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PODCAST

Soul Podcasting: Purpose-Driven Podcasting in Business for Solopreneurs

*Top 10% Global Podcast*Welcome to Soul Podcasting: the show for women solopreneurs and purpose-driven creators who want to use podcasting in business to amplify their voice, build authority, and grow their impact—without burning out. I’m your host, Demetria Zinga—podcast coach and strategist, and founder of Soul Podcasting Collective. With over 20 years behind the mic, I help creators like you turn your podcast into a powerful platform that attracts ideal clients, elevates your brand, and supports

business entrepreneurship

All Episodes

20:08

85. From Rock Bottom to Real Influence with Marianne...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/11/14

What does it take to go from food stamps to global stages? In this episode, I sit down with international speaker and mentor Marianne Hickman, who transformed her life and built a career speaking on more than 2,400 stages across 17 countries. She opens up about the mindset shift that changed her trajectory, the power of healing your story before sharing it, and the difference between simply “speaking” and truly facilitating transformation. We dig into the silent struggles creators and influencers

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21:05

84. Monetize Your Podcast: 8 Ways to Monetize a...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/11/07

In this episode of Soul Podcasting, I’m breaking down how to monetize a podcast — without ads, burnout, or gimmicks. I’ll walk you through nine real ways to start earning from your show, from creating your own offers to building communities, hosting workshops, collaborating with aligned brands, and turning your podcast into the heart of your business. This isn’t about wishful thinking — it’s about creating a system that actually works. Plus, I share how my own agency helps podcasters edit their

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17:44

83. How to Start a Podcast When Nobody Knows You Yet

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/10/28

So here’s the real deal — everybody thinks you need a built-in fanbase, flashy equipment, and some kind of celebrity status to launch a podcast… but nah, that’s a myth. In this episode, I’m breaking down exactly how to start a podcast with no audience and still build something meaningful, profitable, and wildly aligned with your mission. I’ll walk you through how I did it — from using what I already had, to getting my first listeners without begging for support. If you’ve been waiting for a signal,

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30:21

82. How to Keep Listeners Hooked: Neuroscience...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/10/20

Ever wondered why some podcasts instantly capture your attention — and keep you listening to the very end? In this episode, I sit down with Aurora Winter, award-winning author, media coach, and former TV producer, to unpack the neuroscience of communication and how you can use it to make your podcast unforgettable. We talk about how to trigger curiosity, tell stories that stick, and turn your words into wealth — literally. Aurora shares practical ways to repurpose your podcast content into books,

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7:12

81. Podcast Setup for Beginners

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/10/12

In this quick, bite-sized episode, I’m answering a listener question about how to create the right podcast setup when you’re just starting out. I’ll walk you through exactly what I use in my own recording space—yes, including my good ol’ trusty Blue Yeti microphone, a simple foam box, and a pop filter I grabbed on Amazon. It’s not the most high-end setup by industry standards, but it works beautifully and proves you don’t need expensive gear to produce quality sound. You’ll hear my best advice for

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25:27

80. Podcast Growth Hacks: How I Actually Grew My...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/10/05

In this episode, I’m pulling back the curtain on what podcast growth really looks like in 2025. From reworking my SEO titles (yes, I’m still tackling them one by one) to doubling down on the social platforms I actually enjoy, I’ll share the strategies that feel both sustainable and effective for long-term podcast growth. I also talk about my “mini podcast tour” this past summer, why I’m circling back to YouTube Shorts, and how AI supports my workflow without ever replacing the soul of my brand

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15:32

79. Let’s Talk About Your Podcast Voice

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/09/29

Ever wondered if you’re really using your true voice behind the mic? In this quick encouragement episode, I’m sharing what it really means to “find your podcasting voice” — and why it has less to do with sounding perfect and more to do with sounding like you. I’ll talk about the messy beginnings, the confidence that grows over time, and how to lean into your natural style so your show connects on a deeper level. Plus, I’ll share a little behind-the-scenes about my experience as a judge for the Women

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35:29

78. Hey Introvert… The World Needs Your Story,...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/09/24

In this episode, I sit down with Yousef “Mista Yu” Marshal — a multi-hyphenate storyteller, minister, and podcasting powerhouse who turned his life pivots into a movement. From growing up in Brooklyn to launching a media brand with multiple shows, Yousef shares how faith, accountability, and purpose shaped his voice behind the mic. We talk about breaking out of introversion, building authentic community, and why podcasting is more than content — it’s a calling. Check out what Mista Yu has to offer

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11:53

77. How Do I Stand Out in a Saturated Podcast Niche?

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/09/14

Ever scroll through podcasts in your niche and wonder, “Why would anyone choose mine over theirs?” I’ve been there. In this episode, I’m sharing how I’ve learned to stand out in a saturated podcast space — not by being louder or doing more, but by leaning into perspective, personality, and resonance. If you’ve ever felt lost in the crowd, this one will help you find your edge and remind you why your voice truly matters.Book your podcast audit hereCheck out episode 54: Podcasting as a Strategic Brand

