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PODCAST

Beyond The Bio

This isn’t just the fluffy s*** you see on social media.Join me Sophie Milliken, Founder and CEO at modern PR agency Moja, along with my industry-expert guests, as I show you how to raise your profile.Each week I cover topics like, awards, PR, speaking, social media and of course, the power of podcasting – essentially all the good stuff. Whether you’re a budding start-up or a seasoned entrepreneur, this podcast will help you get known in your industry.Let’s go Beyond the Bio.Thank you for listening

business marketing

All Episodes

17:51

166: Why Consistency Beats Polish with Chris Carolan

Beyond The Bio ·

2026/10/05

How often do you hold back from putting something out because it isn’t quite ready?In this episode of Beyond the Bio, Sophie is joined by Chris Carolan to talk about what happens when you stop aiming for polished content and start prioritising consistency.Chris goes live every single weekday. That means publishing when an idea might still be developing, accepting that not everything will land and resisting the temptation to wait until he has something impressive to say.Sophie and Chris explore what

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22:33

165: How to Become Known in the Age of AI with Ben...

Beyond The Bio ·

2026/09/28

How do you build authority when everyone has access to the same tools?In this episode of Beyond the Bio, Sophie is joined by Ben Albert, entrepreneur, marketer and host of the Real Business Connections podcast.Ben shares his “Piggyback Approach” to building visibility by appearing on other people’s podcasts and tapping into audiences that already exist. He explains why the size of a podcast isn’t always the most important factor, what makes someone a memorable guest and how to make a podcast

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20:16

164: What Household Brands Can Teach Us About...

Beyond The Bio ·

2026/09/21

What can building some of the world’s best-known brands teach us about building a personal brand?In this episode of Beyond the Bio, Sophie is joined by Fiona Wylie, Founder and Chief Executive of Brand Champions. Fiona has more than two decades of marketing experience, including senior roles with household names including Nestlé, British Airways and Pfizer, before going on to build her own award-winning marketing agency.Fiona shares the lessons she has taken from building major consumer brands and

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21:31

163: How to Use AI Without Losing Your Personal Brand...

Beyond The Bio ·

2026/09/14

AI can make building your personal brand faster and easier, but what happens when everyone starts using the same tools and producing the same content?In this episode of Beyond the Bio, Sophie is joined by Kathryn Wharton, founder of KLW Marketing and co-founder of Women in Tech North East, to explore how AI can support your visibility without stripping away the personality that makes people remember you.Kathryn shares how she uses AI as part of her own personal brand toolkit, from keeping her

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24:55

162: Is Podcasting Still Worth It? With Rachel Wood

Beyond The Bio ·

2026/09/07

With LinkedIn, short-form video, newsletters, Substack and AI all competing for our attention, is there still a place for podcasting in your personal brand strategy? In this episode of Beyond the Bio, Sophie is joined by Rachel from the Moja team to look at what’s happening in podcasting right now and why it can still be a powerful way to build your visibility, credibility and relationships. They discuss the rise of video podcasts, changing listening habits, the importance of clips and repurposed

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23:29

161: How to Tell Stories That Make You Stand Out with...

Beyond The Bio ·

2026/08/31

What makes someone remember your business when there are dozens of others offering something similar?In this episode of Beyond the Bio, Sophie is joined by Jillian Ivey, founder of Jilletante Creative and a content strategist, writer and editor who helps professional service providers use storytelling to stand out in crowded markets.Jillian believes businesses should focus more on telling than selling. Rather than relying on polished sales messages and strategy decks, she helps people uncover the

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23:00

160: Content That Builds Credibility with Adam Smith

Beyond The Bio ·

2026/08/24

Building an audience is one thing. Turning that attention into credibility, opportunities and business is another.In this episode of Beyond the Bio, Sophie is joined by Adam Smith, Co-Founder of A-Game, entrepreneur and transformational coach, to explore how content and thought leadership can help you become known for what you do.Adam has built an audience of more than 50,000 across LinkedIn, TikTok and Instagram. His approach to sharing his expertise online has helped him work with Premier League

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21:36

159: Building a Reputation People Trust with Evan Boyer

Beyond The Bio ·

2026/08/17

What does it take to build a reputation that lasts?In a world where AI can generate endless content and everyone is competing for attention, it's easy to assume that being more visible is the answer. But as this week's guest explains, visibility without credibility rarely lasts.This week Sophie is joined by Evan Boyer, founder and CEO of Leaders PR. After nearly 15 years advising global brands including JPMorgan Chase, EY, LG, Lowe's, Panasonic, Red Hat and Volvo Trucks, Evan has built a career

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19:20

158: Speaking Special with Sophie-Jane Lee, Sandra...

Beyond The Bio ·

2026/08/10

This week's episode of Beyond the Bio is a bit different. With summer in full swing, Sophie has pulled together some of her favourite conversations on a theme that comes up on the show again and again: speaking. Whether you're prepping for conference season, weighing up your first panel, or wondering if speaking could actually grow your business, this compilation draws on insight from four guests who've built real careers on a stage.In this episode, we cover:Framing your backstory so it lands as a

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19:16

157: How to Become the Person Everyone Mentions in...

