x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

More than a Few Words

More than a Few Words - A Marketing Conversation is a smart, down-to-earth show about what’s really working in marketing and what isn’t. All in about 10 minutes. Every week, Lorraine Ball sits down with marketers, entrepreneurs, and the occasional mischief-maker. Some are seasoned pros. Others are figuring it out as they go. But all of them share tips you can use. And stories you won’t hear anywhere else. No fluff, no jargon, just real-world lessons, actionable ideas, and a peek behind the

business marketing

All Episodes

7:14

1172 AI Driven Brand | Lorraine Ball | More Than a...

More than a Few Words ·

2025/10/26

Brands are personal. AI is not. So how do you use a tool that has no feelings, no experiences, and no voice of its own to help you build a brand that feels deeply personal and unmistakably you?It starts long before you ever open ChatGPT. Define Your Brand Before AI Touches It Before you hand anything over to AI, take time to define your brand yourself. Ask: Who are my customers? What do they think about me now? What do I want them to say about me? That clarity becomes your North Star

en

12:30

1171 | Ten Thousand Fans and No Email Addresses |...

More than a Few Words ·

2025/10/19

Angel Tuccy is an award-winning speaker, radio host, TV producer, media specialist. She's the author of 15 bestsellers, and hosts multiple successful online events. A recent one had 6,000 attendees. So this girl knows how to throw a party. So I was surprised, when we talked about the first party she tried to throw which didn't go the way she hoped. What Was the Idea? Angel wanted to create a space where podcasters and potential guests could connect. In 2020, she launched the Need a Guest Facebook

en

11:22

#1170 Subreddits Rule | Flynn Zaiger

More than a Few Words ·

2025/10/12

I might have been a little late getting started today because I fell down a rabbit hole on Reddit — and let me tell you, it was worth it.If you’ve never explored Reddit, think of it as a sprawling collection of dinner parties happening all at once. Each “subreddit” is its own table — one might be deep in marketing trends, another swapping cat photos, and a third arguing about the best way to brew coffee. You can learn a lot about human behavior (and marketing) by paying attention to what people are

en

10:09

#1169 | Cracking the Reddit Code | Danny Kirk | More...

More than a Few Words ·

2025/10/05

Reddit: once the quirky cousin of the internet, now a front-row player in the SEO and LLM (large language model) game. If your carefully crafted blog posts are suddenly being outranked by Reddit threads, you’re not alone. That’s exactly what sparked this week’s conversation with Danny Kirk—musician-turned-marketer and the founder of Reddit Reach. Lorraine sits down with Danny to ask the question on every marketer’s mind: Are we ready for Reddit? Together, they explore why Reddit is suddenly

en

9:02

#1168 | When Ghosting Costs You the Deal | Darren...

More than a Few Words ·

2025/09/28

Recruiter, podcaster, and process evangelist Darren Saul returns to More Than a Few Words to unpack a painfully relatable story: the one that got away. After weeks of work, multiple interviews, and a seemingly perfect match, Darren’s top candidate vanished right after receiving the offer—without so much as a “thanks, but no thanks.” Ouch.But this isn’t just a story about recruitment. It’s a wake-up call for marketers, sales pros, and anyone who works with humans (aka all of us). Because whether

en

2:49

#1167 | Marketing Meetups (No Buzzwords, Just Coffee)...

More than a Few Words ·

2025/09/21

Do you remember marketing meetups? Not the polished, sponsor-filled kind. I mean the scrappy, “grab a coffee and chat” kind. No agenda. No name tags. Just people who geek out over marketing gathering to swap stories, ideas, and maybe a slice of pizza.Then social media distracted us. It was easier to post on Twitter and LinkedIn from the comfort of your bet then it was to get out of bed and come to a networking even . Then along came COVID... well, it cleared the calendar completely. And somehow,

en

11:25

#1166 Strategic AI: Speed Is Nice. Leverage Is...

More than a Few Words ·

2025/09/14

I had a conversation with Laura Chattington, a strategist who’s helped companies with enough zeros to make your head spin. We didn’t talk about prompts, plugins, or the latest hack for writing Instagram captions in 30 seconds flat. We talked about something much more important: how to make AI part of your marketing strategy instead of just your to-do list. Laura reframed the conversation around two powerful words: speed and leverage. Yes, AI can make things faster. That part’s obvious. But where it

en

11:51

1165 Podcasting Isn’t Dead—You Just Need a Plan | Roy...

More than a Few Words ·

2025/09/07

Is It Too Late to Start a Podcast? Roy Coughlan Doesn’t Think SoI sat down with Roy Coughlan, a serial entrepreneur turned podcast coach, to tackle a question that’s been floating around like last week’s leftovers: Is podcasting still worth it? If you’ve been wondering whether the market is too crowded or if there’s even room for one more voice (yours), Roy has a clear answer: Yes, there’s room. Especially for podcasters who stick with it. Because while millions may have started podcasts, only a

en

09:48

#1164 | What Went Wrong: The Community That Didn’t...

More than a Few Words ·

2025/08/31

I had a conversation with Deanna Russo, LinkedIn pro and founder of Leverage Up, about one of those ideas that sounded great in theory—but fizzled out in practice. Her LinkedIn group community was supposed to be the perfect extension of her one-on-one coaching work. But in the end, it didn’t quite land the way she hoped.Deanna built a network of over 30,000 followers on LinkedIn, so she knows a thing or two about creating connection. But even with that experience, launching a paid online community

en

05:06

#1163 I Only Wanted the Cherry | And Other Marketing...

