eComFuel Podcast

20:01

I Asked Grok to Fact-Check 10 Years of My Tweets

eComFuel Podcast ·

2026/10/02

Being wrong can be just as useful as being right, especially when you have a decade of predictions, opinions, and business lessons to look back on. In this episode, I revisit more than a decade of my own thinking to explore where I got things wrong, what changed my mind, and which ideas have held up over time. Listen in as I look back at why I underestimated paid traffic, expected more sellers to leave Amazon, and overestimated the potential of ChatGPT advertising. I also revisit the ideas I believe

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24:22

I Was the Old Man in the Room. Here's What I Told Them

eComFuel Podcast ·

2026/09/25

Building a great business and building a great life don't have to be competing goals, but keeping both on track for the long term takes more than simply working harder. As your business grows, the decisions that help you scale can also create new demands on your time, money, and attention. In this episode, I'm sharing the lessons I wish I could have given my younger self about building a business that supports the life you actually want to live. Drawing on a talk I recently gave to a group of young

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51:55

How the Savviest Entrepreneurs Compound Wealth, Spend...

eComFuel Podcast ·

2026/09/18

What's the point of building significant wealth if you don't know how to enjoy it? In this episode, Thomas Kopelman, founder of AllStreet Wealth, shares what he sees behind the scenes of successful entrepreneurs' financial lives. You'll learn why a scarcity mindset can make even very wealthy people afraid to spend, how to think about money as a tool for creating freedom and why building wealth shouldn't come at the expense of the life you want to live. Listen in to hear practical investing and

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50:42

Selling the Business That Worked for the One That Fits

eComFuel Podcast ·

2026/09/11

What happens when you finally reach the point where you don't have to work for money anymore? In this episode, Danny Rhodehamel shares his journey from building a $20 million swimming pool business over more than 20 years to selling it to private equity—and discovering that financial freedom changed the way he thought about entrepreneurship. You'll learn how Dan and his business partner built wealth, why they prioritized profitability alongside revenue, and how they approached building financial

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01:00:45

Three Weeks From Broke to Oprah's Favorite Things:...

eComFuel Podcast ·

2026/09/04

What does it take to keep a brand alive when you're just weeks away from running out of cash? In this episode, Tal Moore, co-founder of Popsmith, shares the lessons he's learned from more than 25 years in eCommerce. You'll learn why he and his co-founder decided to sell their other businesses to go all-in on one brand and what helped land Popsmith in Oprah's Favorite Things. Listen in to hear how equity crowdfunding can open investment opportunities to a broader audience, as well as why building

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49:06

Lessons from Managing Over 1,000 People

eComFuel Podcast ·

2026/08/28

What can eCommerce founders learn from lead generation, direct response marketing, and managing more than 1,000 people? In this episode, I sit down with Sean McGinnis, Co-Founder of The Manager Vault, to explore the very different worlds of outbound lead generation and direct response marketing. You'll hear why cold calling can work despite brutal rejection rates, how speed-to-lead can dramatically impact conversions, and how direct response funnels take customers from unaware to ready to buy

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55:31

An Unreasonably Deep Dive on Building a Claude Code...

eComFuel Podcast ·

2026/08/21

What happens when an eCommerce owner stops asking, "How can I get more people to do this work?" and starts asking, "How can I redesign the work entirely?" In this episode, I'm joined by Eli Zauner, co-founder of Universal Yums, who is using AI, software, and automation to tackle the complexity of an eight-figure consumer business. Whether you're an eCommerce founder looking to automate repetitive work, a business owner trying to scale without constantly adding headcount, or simply curious about what

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51:29

What I Learned From 100+ Young Entrepreneurs in France

eComFuel Podcast ·

2026/08/14

What if the goal of entrepreneurship wasn't to build the biggest business possible, but to build a business and a life you genuinely don't want to escape from? In this episode, I sit down with Evan Bryce Riddle, co-founder of Art of Mondays, a community for "lifestyle founders" who want to pursue entrepreneurship alongside health, wellness, travel, relationships, and personal growth. Evan shares how he and his co-founder built the community around their own values, why they reject traditional hustle

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11:10

The Best Marketing Campaign I've Seen All Year

eComFuel Podcast ·

2026/08/07

What makes a marketing campaign so unforgettable that you'll go out of your way to visit the business behind it? In this episode, you'll hear the story of an unexpected roadside advertising campaign that transformed a long drive through rural Colorado into a masterclass in customer psychology. What began as a series of mysterious vintage-looking signs became a powerful lesson in how great marketing creates curiosity, builds anticipation, and earns attention rather than demanding it. Listen in to

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26:40

What Happened to Mike Jackness from eCom Crew?

eComFuel Podcast ·

2026/07/31

What happens when a successful eCommerce entrepreneur decides to walk away from it all? After spending more than a decade building eCommerce brands and co-founding one of the industry's best-known communities, Mike Jackness made the surprising decision to leave it all behind and start again from scratch. In this episode, he shares why he stepped away, the personal and professional factors behind his decision, and what he learned from building an entirely new business around YouTube. Listen in to

