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PODCAST

Hustle Northwest

Hustle Northwest

Ever wonder what drives Oregon’s most inspiring entrepreneurs, creatives, and community leaders? The Hustle Northwest Podcast is here to answer that question and more. We’re more than just a business podcast; we’re a journey into the heart of the Willamette Valley, bringing you the stories of those who dare to dream big and hustle hard. Hosted by local insiders with a passion for uncovering unique stories, each episode dives deep into the experiences of local innovators, from groundbreaking tech

business entrepreneurship

All Episodes

45:27

Behind the Wine with @WillametteValleyWine-ep 43

Hustle Northwest ·

2025/05/01

This week we’re hanging out with Lucy Bellville—aka @WillametteValleyWine. From DDing her parents’ wine tours as a teen to becoming a content creator at Ken Wright Cellars, Lucy’s got deep roots in Oregon wine. We talk about wine culture, favorite tasting rooms, how to start building your palate, and why the Willamette Valley is becoming Napa’s cooler, more laid-back cousin. Plus: wine clubs, canned wines, grape stomping, and tips for planning your own tour through the valley.🎧 Streaming now on all

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25:14

How Salem’s hottest new bistro & bar (CLINK!) is...

Hustle Northwest ·

2025/04/17

How Salem’s hottest new bistro & bar is taking shape!We sat down with Sheena Nash, the woman behind Clink!, to talk design, building her dream team, and what it means to launch a woman-owned business in the heart of Salem, Oregon. If you’re excited about what’s coming to the local scene—this episode is for you.

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38:10

Blades for a Cause: How One Man’s Hobby Raised $200K...

Hustle Northwest ·

2025/04/10

In this episode of Hustle Northwest, Carrie introduces a very special guest — her dad, Leon Adams — a knife maker with a passion for giving back. Since 2009, Leon has handcrafted over 115 custom knives, not for profit, but to help Oregon schools and communities, raising close to $200,000 through auctions.We talk about:The first time he made a knife… and how it “wasn’t ugly, just rustic.”How a school auction changed everything.The insane story of a couple bidding against each other on the same

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58:12

Cider Rebellion – How Two Towns Is Redefining the Game

Hustle Northwest ·

2025/04/03

These guys didn’t set out to make another sugary cider for the brunch crowd. They set out to reclaim cider’s seat at the table—next to the best craft beers and wines in the Northwest.In this episode, we sit down with the founders of Two Towns Ciderhouse out of Corvallis, Oregon. What started as three dudes with backgrounds in fermentation, finance, and design turned into one of the biggest cider producers in the Northwest—with over 100 employees, multiple facilities, and shelves packed in 15+

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46:26

Sippin on Success - with FLOSO dirty sodas | ep 39

Hustle Northwest ·

2025/03/26

What is a dirty soda—and why is everyone in Salem talking about it?In this episode of Hustle Northwest, we sit down with two of the four founders of Floso Dirty Soda, Brad Reynoso and Karlee Flores. They share the story behind one of Salem’s fastest-growing drink spots, what exactly goes into a dirty soda (spoiler: it’s not alcohol!), and how they turned a fun idea with friends into a full-blown business.From Brad’s background in construction and entrepreneurship to Karlee’s experience in branding,

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57:15

Move Better, Hurt Less: The HQPT Approach to Sports...

Hustle Northwest ·

2025/03/20

In this episode of Hustle Northwest, we sit down with Ryan Baugus, Doctor of Physical Therapy, Athletic Trainer, and founder of Headquarters Physical Therapy (HQPT). With clinics in Beaverton, Milwaukie, Tualatin, and Bend, Oregon, Ryan and his team are redefining how athletes and everyday people prevent injuries, manage pain, and optimize movement.We cover:✔️ How to stay ahead of injuries with proactive physical therapy✔️ Pain management strategies that go beyond medication✔️ The connection between

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57:10

Inside the Cage: Sarah Ora on MMA Fighting, Coaching...

