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PODCAST

The Digital Tradie Podcast

The Digital Tradie, an AWESOME podcast for tradespeople looking to harness the power of digital marketing and automation. Join us as we dive into the nuts and bolts of SEO strategies, paid advertising, storytelling, and much more. Whether you’re a seasoned tradie keen on expanding your digital presence or just starting to explore the possibilities, this podcast is your go-to resource. Get practical tips, insightful interviews with industry experts, and real-life success stories to help you attract

business marketing

All Episodes

01:21:07

This Copywriter Could Transform Your Trade Business...

The Digital Tradie Podcast ·

2024/10/26

In this episode of The Digital Tradie, I sit down with Scott Bywater from Copywriting That Sells – and trust me, this guy knows his words! 🖋️We chat about the real magic of copywriting and why it's not just about putting words on a page but crafting salesmanship in print. From leaving "open loops" to keeping audiences hooked, Scott breaks down why tradies shouldn’t overlook the power of storytelling and strategic messaging. Plus, he shares insights on email marketing, including a killer email

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01:09:07

The SECRET to Building a Successful TRADE Business👷...

The Digital Tradie Podcast ·

2024/10/10

In this episode of The Digital Tradie, I sit down with Drew Mountney from Melfire, who’s been in the fire game for over 21 years! 🔥We’re talking the highs, the lows, and everything in between – from starting out as a young bloke in Tassie to running his own fire maintenance business. Drew’s got some cracking stories about the wild world of fire safety, and he’s not afraid to tell it like it is. We get into how he’s kept his business cruising along while avoiding the usual headaches, and why he

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01:14:43

The $BILLION CEO on a Mission to Reverse History......

The Digital Tradie Podcast ·

2024/09/23

In this episode of The Digital Tradie, I have the absolute pleasure of sitting down with Jim Penman, the legendary founder of Jim's Group 🌳Known for transforming a small lawn mowing business into one of Australia’s largest franchise networks, Jim’s story is anything but conventional. We delve into his journey from academic life to building a billion-dollar enterprise, driven by an obsession with customer service and innovation. Jim opens up about how his radical ideas in academia led him to

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01:20:42

Building a Mental Health Movement for Tradies 💪...

The Digital Tradie Podcast ·

2024/09/11

In this episode of The Digital Tradie, I sit down with two absolute legends, Tamarah Vos and Dan Allen from TradeMutt, to chat about their wild journey from the job site to building a social enterprise that’s shaking up the tradie world. Tamarah (Tammy Vos) shares her story of stepping into the trades and building a social media presence, while Dan opens up about the personal tragedy that inspired him to start TradeMutt and spark a mental health revolution. We’re diving deep into how Trademutt’s

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01:31:43

Meet the Walt Disney of Marketing💫 John Dwyer from...

The Digital Tradie Podcast ·

2024/08/21

In this episode of The Digital Tradie, I chat with the legend himself, John Dwyer from the Institute of WOW, about how to make your trade business stand out like a stubby in a sea of schooners. John’s got some wild stories, from working with Michael Jordan and Jerry Seinfeld to helping tradies like you turn customers into raving fans.We’re talking about the magic of the “wow factor” and how a simple Happy Meal toy approach can leave your competition scratching their heads. John also spills the

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00:49:21

Inside the World of Electrical Inspections⚡with Matt...

The Digital Tradie Podcast ·

2024/08/07

In this episode of The Digital Tradie, I sit down with Matt Shovelton from MWS Inspections to dive into the world of electrical inspections. Matt shares his journey from sparky to inspector, the challenges of the job, and some hilarious on-site stories. We also chat about the importance of marketing for tradies, why keeping in touch with your existing clients is key, and how we can encourage the next generation to take up the tools. Whether you’re in the trade or just curious, this episode is

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01:11:02

Meet the WILLY WONKA of Beer🍺 Warren Bradford from...