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16:28

Dial In Your Strength Training and Make It Stick

eComFuel Podcast ·

2026/07/24

What if getting stronger had less to do with motivation and more to do with building a routine that actually fits your life? In this episode, I'm sharing the practical lessons I have learned after nearly three years of consistent strength training. You'll discover why chasing the "perfect" workout is often the biggest obstacle to long-term success, how to create a sustainable routine around your schedule, and why small changes can lead to better consistency, productivity, and overall wellbeing. I'll

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54:44

The Archetype eCom Business? Diving into ROAD iD with...

eComFuel Podcast ·

2026/07/17

How can you build an eCommerce business that lasts for decades, not just the next algorithm update? In this episode, Edward Wimmer IV, co-founder of ROAD iD, shares how a near-fatal accident inspired a business that's now helped save lives while growing into a thriving eight-figure brand. You'll hear how he and his father started the company from a basement with two credit cards, why purpose has been the foundation of every decision they've made, and how staying focused on serving customers has

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44:56

Integrator Hiring, Meta Issues & Staying Sane Through...

eComFuel Podcast ·

2026/07/10

How do you operate a business when things start to get tough? In this episode, Matt Snow, co-founder of Boredwalk.com, shares two hard-earned lessons from running a fast-growing eCommerce business with his wife. If you've struggled to delegate, scale operations, or find an integrator who can truly own the day-to-day, listen in to hear what worked, what didn't, and why relying on "good vibes" alone can be a costly mistake. Matt also opens up about the six-year journey to finally hiring the right

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20:11

What 60+ High-Revenue Owners Taught Me about Business...

eComFuel Podcast ·

2026/07/03

What really separates eight- and nine-figure eCommerce businesses from everyone else? Today, we are revisiting one of my favorite episodes from earlier this year, where I unpack the biggest takeaways from eComm Camp, our annual gathering of founders running 8-figure businesses. Looking back, these lessons feel just as relevant today, and I wanted to bring them back for anyone who missed them the first time around. Listen in to learn why I don't believe there are secret tactics behind eight- and

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45:43

Investing 95% of Profits Outside Your Business - ...

eComFuel Podcast ·

2026/06/26

If your eCommerce store shut down tomorrow, how long could you survive on everything else you've built? In this episode, Michael Jelliff, owner of Geekstands.com, reveals how he built one of the leanest, most profitable eCommerce operations around (an intentionally small, three-person team that throws off serious cash) and then did something most founders don't: pulled nearly all of it out and invested it elsewhere. Listen in as Mike shares the experience that shaped his entire financial philosophy,

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44:54

Inside the US-Made Textile Brand, Swaddelini

eComFuel Podcast ·

2026/06/19

What does it take to build a manufacturing brand from scratch with your own machines, your own team, and your own two hands? In this episode, Liz Hilton, inventor, founder, and owner of Swaddelini, shares how she turned a sleepless night as a new mom into a US-made baby swaddle brand powered by 3D knit technology. Listen in as Liz shares the wild ride of going viral on TikTok, doubling capacity at the wrong time, and watching sales drop by nearly 50% before bouncing back stronger than ever. She

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48:07

Getting YouTube Ads Right in 2026

eComFuel Podcast ·

2026/06/12

Is YouTube the most underrated paid channel for eCommerce brands right now? In this episode, I sit down with Brett Curry, founder of OMG Commerce, to break down exactly how seven- and eight-figure brands should be thinking about YouTube ads. Brett has been running YouTube campaigns for top D2C brands for years, and he reveals why YouTube looks terrible in most reporting tools… and why it's still absolutely worth the investment. Listen in as Brett goes deeper on what a winning YouTube ad actually

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26:44

Optimizing Your Three Most Powerful Profit Levers –...

eComFuel Podcast ·

2026/06/05

What would happen if you woke up tomorrow and were suddenly taxed an extra 33% on every dollar of profit your business produced? In this rerun episode, I break down why that scenario isn't far off from what many founders are already doing, simply by failing to optimize their pricing, overhead, and after-tax income. Listen in as I walk through the three profit levers that matter most, why they drive more impact than almost anything else you can do, and how they can meaningfully increase your net

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52:56

Tiny Team, Huge Margins, Raving Fans - Lessons from a...

eComFuel Podcast ·

2026/05/29

What does it take to build a highly profitable software company without venture capital, a massive team, or endless scaling pressure? In this episode, Bryce Adams, founder of Metorik, unpacks how he built a successful business serving thousands of Shopify and WooCommerce stores… with a team of just four people. Listen in as Bryce shares his philosophy around building lean, sustainable businesses that prioritize profitability, customer experience, and long-term thinking over rapid growth at all

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21:05

Rethinking the EA Hire I Was So Sure About

eComFuel Podcast ·

2026/05/22

What happens when the systems and people you thought would solve your problems… stop fitting the season you're in? In this episode, I share an honest follow-up on hiring (and eventually parting ways with) my executive assistant after nearly two years. I break down what worked, what quietly fell apart over time, and why AI is starting to change the equation for founders trying to delegate effectively. You'll learn where an EA can create massive leverage and how leadership, communication, and

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