Formes de Luxe

The no/low alcohol segment has expanded from its humble beginnings into an almost $10bn industry across 10 key global markets.* And its growth its set to outpace the total alcohol market by 2025. In our latest podcast, Luxe Packaging Insight's Katie Nichol sat down with Chris Joscelyne, Marketing Manager at London-based brand design agency Butterfly Cannon to talk about Conscious Design and “consumption with benefit” in this thriving market.*IWSR data

Design agencies are at the forefront of what’s on the horizon when it comes to trends in the luxury sector. How do these emerging trends impact packaging design and how do these translate into finished products? In this episode, we sat down with Gary Doherty, Designer at Scottish agency Pocket Rocket Creative, to talk about packaging trends in Scotch whisky, how eco-design challenges luxury, and his creative concept for the Make a Mark project.

Design agencies are at the forefront of what’s on the horizon when it comes to trends in the luxury sector. How do these emerging trends impact packaging design and how do these translate into finished products? In this French-language episode, we sat down with Gérald Galdini, Co-Founder and Design Manager at Paris-based agency Partisan du Sens to explore how current trends in wines and spirits are influencing packaging design.