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PODCAST

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

business marketing

All Episodes

00:44:09

Improving Customer Experience: How to Increase...

Social Media Marketing Podcast ·

2026/03/12

Are you spending most of your marketing budget chasing new customers while the ones you have are leaving? Do you suspect that better customer retention could be your biggest revenue lever, but you're not sure where to start? To discover a proven three-part framework to keep customers coming back and turn them into your most effective marketing channel, I interview Shana Lynn Bresnahan.

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00:46:55

What Clickable Reels Links and Hashtag Limits Mean...

Social Media Marketing Podcast ·

2026/03/05

Are hashtags and reels part of your Instagram marketing? Wondering whether link overlays and early access content will actually help your content reach the right people or just add more work to your plate? To discover how to use five major Instagram updates to strengthen your content strategy, I interview Chelsea Peitz.

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00:43:19

Will AI Take Your Marketing Job? Here's What Two AI...

Social Media Marketing Podcast ·

2026/02/26

Are you worried AI will replace you? Do you wonder which marketing skills will actually matter in an AI-powered future? To discover what skills are becoming more valuable now, tactical steps to stay competitive, warning signs you're falling behind, and what experts predict marketers will be talking about throughout 2026, I interview Chris Penn and Rachel Woods.

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00:42:55

Are YouTube's Latest Tools Ready for Businesses

Social Media Marketing Podcast ·

2026/02/19

Are you wondering if AI video creation tools are worth the investment? Overwhelmed by YouTube's rapid rollout of new features? To discover what YouTube's latest AI tools can actually do for your business, which content formats have the biggest opportunity for organic reach, and how to use new targeting features without hurting your channel's performance., I interview Liron Segev.

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00:42:38

Building Email Communities: How to Grow a Raving...

Social Media Marketing Podcast ·

2026/02/12

Are you struggling to maintain consistent engagement with your audience on social media? Frustrated by declining reach and algorithms that keep changing the rules? To discover how to build thriving communities through email sequences that create engagement social platforms can't deliver, I interview Paul Gowder.

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00:42:56

What Facebook's New Link Rules Mean for Your 2026...

Social Media Marketing Podcast ·

2026/02/05

Are you frustrated that your Facebook posts with links barely get any reach? Wondering how Meta's latest changes will affect your ability to drive traffic to your website? To discover what Facebook's new link posting limits mean for your strategy, how Meta's $2 billion AI acquisition will impact your marketing, and why Meta just released professional audio editing tools, we interview Mari Smith.

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00:44:41

How to Cultivate Content Creativity: A Framework for...

Social Media Marketing Podcast ·

2026/01/29

Has your marketing become boring and repetitive? Does your team hold back on suggesting innovative ideas because they’re afraid of being shot down? To discover a framework for cultivating content creativity by separating your ideation process into two distinct phases: divergent and convergent thinking, I interview Melanie Deziel.

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00:47:35

Recommended or Rejected: Does AI Trust You

Social Media Marketing Podcast ·

2026/01/22

Are you worried your business will disappear online when AI search takes over? Wondering how to make sure AI tools recommend your company? To learn how to optimize your online presence for AI search engines and build trust signals that get your business recommended, I interview Marcus Sheridan.

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00:44:15

When Customers Create More Customers: Creating Superfans

Social Media Marketing Podcast ·

2026/01/15

Wondering how other companies get customers to actively promote their business? Want to explore a proven framework that turns one-time buyers into lifelong advocates? To learn how to create superfans using a proven five-step framework that transforms customer experience into customer loyalty and referrals, I interview Brittany Hodak.

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00:48:10

What's Working With Short-Form Video Right Now

Social Media Marketing Podcast ·

2026/01/08

Short-form video gets lots of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community? To discover specific strategic tips from two seasoned experts to help you grow your audience and drive business results with short-form video on YouTube and Instagram, I interview Pat Flynn and Brock Johnson.

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00:48:04

How to Position Yourself as a Video Influencer People...

Social Media Marketing Podcast ·

2026/01/01

Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business? To discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience, I interview Roger Wakefield.

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00:44:35

The Death of Organic Reach: What Works Right Now

Social Media Marketing Podcast ·

2025/12/25

Has your organic reach dropped to historic lows recently? Are you looking for a way to regain visibility in an era dominated by AI algorithms? To discover how to navigate the shift to interest-based algorithms and build a resilient marketing strategy on Facebook, Instagram, and YouTube, I interview Sean Cannell and Mari Smith.

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00:45:46

Facebook Ad Algorithm Changes for 2026: What...

Social Media Marketing Podcast ·

2025/12/18

Do you feel like your Facebook ads are suddenly wasting money, but you can’t pinpoint why? Are you looking for a way to adapt your strategy to Meta’s latest AI-driven algorithm changes without guessing what works? To discover how to navigate the new Andromeda algorithm and use a specific creative strategy to lower your costs, I interview Tara Zirker.

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00:40:55

What’s Working With Instagram Marketing Right Now

Social Media Marketing Podcast ·

2025/12/11

Are you struggling to get views on Instagram? Wondering what strategies actually work in 2025? To discover the latest Instagram trends and learn how to adapt your content strategy for maximum reach and engagement, I interview Michelle Gifford and Shannon McKinstrie.

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00:43:49

Email Segmentation: Getting More Sales With Less Traffic

Social Media Marketing Podcast ·

2025/12/04

Want to stop sending generic emails that get ignored? Wondering how to make your email marketing more profitable with less effort? To discover how to use email segmentation to increase revenue by sending smaller, more targeted messages to the right people, I interview Chris Orzechowski.

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00:48:15

How to Create Short-Form Video Content That Stops the...

Social Media Marketing Podcast ·

2025/11/27

Are you struggling to cut through the noise on social media? Wondering how to make videos people will watch before they even think of scrolling? To discover how to create short-form video content that stops the scroll and builds genuine connections with your audience, I interview Eden Hazan.

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00:43:27

The Smartest Way to Grow on TikTok in 2025

Social Media Marketing Podcast ·

2025/11/20

Are you struggling to get views on TikTok? Wondering how to escape 200-view jail and start growing your audience? To discover how to understand and leverage the TikTok algorithm to create content that gets views, builds an audience, and drives business results, I interview Mike Yanda.

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00:44:56

Winning With Pinterest Ads: How to Increase Your B2C...

Social Media Marketing Podcast ·

2025/11/13

Want to tap into an overlooked advertising platform that delivers strong results? Wondering how to leverage Pinterest ads to reach new customers and scale your revenue? To discover how to create and optimize Pinterest ad campaigns that convert, I interview Karen Nelson.

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00:47:15

How to Establish Thought Leadership on YouTube

Social Media Marketing Podcast ·

2025/11/06

Are you putting in hours of work creating content, but your client list still depends almost entirely on word-of-mouth referrals? Do you wish you could leverage the power of long-form video to become the undisputed authority in your niche without the overwhelming pressure of going viral? To discover how to use the Four P's framework to turn your expertise into engaging YouTube content that attracts a stream of highly qualified clients, I interview Amy Landino.

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00:50:18

Personal Branding for Marketers and Entrepreneurs

Social Media Marketing Podcast ·

2025/10/30

Are you wondering if building a personal brand is worth the effort? Curious about how to stand out in a crowded market while staying true to yourself? To discover a comprehensive framework for developing a compelling personal brand that opens doors and creates opportunities, I interview Goldie Chan.

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394 results

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