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PODCAST

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

Welcome to "Google Ads Unleashed," the ultimate podcast for anyone who wants to harness the power of Google Ads to boost their online business. Whether you"re an agency owner, E-Commerce marketer, or just someone who"s interested in digital advertising, this show is for you.In each episode, we"ll dive deep into the world of Google Ads, exploring the latest strategies, techniques, and best practices for creating effective ad campaigns that deliver real results. Whether you"re a seasoned pro or just

business marketing

All Episodes

12:58

Why You Can't See Your Own Google Ads (And Why It...

Google Ads Unleashed | Winning Strategies for... ·

2026/04/12

Send us Fan Mail Can't see your own Google Ads? Don't panic — but also, stop searching for them. In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down every reason your ads might not be showing, from budget exhaustion and ad scheduling to geo-targeting, device bid adjustments, and auction dynamics. More importantly, learn why obsessively searching for your own ads is actively damaging your performance, and what account metrics you should actually be trusting...

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21:21

Audit Your Own Google Ads Account: The 4-Point Health...

Google Ads Unleashed | Winning Strategies for... ·

2026/04/05

Send us Fan Mail Is your Google Ads account actually healthy, or are you being misled by vanity metrics and bad data? In this episode of the Google Ads Unleashed Podcast, host Jeremy Young walks you through a no-nonsense 4-point health check you can run on your own account, even without expert knowledge. From spotting duplicate conversion tracking and missing first-party data, to identifying messy shopping feeds and red-flag campaign structures. Learn exactly what to look for and ...

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13:54

Why Your Google Ads Aren’t Scaling: Find & Fix the...

Google Ads Unleashed | Winning Strategies for... ·

2026/03/29

Send us Fan Mail Scaling Google Ads isn’t about more tweaks, it’s about fixing the real bottlenecks in your funnel and business. In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down why 70% of performance happens outside the ad account, covering conversion rate optimisation, offer strategy, pricing, retention, and customer journey analysis. Learn how to identify true growth constraints, from low AOV and poor checkout UX to weak retention, and stop wasting ti...

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13:30

The Ultimate Google Ads Checklist: What to Do Weekly,...

Google Ads Unleashed | Winning Strategies for... ·

2026/03/23

Send us Fan Mail *Disclaimer there is no video for this weeks episode. Overwhelmed by Google Ads tasks? Here’s your weekly, monthly & quarterly optimisation system that actually works. In this episode weeks episode of Google Ads Unleashed, host Jeremy breaks down a proven Google Ads SOP checklist—covering performance analysis, budget pacing, search term optimisation, feed health, conversion tracking, and scaling strategies. Learn exactly what to do (and when) to stay consistent, avo...

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7:28

How to Repurpose Winning Demand Gen Creatives (Before...

Google Ads Unleashed | Winning Strategies for... ·

2026/03/09

Send a text Your Demand Gen creatives are crushing it… then suddenly performance drops. In this episode of Google Ads Unleashed, hosr Jeremy reveals the “Zombie Campaign” strategy, a simple Google Ads Demand Gen tactic to revive high-performing creatives after they start to burn out. Learn how to repurpose winning ads using tCPA or tROAS bid caps, extend creative lifespan, and squeeze extra performance from assets that once drove conversions. Get your free 30 minute strategy sessi...

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16:01

Is Bidding on Your Own Brand a Waste of Money?

Google Ads Unleashed | Winning Strategies for... ·

2026/03/02

Send a text Your branded campaign shows the highest ROAS, but is it your least incremental channel? In this episode of Google Ads Unleashed, host Jeremy unpacks the real truth about brand bidding, attribution vs incrementality, and when branded search in Google Ads is quietly draining profit. Learn how to structure brand campaigns correctly, defend against competitors, exclude brand from Performance Max, and run simple incrementality tests to see if you should cut it. Get your fre...

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14:27

Stop Copying Your Competitors: Reverse Benchmarking...

Google Ads Unleashed | Winning Strategies for... ·

2026/02/23

Send a text Stop copying competitors in Google Ads—win by standing out. In this episode of Google Ads Unleashed, host Jeremy breaks down “reverse benchmarking,” inspired by Rory Sutherland, and explains why differentiation beats imitation in competitive auctions. Learn how messaging, positioning, pricing strategy, and product-market fit impact Google Ads performance more than hacks or automation ever will. Rory Sutherland clip 1: https://www.youtube.com/shorts/MGrbru05VzE Rory S...

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21:23

How Branded Search Can Destroy Your Business

Google Ads Unleashed | Winning Strategies for... ·

2026/02/16

Send a text Is your competitor stealing your branded traffic and your revenue? In this episode of Google Ads Unleashed, host Jeremy reveals a real Google Ads audit where a rival hijacked branded search, crushed impression share, and wiped out thousands in sales. You’ll learn how brand bidding, auction insights, impression share loss, and weak brand protection can quietly destroy performance, even when Meta and non-brand campaigns look fine. Get your free 30 minute strategy session...

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39:15

Why ROAS Is Lying to You: With Google Ads Expert...

Google Ads Unleashed | Winning Strategies for... ·

2026/02/09

Send us a text Is ROAS telling you the truth—or quietly killing your profits? In this episode of Google Ads Unleashed, host Jeremy sits down with Google Ads expert Thomas Eccel to unpack why ROAS is often misleading and what smart advertisers should track instead. You’ll learn how Google Ads automation, margins, contribution profit, and business context matter more than vanity metrics—and why high ROAS doesn’t always mean real growth. Follow Thomas on LinkedIn: https://www.l...

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21:13

Why Your Google Ads CPCs Are Rising (And What You Can...