Hustle Northwest ·

2025/03/13

In this episode of Hustle Northwest, we sit down with Sarah Ora, founder of Girls Gym PDX, Portland’s first female-focused MMA and self-defense gym, now celebrating its 20th anniversary. Sarah is a black belt in Brazilian Jiu-Jitsu, a former professional MMA fighter, and a dedicated coach who has spent decades empowering women through combat sports.She shares her incredible journey, from learning martial arts in her front yard at 15 years old to stepping into the cage as a professional fighter,

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49:08

Crafting award winning (Oregon) burgers! With Bo &...

Hustle Northwest ·

2025/03/06

From humble food truck beginnings to upscale storefronts in Salem, Corvallis, and Eugene, Bo & Vine is redefining what a great burger should be. This isn’t just another fast-food joint—it’s a burger experience built on quality, creativity, and culture.In this episode, we sit down with Bo & Vine’s founders—Matt, Mike, and branding mastermind Brian—to break down how they:🔥 Went from a single food truck (“The Paddy Wagon”) to a thriving multi-location burger chain🔥 Built a burger culture that

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51:34

Hustle Meets Style with Lexi McKay, Style House & Co....

Hustle Northwest ·

2025/02/26

Lexi McKay has been in the fashion game since she was slinging jeans at seven years old. Now, she runs Style House & Co. in Salem Oregon, a boutique she built from the ground up—debt-free—thanks to pure hustle. No loans, no shortcuts, just grinding.We get into:Dropping out of college and making it work anywayJumping from real estate to retail with zero safety netWhy customer experience actually matters in 2025 Hosting events, hat bars, and making shopping fun againThis one’s for anyone who’s

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01:04:28

Episode 34 - Building Strength Through Business with...

Hustle Northwest ·

2025/02/20

What does it take to turn a passion for fitness into a thriving business? In this episode of Hustle Northwest, we sit down with Ryan, the owner of Valley Strength and Fitness in Happy Valley, Oregon. Ryan shares his journey from a teenager obsessed with weightlifting to opening his own personal training gym in 2019.We dive into:💪 How he fell in love with bodybuilding and self-taught his way into the industry.🏋️‍♂️ The grind of working at corporate gyms to save up for his own space.😷 The

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01:05:08

What’s REALLY Coming to Salem Oregon? – With Nick...

Hustle Northwest ·

2025/02/13

What’s actually going in at the old Statesman Journal building? Could we finally get another Costco? And what about Wunderland, the new entertainment complex coming to Salem?Nick Williams from SVN Commercial Advisors breaks it all down—what’s being built, what’s stalling, and why Salem still doesn’t have a Whole Foods. Hint: It’s not about demand.💰 Is Salem growing in the right direction?🏠 How commercial real estate impacts housing prices🏗 What businesses are ACTUALLY coming to town?🎢

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01:12:17

Episode 32: "Mind Games" - Salem Oregon magician and...

Hustle Northwest ·

2025/02/06

Prepare to have your mind twisted! Salem, Oregon’s own Finn Joseph, a magician and mentalist, joins Hustle Northwest to pull off some mind-blowing tricks right in the studio. From reading our thoughts to making the impossible seem real, Finn dives into the art of mentalism, the psychology behind his craft, and how he’s built a career entertaining and mystifying audiences across the Pacific Northwest.We break down the secrets behind crowd reading, picking up on social cues, and how he uses psychology

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49:55

Episode 31 -From Napa Roots to Willamette Wines -...

Hustle Northwest ·

2024/11/07

In this episode, we sit down with Sam Parra, founder of Parra Wine Co., one of the few Latino-owned wineries in Oregon’s Willamette Valley. Sam shares his journey from Napa Valley, where his family cultivated their wine expertise, to blazing his own trail in Oregon’s vibrant wine scene. We discuss his unique approach to crafting wines that highlight the local environment, his dedication to quality, and the challenges and rewards of running a winery as a small business owner in the Pacific

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01:04:31

Episode 30:Voices in the Dark: Oregon’s Haunted...