More than a Few Words ·

2025/08/24

I am going to start this marketing monologue with a story. I'm going to start with a story. I was about four years old and I went into a bakery with my dad. And while he was ordering breads and pastries, I was standing there looking in the glass counter at these beautiful pastries. Eventually, my dad looked down and he says, Lanie, do you want one? Yes, Daddy. So the woman reaches behind the counter and she gets me a Charlotte Russe. Now, if you're not from New York, you may not know what a

en

10:04

#1162 The One Metric Most Business Owners Overlook |...

More than a Few Words ·

2025/08/17

What if I told you there was one metric that could truly move your business forward—and most business owners aren’t even paying attention to it? That’s what we’re diving into in this episode of More than a Few Words. I had a conversation with jake Tlapek, aka the Wizard of Marketing, who’s spent the last decade helping struggling brands become high-growth success stories using battle-tested SEO and creative problem-solving.Episode Recap: When most people think of marketing metrics, they zero in on

en

09:57

#1161 Lessons from a $50K Misfire | Joseph Drolshagen

More than a Few Words ·

2025/08/10

Joseph ( Dr. Joey) Drolshagen, left behind a high-powered corporate career to launch his own coaching business built on the SMT Method—Subconscious Mindset Training. He's seen incredible success helping companies grow, but in this conversation we’re not talking about the wins. We're digging into one of his biggest flops: a year-long coaching program called Struggle to Soar—designed for men navigating divorce, loss, or career upheaval. He spent over a year building it and more than $50,000 on

en

10:51

#1160 What Went Wrong with More than a Few Words |...

More than a Few Words ·

2025/08/03

What Went Wrong: I Was Talking to the Wrong Audience After years of interviewing guests about their marketing mistakes, I decided it was time to turn the microphone on myself. This solo episode of More than a Few Words dives into one of my biggest missteps—fifteen years in the making. When I launched More than a Few Words, I imagined it as a smart marketing resource for small business owners. I was running a digital agency, working with contractors, lawyers, and local service pros. Naturally, I

en

10:46

#1159 What Your Website isn’t Telling You |...

More than a Few Words ·

2025/07/27

Phillipa Games, has spent more than 25 years swimming in the deep end of digital strategy and analytics. With experience across nearly 500 clients and websites that have brought in hundreds of millions of dollars, Phillipa has seen it all from the good, to the bad, and the wildly overlooked.In this conversation, we peeled back the curtain on website analytics, not the overwhelming, chart-filled dashboard version, but the real, human-centered data that tells the story of what your customers are

en

10:38

#1158 Michael Buckbee | Ask Chat GPT What it Thinks...

More than a Few Words ·

2025/07/20

Imagine being a fly on the wall, hearing what people really say about your business when you’re not in the room. That’s the promise of AI-driven SEO today.I sat down with Michael Buckbee, a marketing and tech veteran, to talk about how tools like ChatGPT, Gemini, and Perplexity are reshaping brand visibility. This isn’t your standard SEO conversation, it’s a peek behind the digital curtain to discover what AI thinks about your business. Trust me, it’s more revealing than you might expect. Whether

en

11:38

#1157 Don't Make the Same Mistake Twice | Steven Lewis

More than a Few Words ·

2025/07/13

My guest, Steven Lewis, broke one my big rules. It is ok, to make mistakes, you just don't want to make the same mistake twice. And he did.Yep, Steven started not one, but two businesses that were—how shall I say this?—a bit too far ahead of their time. And in this candid chat, we unpack what he learned, how it shaped the work he does today, and what you, as a business owner, can take away without having to make the same mistakes. Key Ideas Timing is Everything (But Not Everything) Steven

en

10:54

1156 Too Many Steps, Not Enough Sales | Whitney Bateson

More than a Few Words ·

2025/07/06

Have you ever had that one brilliant idea—the one you were sure would be a game-changer—only to watch it sputter out despite all your careful planning? Oh, friend, you’re not alone.I sat down with Whitney Bateson, a passionate entrepreneur who helps wellness professionals build their online credibility. But this time, we weren’t talking about wins, we were unpacking a launch that landed with a thud. Whitney shared the story of her well-intentioned (and very elaborate) launch strategy that missed

en

12:32

#1155 Calming the Chaos Inside So You Can Lead...

More than a Few Words ·

2025/06/29

“Yes, the world feels like a hot mess right now. But what if the real power lies not in fixing the chaos ‘out there,’ but in finding our footing ‘in here’?”That was the heart of my recent conversation on More Than a Few Words with the always wise and wonderfully grounded Deborah Sunderland. We didn’t talk strategy or spreadsheets this time—we talked soul. How we, as women business owners, can navigate the storms of our external world by coming back to the steady center within ourselves. Because

en

11:00

#1154 Friends, Servers, and One Big Mistake | Andrew...

More than a Few Words ·

2025/06/22

Andrew Laws has back in my guest chair (if you missed our first conversation, find it here) it, you’ll find the link in the show notes). This time we shifted away from SEO tips and took a different route—down a bumpy road lined with good intentions, disastrous mistakes, and a hacker with way too much free time. Andrew’s story is packed with humor, hard-earned lessons, and a healthy reminder that if a business idea sounds too easy, it probably isn't really Chasing “Easy Money” Was the First

en

11:17

#1153 Microsoft’s Inbox Makeover: Time to Pull Your...

More than a Few Words ·

2025/06/15

If you've been around here for a while, you already know—I’m an email marketing geek. Not the kind of geek who builds robots in her basement, but the kind who gets excited about subject lines and open rates the way some folks get excited about the first tulips of the season. That’s why chatting with Ellen McDowell Strauss felt like talking to an old friend who also happens to alphabetize her spice rack. Ellen and I first connected over our mutual affection for email, but our latest conversation had

en

1,168 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...