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PODCAST

Creator XP with Peter Lam

Content for Creators, Esports Professionals, and those looking to start their careers in the industry. We"re here to bring you value through insightful interviews, coaching sessions, and engaging conversations.

business entrepreneurship

All Episodes

01:15:13

The SURPRISING TRUTH About Brand Collaborations w/...

Creator XP with Peter Lam ·

2024/12/18

In this conversation, Peter and Peachietech discuss the intricacies of brand partnerships, particularly in the context of conventions and events. They explore effective communication strategies for creators when approaching brands, the importance of understanding brand goals and metrics, and the nuances of negotiating rates. The discussion also highlights the differences in working with tech creators versus gaming creators, emphasizing the need for tailored approaches in influencer marketing.

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01:07:24

How Game Publishers Choose Creators for Brand Deals

Creator XP with Peter Lam ·

2024/08/01

This podcast features an in-depth conversation with Francisco Rodriguez, aka Atomic Freeze, a creator partnerships manager at Hoyoverse with four years of experience in the field. The discussion covers valuable insights into the world of influencer marketing and content creation in the gaming industry.Key topics include: 1. Building a strong personal brand as a content creator 2. Effective networking and collaboration strategies 3. Understanding the perspective of game publishers and their

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01:13:13

Passion into Pixels: Briikachu's Inspirational...

Creator XP with Peter Lam ·

2024/03/14

Welcome to the latest episode of our podcast where we explore the personal stories and successes of content creators. In "Passion into Pixels: Briikachu's Inspirational Streaming Journey," join us for an intimate conversation with Brianne, also known as Briikachu. She's not just a gamer; she's a storyteller, community builder, and a source of inspiration in the Twitch universe.In this episode, Briikachu shares the passions that drive her compelling content creation and

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00:38:22

Creator Convos w/ @Anya_Tekken

Creator XP with Peter Lam ·

2023/06/25

Join me and my guest Anya as we talk about content creation in the FGC, what it's like running tournaments in Mexico, and everything else in between!You can follow Anya here: https://linktr.ee/anya_tekken

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00:57:01

Content is Important to the FGC w/ Lord Knight

Creator XP with Peter Lam ·

2023/05/03

In this podcast, Lord Knight, a long-time fighting game player and content creator, speaks about the importance of fighting game content and its impact on the FGC. He shares his journey as a competitor and content creator, discussing how he balances both and the evolution of his content over time. He also provides valuable insights for individuals who plan on trying to make a living doing what they love in fighting games. Lord Knight's experience and expertise in the fighting game community make

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00:43:31

Branding Beyond Your Colors w/ MamaTamago

Creator XP with Peter Lam ·

2022/09/26

Branding is a huge part of a creator's success. However, a lot of streamers think branding is just the aesthetics. It's much more than that! So to help me explore this topic my friend MamaTamago hopped on a Twitter Spaces with me to discuss what branding is like beyond just the colors. I hope you all enjoy and learn something new! Follow me at: https://twitter.com/XenosKing Follow MamaTamago at: https://twitter.com/itsmamatamago

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01:04:16

Monetizing as a Creator w/ @FlufffyMonkey

Creator XP with Peter Lam ·

2022/09/03

My friend Braelyn (FlufffyMonkey) and I discuss a monetizing as a creators! With our personal experiences and things that we've learned from other creators, this was such a fruitful conversation. Definitely one that I think any creator who's looking to make income from content can learn from. Especially if you want to learn how to make money from Instagram Reels! Follow FlufffyMonkey here: https://beacons.ai/flufffymonkey Follow me on Twitter for updates and more information:

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01:08:29

Working as Video Editors for Gaming Content Creators

Creator XP with Peter Lam ·

2022/06/07

If you ever wondered what it's like to work as a video editor, especially in the gaming industry, this podcast is for you! In this episode we're joined by our two guests Jab (@jab50yen) and Joshua (@Joshua_A_Daniel) to talk about their experiences as editors and give advice who are looking to get started. Thank you to Candle.gg for helping make this happen by introducing all of us to each other. If you're looking to connect, collab, and create with other creatives such as artists, designers, and

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01:06:39

Community Building From The Ground Up - with Belinda...

Creator XP with Peter Lam ·

2021/10/26

Community is one of the most important things a creator can ever build. It's where audience become advocates and where you have the ability to really create positive impact. However, it's not an easy route. There will be lots of bumps in the road with lessons on each turn. In this episode, we're going to get a preview into Belinda's perspective when it comes to building her community, The Bofu Fam. From her approach, to her values, mindset, and much more, there's a lot to learn here that you'll be

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01:09:07

Twitch Growth In An Unexpected Niche - with Tsuaeri

Creator XP with Peter Lam ·

2021/07/09

Sometimes, growth can come in the most unexpected places. But, it never comes without the right mindset and a good work ethic. Learning to analyze the information around you and implementing it is such an important skill to have as a creator. As you go about your journey, you'll encounter a lot of challenges, and developing this skill will help you overcome a lot of them. That's what Tsuaeri did during the earlier parts of her streaming career. You'll learn more about Tsuaeri as we dive into her

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01:13:36

From Event Organizer to Lead Designer for UYU - with...