Google Ads Unleashed | Winning Strategies for... ·

2026/02/02

Send us a text Rising CPCs killing your Google Ads performance? In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down why cost-per-click keeps climbing—and what you can actually do about it. You’ll learn how competition, shrinking inventory, bidding strategies, match types, and Quality Score all drive higher CPCs, plus practical fixes you can apply immediately. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Scale...

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20:13

Why Your Performance Max Campaign Is Failing

Google Ads Unleashed | Winning Strategies for... ·

2026/01/26

Send us a text Your Performance Max campaign spending but not scaling? This episode of the Google Ads Unleashed Podcast breaks down exactly why PMAX fails in so many ad accounts, and how to fix it. Host Jeremy walks through the most common PMAX mistakes: wrong goals, bad settings, brand leakage, weak creatives, and feeds that quietly kill performance. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Scale your store with 1:1 ...

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13:14

Live Google Ads Audit: How a Profit-First Strategy...

Google Ads Unleashed | Winning Strategies for... ·

2026/01/19

Send us a text Your Google Ads account is losing money, and you might not even know why. In this episode of Google Ads Unleashed, host Jeremy breaks down a real Google Ads audit that uncovered broken conversion tracking, zero audience strategy, feed chaos, and campaigns optimised for revenue instead of profit. You’ll learn why profit-first tracking, first-party data, and feed optimisation are non-negotiable for large ecommerce accounts with tight margins. Get your free 30 minute s...

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9:49

Google Ads 2026: Tips to Start the Year Strong

Google Ads Unleashed | Winning Strategies for... ·

2026/01/12

Send us a text Your Google Ads account needs a 2026 reset - start the year clean and profitable. In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through a practical Google Ads “spring clean,” covering ad copy refreshes, conversion tracking checks, audience updates, keyword research, and landing page optimisation. You’ll learn how to spot what held performance back in 2025 and what to fix now to scale smarter in 2026. Get your free 30 minute strategy session with J...

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19:46

CLV vs CAC Explained: How to Calculate the Right...

Google Ads Unleashed | Winning Strategies for... ·

2026/01/05

Send us a text Struggling to set the right Google Ads CPA? In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down CLV vs CAC and shows how to calculate a profitable customer acquisition cost using real eCommerce data. You’ll learn how to use Customer Lifetime Value, contribution margins, and CLV:CAC ratios to set smarter Google Ads targets that scale, without killing cash flow. We'd recommend watching this episode on YouTube or Spotify, for the full experienc...

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7:44

What To Do With Your Google Ads Campaigns Over Christmas

Google Ads Unleashed | Winning Strategies for... ·

2025/12/22

Send us a text Christmas demand drop incoming? In this episode of Google Ads Unleashed, host Jeremy breaks down exactly what to do with your campaigns over Christmas to avoid wasted spend and protect performance. Learn when to lower budgets, when to pause, or fully stop campaigns using data exclusions. A must-listen for media buyers planning a smooth shutdown and strong January restart. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.mar...

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11:27

7 Lessons from BFCM 2025

Google Ads Unleashed | Winning Strategies for... ·

2025/12/08

Send us a text BFCM is over—so what actually worked? In this episode of Google Ads Unleashed, host Jeremy breaks down seven key learnings from Black Friday and Cyber Monday, from extending sales periods and preparing your algorithm to testing strong offers and monitoring performance in real time. You’ll discover why brand trust and evergreen marketing outperformed, how to pivot when offers underperform, and why Demand Gen delivered exceptional ROI. Join our Google Ads Slack channel here...

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7:42

How to Launch Demand Gen Without Wasting Budget

Google Ads Unleashed | Winning Strategies for... ·

2025/12/01

Send us a text Launching Demand Gen in Q4? Don’t get burned. In this episode of the Google Ads Unleashed Podcast, host Jeremy reveals the hidden risk that’s draining budgets fast, and the smarter way to launch Demand Gen without the blowout many advertisers experienced after Black Friday. You’ll learn why Google’s Demand Gen algorithm behaves very differently from Meta, how to test creatives safely on low budgets, and how to scale campaigns day-by-day without triggering runaway sp...

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19:30

5 Reasons Your Google Ads Aren’t Converting (and How...

Google Ads Unleashed | Winning Strategies for... ·

2025/11/24

Send us a text Are you spending money, getting clicks, seeing carts fill up… yet sales stay flat? You’re not the only one. This is one of the biggest pain points I hear from new advertisers, training clients, and even experienced media buyers. So in today’s episode of Google Ads Unleashed, we’re breaking down the five most common reasons your Google Ads don’t convert, and exactly what to do about each one. It’s Black Friday week, so if your sales aren’t climbing yet, this episode will h...

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18:08

How Many Conversions You REALLY Need for Google Ads...

Google Ads Unleashed | Winning Strategies for... ·

2025/11/17

Send us a text Struggling to figure out how much budget you actually need for Google Ads—and how many conversions it takes before Smart Bidding becomes effective? In this episode of Google Ads Unleashed, host Jeremy breaks down the real thresholds for Target CPA and Target ROAS, how to reverse-engineer your daily budgets, and why the right conversion event depends on how deep into your funnel you can track. You’ll also learn how to use offline conversion tracking, MQL/SQL ratios, ...

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26:49

How to Set the Right ROAS Targets in Google Ads

Google Ads Unleashed | Winning Strategies for... ·

2025/11/10

Send us a text *Apologies in advance for the disrupted audio in this episode, next week will be back to normal. Setting a random ROAS target and hoping for the best? Not a good strategy. In this episode of Google Ads unleashed, host Jeremy breaks down a smarter, data-driven approach to finding the right Return on Ad Spend for your campaigns—one that goes beyond what Google Ads tells you. You’ll learn how to use incrementality testing and calibration multipliers to reveal your true...

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146 results

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