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PODCAST

The Levels

Joey Allbritton

Are you navigating the complexities of growing your physical therapy practice alone and seeking ways to avoid common pitfalls while maximizing your impact? "The Levels Podcast" is a podcast dedicated to helping you navigate the complexities of the physical therapy industry and emerge successful. Hosted by Dr. Joey Allbritton and Dr. Robbie Woelkers, two seasoned professionals with firsthand experience in transforming challenges into triumphs, this podcast dives deep into the heart of the physical

business management

All Episodes

09:12

We Bought 1,000 Alex Hormozi Books (and Here’s What...

The Levels ·

2025/10/31

👉 Join the Fill Your Practice Challenge: https://fillyourpractice2025.com/👉 Book a Game Plan Call: https://rehabceos.com/gameplan👉 Join the Practice Success Academy (Skool): https://skool.com/rehabceosRemember when Dr. Joey Allbritton bought 1,000 copies of Alex Hormozi’s new book, Money Models? He talked about in one of his live videos before.Why?Because while Hormozi’s business advice is brilliant, it doesn’t always translate perfectly to the physical therapy world. So Joey and the Rehab CEOs

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09:09

Stop Giving Away “Free Stuff” That Doesn’t Work (Try...

The Levels ·

2025/10/24

👉 Join the Fill Your Practice Challenge: https://fillyourpractice2025.com/👉 Book a Game Plan Call: https://rehabceos.com/gameplan👉 Join the Practice Success Academy (Skool): https://skool.com/rehabceosIf you’ve ever run a workshop or set up a booth at a community event, you’ve probably faced this:👎 Tons of leads, few actual patients.The problem? You’re giving away the 𝘸𝘳𝘰𝘯𝘨 𝘴𝘵𝘶𝘧𝘧.Dr. Joey Allbritton breaks down what hundreds of clinics have learned—the kind of giveaway that actually

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12:54

The 5x5x5 Follow-Up System That Changed Everything...

The Levels ·

2025/10/17

Most PT owners think their leads are “trash.”But what if the problem isn’t the leads—it’s your follow-up system?In this video, Dr. Joey Allbritton shares the 5x5x5 system used by top-performing clinics nationwide:✅ 5 calls✅ 5 texts✅ 5 emails…all within 5 days.This is how you turn “dead” leads into booked patients—without annoying people, without chasing endlessly, and without leaving money on the table.If your front desk struggles with no-shows, slow response times, or dropped leads, this one’s for

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11:00

W2 vs 1099 in PT Clinics: The Costly Mistake Owners...

The Levels ·

2025/10/11

Every PT owner hits this question: 𝘞𝟤 𝘰𝘳 𝟣𝟢𝟫𝟫?And almost every time, they get it wrong.Here’s the truth → in 99% of cases, PTs should be W2.In this video, Dr. Joey Allbritton breaks down the 𝘁𝗵𝗿𝗲𝗲 𝗖’𝘀 𝗼𝗳 𝗰𝗹𝗮𝘀𝘀𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻—Control, Cash, Connections— and why most PT owners hurt themselves (and their teams) chasing the 1099 𝘴𝘩𝘰𝘳𝘵𝘤𝘶𝘵.𝗪𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿:⚠️ Why “almost nothing” in PT is truly a 1099⚠️ The fines and risks of misclassification⚠️ Why

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10:41

3 Ways to Hire Great PTs (Without Using Indeed)

The Levels ·

2025/10/10

Hiring a new physical therapist without using Indeed isn’t just possible—𝗶𝘁’𝘀 𝘀𝗺𝗮𝗿𝘁𝗲𝗿.In this video, Dr. Joey Allbritton breaks down 3 proven strategies PT clinic owners use to attract top clinicians without competing for the same candidates everyone else is chasing.You’ll learn: • How to build a long-term hiring pipeline through clinical rotations • Why referral bonuses work (and how to make them irresistible) • The secret to finding (and connecting with)

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09:59

Should PT Owners Lease or Buy Their Clinic Building?

The Levels ·

2025/09/27

When PT owners grow, one of the biggest questions they face is: should I keep leasing or buy the building?In this video, Dr. Joey Allbritton breaks down the pros and cons of leasing vs. owning your PT clinic space, including:✔️ The risks of short-term leases and rent hikes✔️ When buying makes sense as a hedge against risk✔️ How real estate compares to opening another location✔️ Tax benefits of ownership (accelerated depreciation, liability protection)✔️ Why return on attention is just as important

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09:05

No-Show Secrets Every PT Owner Must Know

The Levels ·

2025/09/27

In this podcast, Dr. Joey Allbritton shares the exact system Rehab CEOs uses to handle no-shows and cancellations without damaging patient relationships. Most clinics either charge a flat $25 fee (that doesn’t even cover costs) or avoid fees altogether—losing money every time a patient skips. Dr. Joey explains:• Why most no-show policies fail• How to calculate the true cost per visit• What to say when patients cancel last minute• Why you should waive the first fee—but enforce the second• A

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08:41

3 Keys to Filling Your PT Clinic (Even During a...

The Levels ·

2025/09/26

In this podcast, Dr. Robbie breaks down why PT clinics still struggle to fill their schedules—even when there’s a shortage of physical therapists—and shares the 3 systems that solve it for good: Reach, Registration, and Reputation.Timestamps00:00 – The PT shortage myth and why clinics still struggle00:28 – Quick win marketing explained (ads, events, promotions)01:56 – Paid leads vs. time-based leads: where to invest03:41 – The 28-day free trial system that drives growth04:04 – Building reputation:

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08:44

The #1 Reason Staff Hate Metrics (And How to Fix It...