Beyond The Bio ·

2026/08/03

What does it take to become known, trusted and recommended in your industry?In this episode of Beyond the Bio, Sophie is joined by business growth consultant, speaker and author Heather Offord to explore how visibility compounds over time and why some people seem to attract opportunities wherever they go.Heather is the founder of Clarity Consultants, a multi award-winning growth consultancy based in Glasgow. With more than 20 years of experience in sales and marketing, she has built a reputation

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20:14

156: How Becoming Known Changed My Business with Arin...

Beyond The Bio ·

2026/07/27

For years, Arin Darcan focused on building businesses, not building his profile.From running call centres to launching AI-powered follow-up systems, he was busy delivering results behind the scenes. But it wasn't until he started sharing what he knew that his reputation, opportunities and business really began to grow.In this episode, Sophie sits down with Arin, founder of Team Follow Up AI, creator of Call Centre Mastery and co-organiser of AI Business Live, to explore the journey from operator to

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19:39

155: Building a Personal Brand That Looks Like You...

Beyond The Bio ·

2026/07/20

What does your personal brand look like? And does it reflect the person behind the business? Most people think personal branding starts with LinkedIn posts or a professional photoshoot. In reality, people are making assumptions about you long before they read a word you've written. In this episode, Sophie sits down with Moja's Creative Director, Natalie Zabrocki, as Sophie embarks on her own website rebrand. They explore how visual identity shapes perception, why great branding is about far more

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19:16

154: Building a Personal Brand People Trust with...

Beyond The Bio ·

2026/07/13

Building a Personal Brand People Trust with Victoria HoulstonWhat does it really take to build a personal brand people genuinely trust?In a world where visibility can often feel loud, performative and focused on quick wins, Victoria Houlston has built her reputation differently. Through honesty, consistency and putting people first.Victoria is the founder of Mummy Wife Businesswoman, Co-Director of 360 Pathway and a leader who has spent more than a decade building businesses and communities rooted

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18:29

153: The Truth Behind the Million Pound Salon with...

Beyond The Bio ·

2026/07/06

From the outside, Sasha Core looked like the definition of success.Her salon was fully booked, growing fast and building a loyal following. But behind the scenes, the reality was very different.She was stressed, burnt out, struggling with debt and trapped in a business that depended entirely on her.In this episode, Sophie sits down with Sasha, founder of The Salon Owners Club, to talk about the part of business people rarely see. The pressure behind the polished brand, the weight of carrying

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17:58

152: The Cost of Playing Small with Dee Airey

Beyond The Bio ·

2026/06/28

How often do we tell ourselves we’re thinking big… when in reality, we’re still playing small? In this episode of Beyond the Bio, Sophie sits down with success coach, entrepreneur and author Dee Airey to talk about ambition, wealth and why so many brilliant women still hold themselves back. With more than 30 years of experience building businesses across multiple industries, Dee has helped ambitious women gain the clarity, confidence and courage to think bigger and create more wealth, impact and

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25:26

151: When Your Personal Brand Chooses You with Ivan...

Beyond The Bio ·

2026/06/22

What happens when the thing you're known for isn't something you consciously chose?In this episode of Beyond the Bio, Sophie sits down with Ivan Hollingsworth, founder of Centric Consultants, to explore how personal brands are often shaped by life's experiences rather than a carefully planned strategy.Known by many as "The Thrive Guy", Ivan shares the story behind that label, the lessons he's learned through his son's life-saving heart surgeries and why resilience isn't always what people think it

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23:06

150: The Brand Behind the Founder with Nicki James

Beyond The Bio ·

2026/06/15

What makes some founders become the benchmark in their industry while others struggle to stand out?In this episode of Beyond the Bio, Sophie is joined by global brand strategist, speaker, best-selling author and founder of The Haus of Brand, Nicki James.With more than 15 years of experience working with global brands and founder-led businesses, Nicki has helped entrepreneurs build brands that are recognised, remembered and chosen. Her work blends brand psychology, human behaviour and strategic

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21:21

149: Building a Personal Brand that Pays with Sol Hyde

Beyond The Bio ·

2026/06/08

Sol Hyde left his corporate job after just eight months. Today he runs a global online coaching business powered by content and personal branding. After walking away from a traditional career path in the UK, Sol moved abroad and began building his business while learning content creation from scratch. Now based in Cape Town, he helps experts turn their knowledge into scalable online income streams while documenting his journey and building a growing personal brand. In this episode we discuss: • How

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18:43

148: Why Your Personal Brand Isn't Making Money with...

Beyond The Bio ·

2026/06/01

This week on Beyond the Bio, I'm joined by business strategist Mireia Paíno for a conversation about the gap between visibility and revenue. Mireia works with online service-based entrepreneurs and coaches to help them improve the parts of their business that drive long-term growth: client journeys, retention, backend systems and conversion strategy. In this episode, we discuss why so many personal brands focus on followers, engagement and constant content creation while ignoring the systems that

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21:13

147: The Hidden Cost of Growth with Lucy Shrimpton

Beyond The Bio ·

2026/05/25

This week on Beyond the Bio, I’m joined by Lucy Shrimpton, award-winning entrepreneur, speaker and founder of The Sleep Nanny and Born To Be Brilliant. With over 26 years in business, Lucy works with high-performing business owners to help them unlock their next level of growth, not by doing more, but by changing how they operate. In this conversation, we explore what’s happening behind the scenes of success. The pressure to be visible, the gap between how things look and how they feel and why so

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