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PODCAST

The Market Your Message Show

MarketYourMessage.com

We Help Messengers (Bloggers, Authors, Speakers, and Coaches) Rise above the Noise and Get Paid for What They Know!

business management & marketing

All Episodes

11:53

Want More Subscribers Fast? Steal This Email Swap...

The Market Your Message Show ·

2025/08/29

Send us a text Podcast Show Notes: Want More Subscribers Fast? Steal This Email Swap Formula (Ch 18. Build Your Audience) For more resources and to get the “Your Message Matters” book series, visit platformgrowthbooks.com. Episode Summary: Host Jonathan Milligan reveals the “Guest Email Traffic Playbook”—a proven strategy for rapidly growing your email list by leveraging other people’s audiences. Learn how to ethically and effectively use email swaps and guest webinars to accelerate your subs...

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10:38

How I Gained 6,500 Subscribers in 2 Weeks—Without Ads...

The Market Your Message Show ·

2025/08/22

Send us a text Supercharge Your Audience Growth with the Guest Video Traffic Playbook Want the books? PlatformGrowthBooks.com Episode Summary: Host Jonathan Milligan shares the powerful “Guest Video Traffic Playbook” that helped him gain 6,500 email subscribers in just two weeks—without spending a dime on ads. In this episode, Jonathan breaks down how hosting and guesting on virtual summits and video interviews can rapidly grow your audience, boost your authority, and open doors to new opport...

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11:40

The Hidden Stages Strategy That Got Me on 150...

The Market Your Message Show ·

2025/08/15

Send us a text Podcast Show Notes: Chapter 16 – The Guest Podcasting Traffic Playbook Want to buy the books? PlatformGrowthBooks.com Episode Summary: In this episode, Jonathan shares how the pandemic forced him to pivot his book launch strategy from live events to guest podcasting. He reveals how appearing on 100+ podcasts became his “Hidden Stages” strategy for reaching new audiences and how you can use guest podcasting to grow your own influence—no book required! Key Topics Covered: The cha...

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12:29

From Church Basement to YouTube Millions—Here’s How...

The Market Your Message Show ·

2025/06/20

Send us a text Mastering YouTube Growth: Strategies from Think Media's Journey Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com This episode of the Market Your Message Show, hosted by Jonathan Milligan, dives into the origin and success story of Sean Canal's Think Media. From starting out with minimal resources to building an eight-figure brand with millions of YouTube subscribers, Sean's journey exemplifies grit, consistency, and strategic growth. The episo...

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15:11

Why Most Podcasts Fail—And How to Beat the Odds (Ch...

The Market Your Message Show ·

2025/06/13

Send us a text The Podcast Traffic Playbook: Step-by-Step Guide to Building Your Audience Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com In this episode of The Market Your Message Show, hosted by Jonathan Milligan, we explore the transformative power of podcasting. Starting with a historical overview of Guglielmo Marconi's groundbreaking invention of the radio in 1895, the episode transitions into practical advice for aspiring podcasters. Jonathan discusse...

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10:47

How a Laid-Off Factory Worker Got 150 Million...

The Market Your Message Show ·

2025/05/17

Send us a text The Power of Video Shorts: A Masterclass in Audience Building Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com In this episode of 'The Market Your Message Show,' Jonathan Milligan dives into the success of Kabi Lame, a laid-off factory worker from Italy who gained over 150 million followers on TikTok during the global pandemic with his simple, silent video shorts. Jonathan outlines the importance of adopting short-form video content to grow yo...

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19:04

The 1-Post-a-Day Formula That Built a 7-Figure Brand...

The Market Your Message Show ·

2025/05/09

Send us a text Harnessing the Power of Daily Posts to Build a Seven-Figure Business Grab a Copy of the Build Your Audience Book Here: https://platformgrowthbooks.com Welcome to the Market Your Message Show with Jonathan Milligan. In this episode, Jonathan delves into Chapter 7 of his book, 'Build Your Audience,' titled 'The Daily Post Traffic Playbook.' He explores the inspirational story of Justin Welsh, who built a seven-figure business by consistently posting valuable LinkedIn content dai...

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17:42

12 Ways to Skyrocket Your Email List (Ch 5. Build...

The Market Your Message Show ·

2025/04/25

Send us a text Skyrocket Your Email List: The Lead Magnet Launchpad Strategy 👉 Grab Your Copy of The Build Your Audience Book Here: https://platformgrowthbooks.com In this episode of the Market Year Message Show, host Jonathan Milligan delves into Chapter Five of his book 'Build Your Audience,' revealing the secrets to skyrocketing your email list. Jonathan shares a personal story about a missed opportunity that taught him the importance of lead magnets and provides actionable strategies to

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11:48

Create an Attractive Lead Magnet (Ch 3. Build Your...

The Market Your Message Show ·

2025/04/11

Send us a text Crafting Irresistible Lead Magnets: The Dirty Dozen Ideas Want a copy of the book? Go to: PlatformGrowthBooks.com In this episode of the Market Year Message Show, host Jonathan Milligan introduces Chapter 3 from his book 'Build Your Audience,' focusing on the importance of creating attractive lead magnets. Jonathan shares 12 innovative ideas, dubbed 'The Dirty Dozen,' that can help bloggers, coaches, and entrepreneurs grow their email lists effectively. He emphasizes simplicit...

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13:14

The Audience Attraction Playbook (Ch. 1 Build Your...

The Market Your Message Show ·

2025/03/28

Send us a text Becoming a Customer Magnet: Mastering the Audience Attraction Playbook Want to grab the book? Go to PlatformGrowthBooks.com In this episode of the Market Your Message Show, we dive into Chapter One of the 'Audience Attraction Playbook,' a key concept from the Your Message Matters series. Discover the power of pull marketing versus push marketing through engaging content and client relationships. Featuring the story of BlendTech's revolutionary 'Will it Blend?' campaign, learn ...