Hustle Northwest ·

2024/10/31

In this spine-tingling Halloween episode, we sit down with Oregon Paranormal’s Casey and Nikki to reveal what really goes bump in the night. From eerie voices and phantom footsteps to cold chills in empty rooms, they’re here to share tales from their investigations across Oregon, including a haunting encounter in Dallas that left everyone questioning reality.What does it take to confirm a haunting? And why do these investigators do what they do? Get ready to explore the tools, techniques, and heart

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01:09:37

Episode 29: Bridging the gap between Community and...

Hustle Northwest ·

2024/10/23

In this episode, we hang out with Nick Hunter, the Sheriff of Marion County Oregon. We hear how he went from a family legacy career in the medical field to becoming the top lawman in Marion county. Nick breaks down his wild journey, starting with a ride-along with the Salem PD that made him realize public safety was his calling. Now overseeing four divisions in the Sheriff’s Office, Nick talks about the real challenges facing the community—like addiction, theft, homelessness and violence—and how

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51:34

Episode 28 - Caffeinated Empire: How Bentley’s Coffee...

Hustle Northwest ·

2024/10/17

In this episode of Hustle Northwest, we sit down with Brandon from Bentley’s Coffee to chat about their incredible journey from humble beginnings as a single drive-thru coffee stand to becoming a multi-city coffee empire, all while keeping their love for dogs at the heart of their brand. With locations in Salem, Keizer, and Albany—and a new shop coming soon in Redmond—Bentley’s Coffee has built a strong community presence throughout the Willamette Valley and beyond. We’ll explore how their

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50:42

Episode 27 - Grant Writing & Non-Profit Funding with...

Hustle Northwest ·

2024/10/03

In this episode, we sit down with Elaine Navarro ofJust Look Left Grant Consultingto explore the world of grant writing and non-profit funding. Elaine shares insights on the grant writing process, offering tips for non-profit organizations looking to secure essential funding. We also discuss the common challenges non-profits face each year and how to stand out in the competitive selection process.Whether you’re managing a non-profit, thinking about starting one, or simply want to understand how

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44:40

Episode 26 - Adam Navarro: Toe 2 Toe Boxing

Hustle Northwest ·

2024/09/19

On this episode of Hustle Northwest, we step inside the ring and go toe to toe with Adam Navarro, the man behind Toe 2 Toe Boxing. 🥊 We talked about his passion for the sport and how he’s built a gym that welcomes everyone—from first-timers to seasoned fighters. Adam’s not just about training champions; he’s about creating a space where people can fight for themselves and push their limits. Plus, we explored his nonprofit mentorship program, empowering young people in the Willamette Valley to

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47:48

Episode 25 - Jason Greenwood: Divine Distillers

Hustle Northwest ·

2024/09/12

In this episode, we hang out with Jason Greenwood, the founder of Divine Distillery, and get into the real story behind how he built an award-winning brand from the ground up. We talk about what it takes to grow a distillery, the challenges that come with it, and the wild ride of staying on the right side of the law while managing a business in a heavily regulated industry.Jason also breaks down how Divine Distillery started racking up competition wins and what keeps them pushing forward. Whether

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43:28

Episode 24 - Whitney Ulven & Monica Bochster: Mt....

Hustle Northwest ·

2024/09/05

In this episode of Hustle Northwest, we’re excited to welcome Whitney Ulven and Monica Bochster from the renowned Mt. Angel Oktoberfest for a truly wunderbar conversation! 🍻 We explore the rich history of this beloved festival in the heart of the Willamette Valley, tracing its Bavarian roots and evolution into one of Oregon’s most iconic cultural events.Whitney and Monica share behind-the-scenes stories of organizing the Oktoberfest, discussing the challenges and joys of preserving traditions

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44 results

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