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PODCAST

The Craig and Greg Show

Craig Owens and Greg Heeres

Two life-long friends, Craig Owens and Greg Heeres, are passionate about leadership and helping people achieve their business goals.

business management

All Episodes

28:30

Leading generations

The Craig and Greg Show ·

2025/09/26

“Kids these days just don’t understand!” That’s probably a phrase you’ve heard more than a few times from members of generations your elder, and there is some truth to it! Each generation has very diverse experiences which make them unique from the groups before and after them. In today’s episode Craig and Greg want to encourage you to understand and embrace generational differences to make your team stronger. Check out the video version of this episdoe. If you’d like help getting better in this or

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21:50

First you need trust

The Craig and Greg Show ·

2025/09/12

In the wise words of John C. Maxwell, “He who thinketh he leadeth and hath no one following him is only taking a walk.” As always Maxwell is right on the money. And the first step to getting others to follow you is trust. If you want to lead your team into uncharted territory they have to first trust that you're not going to lead them off a cliff! In today's episode Craig and Greg cover why trust is so vital and offer suggestions on how to build and maintain trust. Check out the video version of

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18:53

Sales Armageddon

The Craig and Greg Show ·

2025/08/22

We are so excited to announce that Greg has written a new book called Sales Armageddon. As anyone in the profession knows, sales can be a battlefield. Through fables and insightful teaching Greg’s book will equip you with new strategies you can implement right away to keep yourself and your team in the fight. Join us for this episode as the guys dive deep on this book and tease what you can expect in your copy of Sales Armageddon. Check out the video version of this episode. If you would like to

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10:33

Business by the Book

The Craig and Greg Show ·

2025/07/18

The multitude of books written about business and leadership is nearly incalculable. If you began reading now and did nothing else you could spend the rest of your life reading business books and still have many unread at the end of your life. Yet the wealth of knowledge contained within these books still pales in comparison to the insights provided to us by THE book—the Bible. In today’s episode Craig and Greg are happy to announce they are working on a new project called Business By The Book,

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21:16

The balance of control

The Craig and Greg Show ·

2025/06/20

Imagine your organization as a cruise ship you’re the captain of. It is your responsibility to man the helm, keeping the vessel away from danger and navigating to the correct destination. Along the way you decide that the guests’ towels need to be folded a particular way, so you step away from your post for hours to meticulously fold them to your exact specifications. You do a great job but in your absence the ship is listless, veering off course into dangerous waters. Of course it’s very likely

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29:30

Unity not conformity

The Craig and Greg Show ·

2025/05/30

If you’re leading a team, then Craig and Greg feel pretty confident in assuming that you’ve got them all working, thinking, and behaving exactly like you do, right? Of course not! The differences in personality and thought within your team are what makes it special. However, the guys have noticed that some leaders fall into the trap of assuming everyone should be of the same mind when it comes to making a decision. In today’s episode they’ll discuss why you should embrace the “no men” on your team,

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27:09

Cultivate your garden

The Craig and Greg Show ·

2025/05/02

Here in West Michigan, the city of Holland has a yearly festival that has just begun called Tulip Time where attendees will see millions of the most beautiful flowers growing everywhere. It is a stunning display, but perhaps even more impressive is the hard work and care that goes into the cultivation of these flowers. In today’s episode, Craig and Greg want to encourage you to bring the mindset of a gardener to your leadership. With hard work, patience, and just the right amount of careful pruning,

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28:59

Blind spots

The Craig and Greg Show ·

2025/04/18

In our last episode, Craig and Greg discussed how vital it is to focus on your own internal development. If you’ve been doing that, chances are you identified a few blind spots in yourself over the last couple of weeks. While it might feel more comfortable to simply hide these away and hope nobody notices, the guys would like to encourage you to be vulnerable. Drag your blind spots into the light, address them, and watch how your leadership improves as a result. Watch the video version of this

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26:38

From the inside out

The Craig and Greg Show ·

2025/04/04

Watermelon is a great summer treat. However, sometimes a nice green exterior can hide rotten fruit on the inside. When this happens we don’t say, “Well at least the outside was nice,” we throw the whole thing out! We can fall into a similar trap in our leadership, focusing on creating a great exterior while we let our vital interior development rot away. In this episode Craig and Greg encourage you to focus first on your internal development, and through that your external image will improve as

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28:57

The struggle is real (but necessary)

The Craig and Greg Show ·

2025/03/21

Do you enjoy struggling? Odds are the answer to that is a resounding “No!” because struggling is difficult, uncomfortable, and frustrating. However, without struggle it is impossible for us to develop to our full potential in our personal and professional lives. In this episode Craig and Greg encourage you to embrace struggle, and allow your team to struggle as well so that you all can grow to your very best. Watch the video of this conversation. If you’d like help getting better in this or any