The Digital Tradie Podcast ·

2024/07/31

In this episode of https://listmedia.com.au/the-digital-tradie-podcast/, I chat with https://www.instagram.com/deacamaust/, the innovative owner of Deacam Electrical and the mastermind behind Fermecraft, an automation system revolutionising the craft beverage industry.Join us as Warren shares his remarkable journey from experiencing a mental breakdown after a business failure to building successful ventures in both electrical and craft brewing industries. Discover how his passion and resilience

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00:58:55

The Marketing GENIUS Behind Australia's BIGGEST...

The Digital Tradie Podcast ·

2024/07/17

In this episode of The Digital Tradie Podcast I chat with Joel Kleber, the Chief Marketing Officer for Jim's Group. Discover how Joel's innovative social media strategies have doubled the number of franchisees in just five years! Learn about the incredible founder story behind Jim's Group and gain valuable marketing insights tailored for trade businesses. If you're looking to boost your online presence and grow your trade business, this episode is a must-listen. 💰

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00:10:58

When Should Tradies Use the HARD Sell?

The Digital Tradie Podcast ·

2024/07/10

In this episode, I break down the key differences between hard and soft selling and provide you with five real-world examples of when you might want to use a hard sell in your trade business. Whether you're at a trade show, experiencing high demand periods, upselling, introducing new services, or dealing with limited inventory, I’ve got you covered.I'll also share some personal stories, including recent family adventures in Thailand and Ballarat, that led me to rethink my own business

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01:22:04

The RISE & FALL of Australian Solar ☀️ with Pat...

The Digital Tradie Podcast ·

2024/06/26

In this episode, I chat with Pat Southwell, a solar industry legend and former inspector at True Value Solar during its meteoric rise and dramatic fall. We dive into the wild world of solar sales, from government rebates to the craziest defects Pat has encountered. Pat shares insider tips on choosing the right solar installer and reveals the truth about industry standards. Don’t miss this electrifying conversation packed with valuable insights and some good laughs!🧰Tech Tool of the Week Sun

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01:13:36

The Past, Present & Future of the Water Industry💧with...

The Digital Tradie Podcast ·

2024/06/19

In this episode of "The Digital Tradie," we chat with Noel McKay from Jonoco, a seasoned professional with over 32 years in the water industry. Noel shares his journey, highlighting how Jonoco has thrived without traditional advertising and discussing the importance of diversifying skills and training the next generation of tradies. We dive into some hilarious on-the-job stories, the impact of industry privatization, and the innovative tools Noel uses to keep Jonoco at the forefront of the

en-au

01:03:44

Web Developer Vs Web Designer👨‍💻 What Tradies Need to...

The Digital Tradie Podcast ·

2024/06/07

Web Developer vs Web Designer, which one should you choose? In this podcast, I chat with Stuart Mclean a tradie turned web developer. Find out the difference between the two and which one you should choose for your next Trade website.🧰Tech Tool of the Week GitHub 💰 SPONSOR Trade Magnet – The Digital Tradie is the official sponsor of Trade Magnet the CRM that gives a S#!T about Tradies. Check out them out at ⁠⁠https://trademagnet.com.au⁠⁠ ================================ 🤩 FEATURED GUESTS

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00:50:06

Using Story to Create an AWESOME Safety Culture🦺...

The Digital Tradie Podcast ·

2024/05/29

Join me, David List, as I hilariously navigate the serious world of safety with my unique tradie twist. From awkward jokes to life-changing lessons, discover the power of storytelling in transforming safety cultures. Laugh, learn, and see why a bit of humor goes a long way in the workplace. Don't forget to like, comment, and subscribe!🙏 A big thank you to the Australian Institute of Health and Safety for having me. 🧰Tech Tool of the Week ⁠MS PowerPoint this week, I use it for

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00:39:55

The Future of the Generator Hire Industry⚡Ben...