The Levels ·

2025/09/05

Ready to scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceos In this video, Dr. Joey Allbritton reveals why most practice owners AND staff feel drained by metrics… and how to flip that around so your numbers drive growth, energy, and accountability in your practice. Here’s what you’ll discover: 0:00 – Why 75% of clinics struggle with negative energy between staff and owners 3:10 – The hidden connection between expectations,

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07:44

11 Reasons Your Google Ads Aren’t Getting Patients...

The Levels ·

2025/08/30

Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this video, Dr. Joey Allbritton walks through the 11 most common reasons why your Google Ads aren’t turning clicks into new patients. From slow websites, wasted spend on irrelevant keywords, to agencies targeting the wrong locations, these are the silent killers that drain your budget without filling your clinic.00:00 – Why your Google Ads clicks aren’t becoming

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10:19

7 Amazon Website Secrets That Double Physical Therapy...

The Levels ·

2025/08/22

Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this podcast, Dr. Joey Allbritton reveals the 7 conversion secrets Amazon uses that can instantly transform your physical therapy clinic website into a patient-booking machine. Discover why most PT websites are glorified business cards and how Amazon's billion-dollar strategies can fix your conversion problems today.Timestamps:00:00 Why Amazon holds the key to PT

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08:53

The Counterintuitive Truth About Opening Multiple...

The Levels ·

2025/07/15

Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this video, Dr. Robbie Woelkers reveals the counterintuitive truth that opening multiple PT clinic locations is actually significantly easier than opening your first location, and breaks down the exact Pod of Four strategy that allows practice owners to scale from $28K to $112K monthly profit while escaping the Circle of Despair that traps single-location

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09:24

Why Traditional Performance Reviews Are Killing Your...

The Levels ·

2025/07/08

Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this video, Dr. Robbie Woelkers reveals why traditional performance reviews tied to work anniversaries are secretly destroying your team culture and shares the fiscal review strategy that successful practices use to boost retention, save time, and actually energize their staff.0:00 - Why traditional performance reviews are killing your culture0:44 - The "Yay Boos"

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15:07

Stop Opening New Clinics Until You Watch This...

The Levels ·

2025/06/25

Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this podcast, Dr. Robbie Woelkers reveals the biggest mistake clinic owners make when expanding to multiple locations and shares the exact “max clinic potential” formula that can add $42K+ in monthly profit without opening another location.[0:00] - The #1 clinic expansion mistake costing owners thousands[0:50] - What is “max clinic potential” and why it

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02:28

Why Showing Up Early to Events Could Double Your...

The Levels ·

2025/06/06

Ready to start/scale your clinic for FREE? Join 1400+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this video, Dr. Robbie Woelkers reveals the complete system for turning vendor events into five-figure revenue days. Learn the early bird networking strategy that builds referral partnerships, discover P.T. Barnum's dramatic demonstration principles for attracting crowds to your booth, and master the three-part workshop framework that generates massive returns from

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08:45

Why Do Patients Say 'I Need to Think About It'? (And...

The Levels ·

2025/05/30

Ready to start/scale your clinic for FREE? Join 1400+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this video, Dr. Joey Allbritton reveals the psychological labeling technique that prevents the dreaded "I need to think about it" objection before it ever happens. Discover how one practitioner charges $375 per visit and makes $700K annually using these advanced sales strategies.0:00 - Why patients really say "I need to think about it"1:15 - The 3 levels of

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58:57

How This Clinic Owner Saw Record Profits By Doing...

The Levels ·

2025/05/22

Ready to start/scale your clinic for FREE? Join 1400+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this episode, Dr. Robbie Woelkers talks with clinic owner Jim Floyd about how switching from 60-minute to 45-minute appointments led to record profits while maintaining quality one-on-one care. Jim shares his journey of making this difficult decision, how he communicated the change to his team, and the impressive financial results that followed.0:00 - Introduction

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11:59

Building Effective Communication Frameworks in Clinics

The Levels ·

2024/10/09

How can mastering the art of asking the right questions transform your clinic's patient interactions and satisfaction rates?What simple communication tool can drastically improve your team's performance and patient engagement almost immediately?Dr. Joey Allbritton of Rehab CEOs as he dives into the importance of effective communication within physical therapy clinics, emphasizing the impact of clarity and confidence in front office interactions and provider evaluations. By examining the underlying

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52:36

Navigating Growth in Physical Therapy

The Levels ·

2024/10/07

How can physical therapists effectively manage the challenges of expanding their practice while maintaining high-quality patient care?How can physical therapists avoid the common pitfall of over-promising results to patients?Join Dr. Robbie Woelkers from Rehab CEOs talks to Ben Carlson, owner of Carlson Pro Care, about his experiences in transforming his family's physical therapy business. Ben discusses his transition from working in film and startups to taking over and modernizing a 40-year-old

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10:02

The Art of Transitioning Therapy Patients

The Levels ·

2024/10/02

Can physical therapists actually replace surgery with therapy alone?How do you convince a patient to switch therapists without causing discomfort or conflict?Join Dr. Joey Albritton as he discusses effective techniques for enhancing patient communication and managing sales objections in the realm of physical therapy. He stresses the importance of authenticity in patient interactions and the strategic necessity for patients to commit fully to one therapy program to achieve consistent progress. This

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