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27:52

Jargon: Leadership Builders and Killers

The Craig and Greg Show ·

2025/03/07

If the expected target metrics of today’s program are met, we expect significant workflow performance advancements from team lead positioned individuals. Does that seem a little complicated? Jargon in the workplace can very quickly cause significant problems, leading to confusion and disengagement in your team. The solution is simple—clear, concise communication. So let’s try this again without the jargon. Craig and Greg hope that this episode inspires you to remove the jargon from your

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28:48

“The Business Baton”

The Craig and Greg Show ·

2025/02/21

Every business owner needs to be prepared for an eventual transition. Whether it be retirement, moving on to a new opportunity, or an M&A offer, nobody can run their business forever. In today’s episode Craig and Greg sit down to discuss Greg’s new book The Business Baton, which tackles the topic of business transition with practical advice and real-life case studies. It’s never too early to begin preparing for this eventuality, so owners at every stage of their business journey will want to listen

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29:12

Healthy leaders

The Craig and Greg Show ·

2025/02/07

In today’s episode Craig and Greg discuss what it means to be a healthy leader. They break down the various facets of leadership health, and highlight why each piece is part of an essential structure that supports all of the other parts. Craig discussed this topic in great detail in a section of his book Shepherd Leadership. If you’d like to learn more about leadership health order your copy today at https://shepherdleadershipbook.com Check out the video version of this episode. If you’d like help

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23:13

The silent killers

The Craig and Greg Show ·

2025/01/24

To you the term “silent killer” might conjure visions of a lone assassin from a spy movie, or perhaps more mundane but equally deadly things like high blood pressure or carbon monoxide leaks. In today’s episode Craig and Greg are discussing toxic behaviors that creep into the workplace. They aren’t quite as deadly as the ones listed above, but can still cause massive anger, frustration, and discord in your organization. Join them as they discuss some of the most prevalent toxins they’ve seen, and

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24:52

There are no shortcuts

The Craig and Greg Show ·

2025/01/03

When you’re trying to accomplish a task it’s natural to want to search for the quickest way to get it done- but what if that’s not the best way? In this episode Craig and Greg discuss why rejecting shortcuts and persevering through struggles will make you a better leader, and also allow you to help your team get better as well. Join us for some powerful motivation to kick off the new year! Watch this episode on our YouTube channel. If you’d like help getting better in this or any other area of

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22:11

Help your teammates thrive during the holidays

The Craig and Greg Show ·

2024/12/13

It’s no secret that the holiday season becomes extremely busy for us at work and in our personal lives. If we are too busy, we can miss out on the joy of this season. Craig and Greg discuss ways that leaders can help their teammates not just survive but thrive during the holidays. Watch the video version of this episode here. If you’d like help getting better in this or any other area of leadership, Maximize would love to help you! Head over to https://maximizeleadership.com and fill out the form at

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25:25

We are grateful

The Craig and Greg Show ·

2024/11/22

We are grateful for you! Craig and Greg love talking about leadership, and it’s a great joy that you tune in to listen. In this episode the guys discuss why an attitude of gratefulness is so important for leaders year-round, not just around the holidays. Check out the video version of this episode. If you’d like help getting better in this or any other area of leadership, Maximize would love to help you! Head over to https://maximizeleadership.com and fill out the form at the bottom of the coaching

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25:21

The Business Baton

The Craig and Greg Show ·

2024/11/08

One of Greg’s passions is helping business owners with the final step of their journey—succession of the organization. It was this passion that drove him to write his new book, The Business Baton. In today’s episode Craig and Greg discuss the new book, and Greg lays out his philosophy for a smooth succession process. Check out the video version of this episode here. Greg is a highly-sought M&A consultant. Before you sell your business or purchase a new business, visit

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23:14

Is it time to move on?

The Craig and Greg Show ·

2024/10/18

As the saying goes, all good things must come to an end. You might be motivated by a feeling of limitation where you are, excited by a new opportunity, ready to retire and soak up some sun, or many other reasons. Whatever your reasons are, Craig and Greg would like to give you practical advice to apply when you’re considering moving on. Check out the video version of this conversation here. Greg is highly experienced in the world of “moving on,” having facilitated transitions for businesses of all

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21:58

Good, Better, Best

The Craig and Greg Show ·

2024/10/04

It’s good to be good, but good is never great. As leaders we have to consciously work to avoid the trap of good. Join Craig and Greg as they discuss how to make your good better, and your better best. Check out the video version of this conversation here. If you’d like help getting better in this or any other area of leadership, Maximize would love to help you! Head over to https://maximizeleadership.com and fill out the form at the bottom of the coaching page for more information on how a

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109 results

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