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PODCAST

OWN YOUR BRAND SHOW with Victoria Odekomaya

Victoria Odekomaya | LiMStudios Network

The Own Your Brand Show is where real stories meet real strategy.WATCH ON YOUTUBE: https://youtube.com/playlist?list=PLDtXVQ1BJYiZb2wRZpZpag7d9njoWIJKA&si=nwvaOk1-oLVOvEIMHosted by Victoria Odekomaya, this podcast pulls back the curtain on how founders, entrepreneurs, and business leaders actually built their brands not theory, but the real decisions, pivots, and lessons that shaped their journey.What to Expect:Solo Episodes Victoria breaks down branding, content, and visibility strategies

business entrepreneurship

All Episodes

25:59

Over 50% of Entrepreneurs Don’t Pay Themselves. Are...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/12/29

Send us a text In this episode of The Own Your Brand Show, we sit down with financial advisor and business owner Shawnda Sparks to talk about a money truth too many entrepreneurs avoid. More than 50 percent of business owners are not paying themselves a consistent income. That decision impacts everything from day to day cash flow to long term retirement planning. Shawnda breaks down why so many women entrepreneurs underpay themselves, how to reverse engineer pricing so your business can actua...

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67:14

She Tried to Eliminate Who She Was. Then She Built a...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/12/22

Send us a text What if success didn’t require you to change who you are—but to fully own it? In this episode, Andrea Dodson, co-owner of Redwood Automotive, shares how embracing her personality helped her build a multi-million-dollar business rooted in trust, relationships, and community. You’ll hear how leaning into what once felt like a liability became her greatest advantage in a male-dominated industry. This conversation is for anyone navigating entrepreneurship, leadership, or motherhood...

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37:21

How Leslie Bailey Built Maven Space, Then Shut It...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/11/24

Send us a text This episode dives into the honest and powerful story of Leslie Bailey, co founder and CEO of Indy Maven and former owner of Maven Space, a women focused community and co working space in Indianapolis. Leslie shares how Indy Maven grew from a simple idea and a newsletter into a real community that carried women through the isolation of the pandemic, and how listening to what women were asking for shaped everything that came next. From launching a physical space to carrying the...

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31:29

When Life Breaks You, Choose to Rise: The Story of...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/11/17

Send us a text This episode dives into the powerful story of LaVreen Hall — a mental health coach, author, and retreat leader whose life changed after her heart stopped for eleven seconds. Through chronic illness, a devastating house fire, and the loss of her husband during COVID, LaVreen rebuilt her life around faith, healing, and community. She shares how journaling became her lifeline, how she designed healing retreats that begin with celebration, and how monthly follow-up circles keep tra...

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6:28

Why Content Is the Fastest Way to Build...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/11/10

Send us a text Are you showing up online but not seeing results? 👀 In this episode, I’m breaking down one of the simplest — but most powerful — frameworks in business: Know. Like. Trust. You’ll learn how to move beyond just being visible to actually being trusted — because visibility alone doesn’t pay the bills. I’ll walk you through: ✅ What each stage (Know, Like, Trust) really means ✅ Why most entrepreneurs get stuck in the “Like” phase ✅ How to use content strategically to speed up the

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19:58

Anne Hathaway's Bold Journey From Small Town To The...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/10/27

Send us a text In this episode of The Own Your Brand Show, Victoria Odekomaya sits down with political powerhouse and leadership mentor Anne Hathaway — a woman who’s done it all, from working in the White House to leading major Indiana political initiatives and training over 700 women in leadership and public service. Anne shares her inspiring journey from a small-town girl with big dreams to a respected strategist and fixer, revealing how she found her voice in male-dominated spaces and turn...

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46:21

Every Room Isn't My Room: Jordan Coleman on...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/10/20

Send us a text This episode centers on healing as the foundation of leadership, not a side path. Victoria sits down with Jordan Coleman, founder and CEO of A Seat at the Table, to unpack how trauma-informed leadership programs are helping women of color move from support roles into executive positions. Jordan shares the story behind her eight-week cohort that intertwines professional development with deep mental health work through therapists and grief coaches. They explore how release nights...

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35:07

Building Your Business with Purpose | Epi 70

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/10/13

Send us a text Ever wonder how companies figure out what to pay their employees? Meet Cassandra, founder and CEO of Total Rewards Solutions, who’s spent over 20 years helping businesses get compensation right. Her journey from administrative assistant to compensation expert to entrepreneur is full of lessons on spotting market gaps and building sustainable businesses. After years in corporate HR, she realized small and mid-sized companies lacked access to the same expertise as big corporation...

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36:21

From Teacher to CEO: How Rebecca Johnson Is Building...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/09/29

Send us a text Scaling a business is never just about numbers, it’s about keeping your mission at the center while you grow. Every entrepreneur has to figure out how to scale without losing the heart of their mission. In this episode of The Own Your Brand Show, Rebecca Johnson, CEO of Golden Heart Senior Care (Central Indiana & Northwest Ohio), shares how she went from teacher to entrepreneur and is now leading a 37-person team on the path to a $1M business. We cover: -Designing service...

