek in Chicago on the topic of integrating. Here are the top 5 takeaways:* AI is Rapidly Transforming Legal Practice.Artificial intelligence is accelerating changes in law firms, from automating routine tasks to enabling new business models. The adoption of generative AI has made it possible

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18:58

(155) Criminal Law + Subscriptions with Adam Rossen...

Law Subscribed ·

2025/12/12

Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Innovative Criminal Defense Internship/Externship Program:Adam Rossen’s law firm runs a highly competitive, curriculum-based internship program for high school, undergraduate, and law students. The program is designed to provide real-world legal experience, pairing students with attorneys and involving them in substantive casework. There is a push to rebrand it as

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62:13

(154) Personal Injury Law + AI with Jonathan Nessler...

Law Subscribed ·

2025/12/05

Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* AI and Blockchain Will Transform Legal Practice and Evidence: The intersection of AI and blockchain is poised to revolutionize how legal professionals verify authenticity and ownership of digital evidence. Blockchain’s immutability and transparency can provide cryptographic proof of creation and ownership, which will be crucial as AI-generated content becomes

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61:27

(153) Integrating AI in Legal Services (live at...

Law Subscribed ·

2025/11/28

Click here to sign up for a new platform that helps law firms use subscription billing.On June 17, 2025, I presented live at LegalGeek in Chicago on the topic of integrating. Here are the top 5 takeaways:* The Billable Hour Is Obsolete.* The adoption of AI tools in legal practice is making the traditional billable hour model increasingly untenable. AI enables lawyers to deliver work faster and more efficiently, aligning incentives with client value rather than time spent. Subscription and

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48:27

(152) Wellness and Legal Services + Subscriptions...

Law Subscribed ·

2025/11/21

Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:* Integrating Wellness and Law: Shannon Villalba combines her background in the arts, holistic wellness, and law to create a unique legal practice. She uses tools like meditation, energy work, and her Heartsong Chara Framework to help clients understand legal concepts and build their businesses in a more balanced, holistic way.* Moving Away from the Billable Hour:

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40:20

(151) Recap: How to Run a Law Firm in 2025

Law Subscribed ·

2025/11/14

Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from this episode:1. Constant Adaptation and Simplification Are Key to Law Firm Success.Both Mathew and Lauren emphasized the importance of regularly reassessing and adapting their practice areas, pricing, and service offerings. Lauren pivoted away from tax debt resolution to focus on estate planning and prenups, while Mathew simplified his pricing structure and eliminated underused

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46:11

(150) Specialization + Subscriptions with Nancy Fox...

Law Subscribed ·

2025/11/07

Click here to sign up for a new platform that helps law firms use subscription billing.Here are the top 5 takeaways from my conversation with Nancy Fox:* Strategic Networking is Essential: Nancy emphasizes that building relationships with the right people is the foundation of business development, especially for professionals like lawyers and accountants. Networking should be targeted and strategic, not just about meeting as many people as possible.* AI as an Enhancement, Not a Replacement: Both

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55:48

(149) Value Based Pricing Colony with Mathew Kerbis,...

Law Subscribed ·

2025/10/31

On May 14, 2025, I presented live on the topic of subscription-based legal services to Shaun Jardine’s Value Based Pricing Colony. Here are the top 5 takeaways:1. Start Small with Subscription Models: Law firms interested in moving to a subscription-based pricing model should begin with a pilot program in one practice area, targeting loyal clients and documenting results to build internal support.2. Value Over Time Tracking: The shift from billable hours to subscription or value-based pricing

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51:51

(148) AI for Lawyers + Subscriptions with Austin...

Law Subscribed ·

2025/10/24

Here are the top 5 takeaways from this episode with Austin Brittenham of 2nd Chair:* AI is Transforming Legal Workflows and the Billable HourAI tools like 2nd Chair are changing how legal work is performed, reducing the need for billable hours and enabling lawyers to work more efficiently. This shift challenges the traditional billable hour model and encourages new business models in law.* Access to Justice and the Latent Legal MarketThere is a huge unmet demand for legal services—most people with

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31:45

(147) AI and Alternative Fee Arrangements

Law Subscribed ·

2025/10/17

On May 20, 2025, I presented live on the topic of AI and Alternative Fee Arrangements at the American Bar Association’s AI and Virtual Law Summit. Here are the top 5 takeaways:* AI is Transforming Legal Practice EfficiencyThe adoption of AI, especially generative AI, is revolutionizing how legal work is done. Lawyers who move away from the billable hour and embrace efficiency—using AI to complete tasks faster—can actually increase profitability, as less time spent on tasks means more money under

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2:27

(146.5) Special Announcement! New In-Person Dinner...

Law Subscribed ·

2025/10/13

I’m thrilled to announce a new collaboration with DNNR to host in-person dinners for the Law Subscribed audience, starting October 22, 2025, in Lincoln Park, Chicago. Interested attendees should visit lawsubscribed.dnnr.io to sign up. Feedback and suggestions for future event locations or alternative times are welcome! Get full access to Law Subscribed at www.lawsubscribed.com/subscribe

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48:15

(146) Access to Justice + Subscriptions with Sateesh...

Law Subscribed ·

2025/10/10

Here are the top 5 takeaways from this episode with Sateesh Nori of Just-Tech, LLC:* AI and Technology Are Transforming Legal ServicesThe legal profession is undergoing a major shift as AI tools like RAG bots (Retrieval Augmented Generation) and platforms such as Paxton are making legal information and services more accessible, efficient, and affordable. These technologies can help lawyers serve more clients at scale and reduce overhead.* The Billable Hour Model Is Outdated and RestrictiveThe

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45:25

(145) Estate Planning and Probate + Subscriptions...

Law Subscribed ·

2025/10/03

Here are the top 5 takeaways from this episode with Nicole Loughlin of Loughlin Law P.A.:* Ditching the Billable Hour for Predictable Fees: Nicole transitioned her estate planning and probate practice away from hourly billing to a hybrid model with flat fees and a sliding scale based on statutory guidelines. This approach provides clients with predictability, reduces billing disputes, and aligns incentives for efficiency.* Automation and Efficient Client Management: Nicole has heavily automated her

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