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48:58

76. Marketing Karma for Podcasters: Building...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/09/09

In this episode, I sit down with branding and marketing strategist Jorge Olson, who’s raised over $100 million, launched 1,000+ products, and helped take companies public. We dig into his journey from growing up in Tijuana to becoming a global entrepreneur, why personal branding and storytelling are the backbone of podcasting, and how his concept of Marketing Karma can transform the way you attract the right clients. Jorge shares practical strategies for protecting your peace, building thought

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9:08

75. When You Feel Like Quitting Your Podcast...Then...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/09/01

Feeling like quitting your podcast? You’re not alone. In this episode of Soul Podcasting, I get real about those moments when podcasting feels more like a burden than a joy. Together, we’ll unpack the deeper reasons behind that urge to give up, explore how to bring creativity and fun back into the process, and talk about what it looks like to stay consistent with grace instead of burnout. If you’ve ever wondered whether to pause, pivot, or press on, this conversation will help you find clarity — and

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17:58

74. How To Stop Overthinking and Just Launch Your...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/25

In this episode of Soul Podcasting, I sit down with Seth Goldstein—journalist-turned-marketer-turned-podcast coach—to talk about the real truths of launching and sustaining a show. From why your first episode should be “beautifully messy,” to how podcasts build your brand more than your bank account, Seth shares practical strategies and refreshing encouragement for both new and seasoned podcasters. If you’ve ever wondered whether it’s too late to start (spoiler: it’s not), this conversation will

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13:35

73. Don’t Just Create Episodes — Create a Visibility...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/22

I’ll be real with you — when I launched my first podcast, I thought a good mic and solid content were enough. I’d hit publish and… crickets. If you’ve ever felt that sting of silence after release day, this episode is for you. I’m sharing how I learned to build a visibility engine around my podcast — one that turns a single episode into a ripple effect across social, email, and beyond. No more publishing into the void — let’s make sure your voice is actually heard, remembered, and making the impact

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47:20

72. Why Mission Matters More Than Money in Podcasting...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/19

In this episode, I speak with Roy Coughlan, a serial entrepreneur whose journey from childhood business ventures to podcasting success offers valuable insights for content creators. Roy founded his first company at age 9 and went on to establish over 20 businesses across five countries before experiencing significant financial setbacks in real estate. Rather than being deterred, he channeled this adversity into building a podcasting portfolio of six shows that now rank in the top 1.5% globally, with

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22:59

71. Why Boring Podcasts Fail (And How to Avoid It)

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/14

Most podcasts fail to stand out—not because the host isn’t talented, but because the show plays it too safe. In this episode, I’m breaking down why “sounding generic” is the fastest way to lose authority, blend into the noise, and bore your listeners. You’ll learn how to infuse your unique point of view into every episode, rebuild your format around transformation, and ditch copycat structures that don’t serve your brand. If you’re ready to stop blending in and start building a podcast that’s

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34:59

70. Turning Pain Into Purpose Through Podcasting with...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/10

I'm absolutely obsessed with my guest Dr. Julie Marty Pearson! This powerhouse transformed her entire life during COVID, ditching a 20-year academia career to become a podcasting coach who helps women launch their own shows. Julie spills on "starting messy" (fellow perfectionists, this one's for us!), shares the heartbreaking foster kitten story that changed everything, and busts every myth keeping you stuck. Spoiler alert: you don't need fancy equipment, and yes, your story absolutely matters! If

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27:11

69. Don’t Stay Stuck: Your Podcast Can Grow With You

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/06

Is it time to shake things up in your podcast? This episode is your permission slip to pivot, evolve, and realign with where you're headed—not just where you’ve been. Whether you’re feeling boxed in by your format, your voice, or your original vision, we’re unpacking how to make bold, intentional changes without losing your essence. If you’ve been craving more alignment, more creativity, or just a fresh approach to how you show up behind the mic—this one’s for you. And if you’re ready to reimagine

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51:04

68. How Legal Experts Are Owning the Mic with Dennis...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/03

In this heartfelt and wisdom-packed episode of the Soul Podcasting Podcast, I sit down with Dennis Meador—visionary founder of The Legal Podcast Network and lifelong entrepreneur. Dennis shares how his passion for helping attorneys build real authority sparked the creation of a platform where legal voices could finally be heard, clearly and confidently. We talk about what it means to step into your voice, especially as a service-based professional, and how simplifying the podcasting process can help

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14:23

67. Burnout-Proof Your Podcast: 3 Power Moves for...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/08/01

In this episode, I’m sharing three powerful, burnout-proofing strategies to help you take back control of your podcast without overworking yourself. If you’ve been doing all the things — editing, batching, promoting — and still feel stuck or exhausted, this one’s for you. I’ll walk you through how to simplify your format, batch with purpose (not perfection), and create a 90-day Elevation Plan that actually aligns your content with your bigger goals. Let’s ditch the chaos and podcast with more

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26:23

66. Becoming a Podcaster: Ditch the Stress and Find...

Soul Podcasting: Purpose-Driven Podcasting in... ·

2025/07/30

In this episode, I’m breaking down the BIG mindset shift that transformed my podcasting journey — the difference between just “doing a podcast” and truly becoming a podcaster. If you’ve been stuck in perfection paralysis, treating your show like a side hustle, or feeling burnt out before you even launch, this one’s for you. I’m sharing how owning your identity as a podcaster changes everything — from your content creation to your confidence and connection with your audience. Plus, I’m getting real

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