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19:26

Ch 15. The 3 Secrets to Selling Anything

The Market Your Message Show ·

2025/02/07

Send us a text Want access to the book? go to PlatformGrowthBooks.com The Three Secrets to Selling Anything: A Masterclass in Product Launches This episode delves into 'The Three Secrets to Selling Anything,' using the case study of Popeyes' legendary chicken sandwich launch in 2019. The narrative explores how anticipation, buzz, and urgency can transform any product launch into a massive success. It shares actionable strategies for both big brands and small businesses to implement these pr...

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10:44

Ch 14. Understanding the 4 Types of Buyers

The Market Your Message Show ·

2025/01/31

Send us a textWant access to the book? go to PlatformGrowthBooks.comMastering the Art of Selling: Understanding & Appealing to Four Types of BuyersIn this enlightening episode, we dive into the wisdom of David Ogilvy and explore his timeless lessons on understanding and appealing to four distinct buyer types. We start by revisiting Ogilvy's iconic Rolls Royce ad campaign and how it succeeded by addressing the needs of spontaneous, methodical, social proof, and deadline-driven buyers. Lear...

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17:08

Ch 10. Planning Your Virtual Workshop (Speakers)

The Market Your Message Show ·

2025/01/03

Send us a textMastering the Art of Engaging Virtual WorkshopsWant access to the book? go to PlatformGrowthBooks.comIn this chapter, we explore the evolution and lessons from the 1950s Chicago TV College, which revolutionized remote education through engaging and interactive methods. The chapter draws parallels to modern virtual workshops, cautioning against monotonous lectures that lead to disengagement and 'Zoom fatigue'. Instead, effective workshops should include short, focused teaching se...

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15:21

Ch 8. Developing Your Mini-Course (Teachers)

The Market Your Message Show ·

2024/12/20

Send us a textWant access to the book? go to PlatformGrowthBooks.comDeveloping Your First Mini Course: From Idea to LaunchIn this chapter, learn how to rapidly create and launch your first mini course by focusing on solving a single specific problem. The script explores the history of song pluggers and how their method of offering quick previews can be applied to mini courses. Key instructions provided include picking a super-niche topic, structuring the course with actionable steps, and targ...

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13:14

Ch. 6: The Disney Trick for Irresistible Offers...

The Market Your Message Show ·

2024/11/08

Send us a textValidate Your Offer: The Offer Clarity GridWant a physical copy of the book?https://platformgrowthbooks.comIn this episode of 'Market Your Message Show' with Jonathan Milligan, we delve into the third book in his series, 'Validate Your Offer,' focusing on 'The Offer Clarity Grid' from Chapter 6. Jonathan emphasizes the importance of creating structured offers to captivate and persuade your audience effectively. Drawing parallels with Walt Disney's storytelling principles, this s...

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14:13

Ch. 4: The 4 Secrets to Finding Your Killer Topic Idea

The Market Your Message Show ·

2024/10/18

Send us a textUnleashing Your Business Potential: Finding Your Killer Topic IdeaWant a physical copy of the book?https://platformgrowthbooks.comIn this episode of 'The Market. Your Message Show', Jonathan Milligan explores Chapter 4 of his book 'Validate Your Offer,' emphasizing the importance of finding a killer topic idea in business. He shares the story of Walt Disney and provides insights into identifying market needs, avoiding common pitfalls like shiny object syndrome, and using empathy...

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15:19

Ch. 18: The First Blog Post Secret No One Tells You

The Market Your Message Show ·

2024/08/30

Chapter 18. Write Your First Blog PostWant access to the books in this series?Go to: PlatformGrowthBooks.comIn this episode, Jonathan Milligan guides you through the process of writing your first blog post. He addresses common fears and provides a simple four-step formula to create engaging and valuable blog content. The main steps include creating a catchy headline, outlining your post, editing the draft, and promoting it. Tips on converting personal content to audience-focused material and ...

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13:39

Ch. 13: Finding the Perfect Email Marketing Service

The Market Your Message Show ·

2024/07/26

Finding the Perfect Email Marketing Service: Essential Tips & Top ProvidersFor more books in this series, go to: PlatformGrowthBooks.comIn this episode of the Market Your Message show, Jonathan Milligan, author of the 'Your Message Matters' book series, delves into Chapter 13 of 'Launch Your Platform'. He discusses the critical task of selecting the right email marketing service. Jonathan shares lessons from YesMail's infamous email campaign, explains common mistakes to avoid, outlines se...

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11:12

Ch. 12: How to Create Your First Lead Magnet

The Market Your Message Show ·

2024/07/19

Create Your First Lead Magnet: A Comprehensive 4-Step ProcessFor more books in this series, go to: PlatformGrowthBooks.comIn this episode of the Market Your Message show, host Jonathan Milligan reads Chapter 12 of his book 'Launch Your Platform.' The chapter focuses on creating lead magnets—a proven strategy for converting visitors into engaged subscribers. Jonathan recounts the history of shredded wheat's marketing success as an example and offers a detailed four-step process: identifying au...

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12:26

Ch. 9: Creating Your Main Call to Action

The Market Your Message Show ·

2024/06/28

Creating Compelling Calls to Action on Your WebsiteFor more books in this series, go to: PlatformGrowthBooks.comThis episode explores the importance of crafting clear and compelling calls to action (CTAs) for your website, drawing lessons from historical marketing successes such as Nintendo’s 2007 Wii campaign and P.T. Barnum's circus strategies. The episode outlines why vague CTAs fail and emphasizes the need for action-oriented directives that address visitors' intent. It provides a step-by...

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325 results

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