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51:26

Why Visibility Fuels Opportunity | Epi 68

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/09/22

Send us a text In this episode, Victoria Odekomaya sits down with powerhouse construction leader Akilah Darden, President of The Darden Group. Akilah shares her incredible journey from breaking into a male-dominated industry to building skyscrapers in Washington DC by age 24, and later moving to Indianapolis to launch her own company. She opens up about the adversity she faced — from sexism and racism to the pressures of being a Black woman in leadership — and how she turned challenges ...

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35:15

From Shame to Success: A Financial Freedom Story |...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/09/15

Send us a text In this inspiring episode, we sit down with Jennifer Williams, founder of All In One Tax Services and nonprofit leader of Zetta Nicole' Girls, to talk about taxes, financial freedom, and the power of community. She opens up about her own credit repair journey—going from a 530 credit score to 815 and buying her home in the process. We also dive into the importance of not being ashamed of financial setbacks, why credit repair is possible for anyone, and how her nonprofit is empow...

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45:08

Transforming Pain Into Purpose: Tamise Cross on...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/09/08

Send us a text This powerful Behind the Brand episode of The Own Your Brand Show features Tamise Cross, co-founder and executive director of P30, a coworking and community hub transforming Indianapolis’ Far East Side. Tamise opens up about her journey from anger, rebellion, and even a suicide attempt, to hearing God’s voice and embracing her Kingdom Mindset. With raw honesty, she shares how faith and vision led her to create P30 — a space designed not just for entrepreneurs, but for families,...

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37:42

She Built a Firm to Catch What Corporate Dropped |...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/09/01

Send us a text What does it really take to break free from the safety net of corporate America and build a business that serves with both structure and soul? In this episode, we sit down with Les Marie, founder of The Les Marie Firm, whose journey from corporate operations to championing minority entrepreneurs is as raw as it is revolutionary. With 15+ years in corporate under her belt, Les Marie shares why so many minority-owned businesses don’t fail from lack of hustle, they fail from lack ...

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36:59

The Right Time To Get Serious About Money | Epi 64

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/08/25

Send us a text Ever wonder how successful entrepreneurs secure the funding to bring their visions to life? Ashley Bridges opens up the black box of business financing in this enlightening conversation about money, mindset, and building sustainable enterprises. Ashley draws from over a decade in the financial sector to demystify the world of business lending. Now working with Intend Indiana, she connects entrepreneurs with flexible, community-focused funding options that traditional banks oft...

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62:13

The Immigrant Story No One Talks About | Epi 63

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/08/11

Send us a text Mo Balogun’s journey from Nigeria to the U.S. is one of faith, hustle, heartbreak, and resilience. In this Behind the Brand episode, Mo shares how she built her business from scratch, left a corporate job after a divine nudge, and overcame the emotional toll of starting over with two kids in a new country — all while clinging to her faith. This raw, unfiltered conversation covers entrepreneurship, immigration, motherhood, and navigating purpose when life doesn’t go as planned. ...

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50:21

From Losing Her Voice to Leading the Nation:...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/07/16

Send us a text Ever felt like your purpose and your career were at war with each other? In this powerful episode of the Own Your Brand Show, host Victoria Odekomaya sits down with Thresette Briggs—founder of Performance 3 and National Board Chair-Elect for NAWBO—to talk about faith, resilience, and what it really takes to build a purpose-driven business. Thresette shares how losing her physical voice nearly cost her everything—and how that moment became the spark that launched a thriving lead...

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23:44

Content Strategy in the AI Age | Epi 61

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/06/30

Send us a text The content creation landscape is shifting dramatically, with AI tools generating more content than ever while major platforms expand their offerings. This shifts the fundamental question for business owners from "should I create content?" to "how can my content stand out in an increasingly crowded digital world?" In this special episode of Own Your Brand Show, I'm joined by my son Trevor for a cross-generational conversation about content strategy in 2025. Trevor brings fresh...

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61:26

Beyond the Paycheck: Choosing Purpose Over...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/06/23

Send us a text From Burnout to Burgundy Red: India Brown’s Bold Leap from Corporate to CEO What happens when the corporate ladder you’re climbing no longer leads to fulfillment? For India Brown—CEO of PMPHASE Consulting Firm—the answer came after 13 years in healthcare IT. Despite promotions, raises, and external validation, something vital was missing. “That’s the moment I chose fulfillment over familiarity,” she shares in this candid and inspiring conversation about redefining success throu...

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38:29

Healing Takes a Village: Trauma, Recovery & Courage |...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/06/02

Send us a text In this deeply moving Behind the Brand episode, Victoria sits down with Audrey Weger, CEO of Grace Horizon—an anti-trafficking nonprofit serving women and families recovering from violence and exploitation. Audrey shares the real stories behind the healing journey: what trauma looks like, why it’s often hidden in plain sight, and how workplaces and communities can respond with empathy and accountability. You’ll learn: Why many survivors don’t realize they’ve been traffickedWhat...

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35:46

Saving Our Girls: How SheRose Is Teaching Confidence,...

OWN YOUR BRAND SHOW with Victoria Odekomaya ·

2025/05/26

Send us a text Nothing transforms a young girl's worldview quite like experiencing something she never thought possible. This transformative power of first experiences lies at the heart of SheRose Inc., the Indianapolis-based nonprofit founded by Ieshia Webster-Harris after a pivotal classroom moment when a student declared she didn't need job skills because she planned to "marry a rich NBA player." For over a decade, SheRose has been quietly revolutionizing how girls K-12 see themselves and...

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77 results

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