The Digital Tradie Podcast ·

2024/05/22

In this episode of "The Digital Tradie" Dave List chats with Ben Cresswell from Eastern Generators Hire about the evolving power generation industry. They discuss Ben's transition from electrical work to running a generator rental business, emphasizing the importance of service and sustainability. The conversation also covers practical tools like a new generator sizing calculator, designed to help tradies easily determine their power needs. Additionally, they delve into digital

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00:49:29

How This Tradie Grew His Business By 181%🚀 Jarryd...

The Digital Tradie Podcast ·

2024/05/15

In this episode, we explore Jarryd's journey from starting out in his dad's security business to scaling his own company, focusing on innovative security solutions for building sites. Discover actionable insights on leveraging local SEO, streamlining operations, and fostering a team-focused culture to effectively scale your tradie business. Whether you're looking to enhance your operations or expand your reach, this episode is packed with valuable tips to help you grow. 🧰Tech Tool

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00:36:22

Real Tax Advice for Tradies💰 Lynne List from Shine...

The Digital Tradie Podcast ·

2024/05/08

Discover expert accounting tips for tradies from Lynne List of Shine Accounting and Taxation, including the importance of professional bookkeeping, when to incorporate, and unique tax deductions. If you need help ⁠LIST Media⁠ uses a super simple paid ads fee structure to get you started. 🧰Tech Tool of the Week Microsoft Excel - I know it's boring but that's what Mum chose🤔 💰 SPONSOR Trade Magnet – The Digital Tradie is the official sponsor of Trade Magnet the CRM that gives a S#!T about

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00:12:04

10 Questions to Ask Before Building Your Website☝️

The Digital Tradie Podcast ·

2024/05/06

10 essential questions you should ask your web designer. Tune in to make sure you're fully prepared for your next web project! If you need help ⁠⁠LIST Media⁠⁠ uses a super simple paid ads fee structure to get you started. 🧰Tech Tool of the Week Sorry, I forgot. This is a bonus episode anyway 🤣 💰 SPONSOR Trade Magnet – The Digital Tradie is the official sponsor of Trade Magnet the CRM that gives a S#!T about Tradies. Check out them out at ⁠⁠https://trademagnet.com.au⁠⁠

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00:09:51

Is HiPages Worth it for Tradies

The Digital Tradie Podcast ·

2024/05/01

Dave List breaks down whether HiPages is worth it for tradies, offering insider insights on lead quality, costs, and smarter marketing strategies. Dive into practical tips and a must-have tool for boosting your tradie business. If you need help LIST Media uses a super simple paid ads fee structure to get you started. 🧰Tech Tool of the Week CapCut - You can check out CapCut at https://www.capcut.com 💰 SPONSOR Trade Magnet – The Digital Tradie is the official sponsor of Trade Magnet the CRM that

en-au

00:12:26

Facebook Ads Vs Google Ads - Which One Should Tradies...

The Digital Tradie Podcast ·

2024/04/24

Thanks for listening ya LEGEND! Need help with online content? You can chat with me over at ⁠LIST Media⁠. 🧰Tech Tool of the Week Check out Canva 🤳 FOLLOW ME (or else) ⚪ TIKTOK ⁠http://bit.ly/3TBVTZI⁠ 🟠 INSTAGRAM http://bit.ly/3EsIDlS 🔵 LINKEDIN ⁠http://bit.ly/3E4IDXR⁠ 🟣 FACEBOOK ⁠http://bit.ly/3GigdMZ⁠ 🟡TWITTER ⁠http://bit.ly/3UU9b52⁠

en-au

00:19:38

How TRADIES can use STORYTELLING to craft their Message

The Digital Tradie Podcast ·

2024/04/22

Thanks for listening ya LEGEND! Need help with online content? You can chat with me over at LIST Media. 🤳 FOLLOW ME (or else) ⚪ TIKTOK http://bit.ly/3TBVTZI 🟠 INSTAGRAM http://bit.ly/3EsIDlS 🔵 LINKEDIN http://bit.ly/3E4IDXR 🟣 FACEBOOK http://bit.ly/3GigdMZ 🟡TWITTER http://bit.ly/3UU9b52

en-au

20 results

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