Creator XP with Peter Lam ·

2021/07/02

This is the story of Shen. He's an amazing person who has learned how to take all of his experiences throughout life and apply them to anything he's working on. Currently, he's the lead designer for UYU, a fighting game-focused esports org. In this episode, I'll be chatting with Shen to learn all about his journey as a creative and a gamer. You can follow him here: https://twitter.com/uyu_shen https://www.twitch.tv/shen_gaming_uk https://www.instagram.com/uyu.shen/

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00:27:08

Understanding Motivation - with Winnie Chen

Creator XP with Peter Lam ·

2021/03/15

Motivation is often thought to be the thing that makes or breaks your momentum. However, I personally believe there is more to being productive than motivation. That's what Winnie and I explore in this episode. We're going to talk about what we think about motivation, what motivates us, and other ways to stay productive without relying on motivation. I hope you all enjoy!

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00:21:15

What if you don't want to use social media? - with...

Creator XP with Peter Lam ·

2021/03/08

In this episode, we talk about ways to build your network in esports & gaming without utilizing social media. We understand that not everyone is into the work that is required for building your personal brand online. That's why we think this is a great episode that provides a different perspective than the one that I talk about all the time. This is for those people who want to find work without social media. I hope you all enjoy!

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00:31:32

Pitch Deck Fundamentals - with Winnie Chen

Creator XP with Peter Lam ·

2021/02/16

Hansei is now releasing a bi-weekly segment featuring Winnie where we will be discussing all things professional and personal development within esports & gaming. This episode is all about the fundamental knowledge you should consider when creating pitch decks! There's a lot to cover so we will be having multiple conversations about decks in the weeks to come. I hope you all enjoy!

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00:41:17

From Pursuing a Career in Esports to Helping it Grow...

Creator XP with Peter Lam ·

2021/01/13

Ben Goldhaber, also known as FishStix, is the CEO and Co-Founder of Juked.GG. A live stream viewing platform with the goal to create a better way to discover, watch, and engage with the best events and content from across the global esports community. Before that, he has an extensive history of working in esports for over 10 years. You may find Ben's story of how he got started to be similar to yours and I hope from listening, it can help you find inspiration and direction for your own esports

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00:52:36

Creating an Esports Apparel Brand - with Rachel...

Creator XP with Peter Lam ·

2021/01/04

Rachel Feinberg is the CEO and Co-Founder of the esports & gaming apparel brand Ateyo. Her mission is to revolutionize the world through gaming by creating community, opportunities, and an equal map for all. Her story is an inspiring one as she started as a newcomer to esports and went through many challenges to get to where she is now. We'll be talking about that plus so much more in this podcast episode. I hope you all enjoy! You can check out Rachel and Ateyo at these

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01:08:51

Designing in Esports - with George H. Nowack

Creator XP with Peter Lam ·

2020/11/02

George Nowack is a designer and educator in esports. At the time of the recording, George works for 100 Thieves and creates educational design content on Twitch and YouTube. Design is essential to any business in esports and there are a lot of challenges for this relatively young industry. In this podcast, we'll be going over those challenges, his journey into esports, and so much more. You can find him at these

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01:02:06

Owning an FGC Esports Team - with Emily Tran

Creator XP with Peter Lam ·

2020/10/28

Emily Tran is the co-founder and CEO of the FGC Esports Team, Equinox Gaming. I'm sure many people have always wondered what exactly a CEO of an esports org does. In this episode, we'll answer that question as well as give you insight into what it's like from her perspective. There is a lot of work that goes into running a team and so much more now during a pandemic. So if you ever thought about starting up your own team, I'm sure you'll learn something new! Thanks again to Emily for being a guest

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00:23:54

Learning How Esports Partnerships Work - with Skye Bui

Creator XP with Peter Lam ·

2020/10/14

I spoke with my friend Skye Bui who is an account manager for Team SoloMid to learn more about what careers exist within the esports industry. Hint hint, account management has something to do with partnerships/sponsorships ;)

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01:11:05

The Power Of Persistence and Consistency - Justin...

Creator XP with Peter Lam ·

2020/10/08

This episode features my friend Justin Banusing whom I met a few years ago at PAX West. We're with him about his history of running esports events in the Philippines, starting a new journey in America, and the lessons he learned along the way.

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33 results

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