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PODCAST

Not Your Mom"s Sales Podcast

Learn the latest trends in marketing and sales along with ways you can leverage them with your podcast. Your host Julie Deem shares strategies and tips for building a brand that attracts clients you want to work with. Stop fighting the algorithms and start creating impact.

business marketing

All Episodes

15:18

78 - Sell on Your Podcast Without Losing Your Listeners

Not Your Mom"s Sales Podcast ·

2025/10/31

Send us a text Ever feel awkward promoting yourself on your podcast? You’re not alone. Most business owners struggle to balance giving value and asking for the sale but the truth is, self-promotion done right actually builds more trust. In this episode, Julie Deem breaks down how to sell on your podcast without sounding salesy. Learn exactly where to place ads in your episodes, how to use natural transitions that don’t break the flow, and how to turn every episode into a soft-selling machine ...

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20:15

77 - Picking Great Guests and Being a Standout Host

Not Your Mom"s Sales Podcast ·

2025/10/24

Send us a text You don’t need more guests. You need the right guests and the host skills to help them open up so the episode actually moves your audience to action. If your DMs are full of people asking to be on your show, this one’s for you. In this episode, Julie Deem breaks down a simple system for choosing guests. You’ll learn what to prep, the best tools to streamline your workflow, and how to turn one interview into a week of content. Episode Highlights: Curate guests based on cur...

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23:06

76 - Pipelines and Collaboration with Vincent Lanci...

Not Your Mom"s Sales Podcast ·

2025/10/17

Send us a text Are you ready to transform your podcast from a side project into a thriving business? Julie Deem invites Vincent Lanci to unpack the secrets to podcasting success. Vincent shares his journey from a life-altering accident to becoming a podcasting expert, emphasizing the importance of consistent effort and learning from failures. Discover how building a strong pipeline of guests, creating efficient systems with tools like HubSpot and GoHighLevel, and implementing standard o...

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16:32

75 - How to Grow Your Podcast Consistently Every Episode

Not Your Mom"s Sales Podcast ·

2025/10/10

Send us a text Julie Deem reveals the exact strategies for growing your podcast consistently every single episode. If you've been showing up week after week without seeing the growth you deserve, this episode gives you a clear roadmap for building momentum that compounds over time. Perfect for podcasters who are ready to stop guessing and start growing with intention. Episode Takeaways: Every episode needs a strategic purpose that connects to your bigger business goals.Master the...

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11:30

74 - Biggest Podcasting Myths That Keep You Stuck

Not Your Mom"s Sales Podcast ·

2025/10/03

Send us a text Julie Deem busts through the biggest myths that keep entrepreneurs stuck and shows you why these fears just aren’t true. If podcasting has been on your mind, this is your sign to start. Episode Takeaways: You don’t need expensive equipment or a studio to start.Your business already provides content ideas through client questions, industry lessons, and daily experiences.Every podcaster starts with zero listeners.Listeners care more about authentic connection than perfect p...

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12:18

73 - Why Podcasting Works Without Social Media

Not Your Mom"s Sales Podcast ·

2025/09/26

Send us a text Julie Deem shares why podcasting is the perfect marketing tool for business owners who don’t want to rely on Instagram, TikTok, or Facebook. Episode Takeaways: Why relying on social media is like renting space on someone else’s platform.How podcasting gives you full ownership of your content and audience.The power of evergreen episodes that work for you years after publishing.How podcasts build authority and position you as a thought leader in your field.Why listeners connect m...

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30:17

72 - Turning Vulnerability into Connection and...

Not Your Mom"s Sales Podcast ·

2025/09/19

Send us a text What if the stories we often try to hide are the very keys to unlocking profound connection and empowerment? Julie Deem and Sha Sparks explore the transformative power of podcasting as a medium for sharing authentic stories and building community. Sha, drawing from her eight years of podcasting experience and background as a certified fearless living coach, highlights how podcasting fosters deeper relationships than social media by diving into the heart of what drives ind...

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10:22

71 - Imposter Podcaster

Not Your Mom"s Sales Podcast ·

2025/09/12

Send us a text Julie Deem shares tips and strategies for overcoming the dreaded feelings of imposter syndrome. Episode Takeaways: Being an expert doesn’t mean you know everything. It means you know more than the person listening and you can guide them from where they are to where they want to go.Just like the gym, confidence grows through reps. Every episode you publish is a rep.Don’t pressure yourself to deliver a “masterclass” every episode. A short, focused tip can be just as valuable.Sch...

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14:43

70 - Still Skeptical About Podcasting??

Not Your Mom"s Sales Podcast ·

2025/09/05

Send us a text Julie Deem shares the truth about why business owners want to have a podcast even if they are skeptical about podcasting. Episode Takeaways: You don't have to have a large following or a popular brand to have a podcast.Social media is more crowded than the podcast space. If you think the podcast space is too saturated but still post on social media regularly, you could save time and do both with one podcast episode.Making money with your podcast might not look like bringing in...

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9:35

69 - Why Your Business Needs a Podcast to Make More...

Not Your Mom"s Sales Podcast ·

2025/08/29

Send us a text Julie Deem breaks down why podcasting is one of the most powerful sales tools for business owners. Episode Takeaways: Trust is the foundation of sales, and podcasting accelerates that process compared to cold calls or ads.Warm leads generated from a podcast are more likely to convert into paying clients.Hosting a podcast differentiates your brand and positions you as the authority in your niche.Schedule a complimentary call to see if podcasting is a good fit for you: https://c...

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16:43

68 - Structuring Your Podcast to do the Selling for...

Not Your Mom"s Sales Podcast ·

2025/08/22

Send us a text Julie Deem shares strategies for selling through your podcast without feeling salesy. Episode Takeaways: Selling is just helping someone solve a problem.Build connection and trust. Let the listener know what to do if they want to go further with you. Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor Extra resources at: https://www.thebusinesspodcast...

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10:19

67 - Turning Listeners into Clients

Not Your Mom"s Sales Podcast ·

2025/08/15

Send us a text Julie Deem shares strategies to bridge the gap from episode to sales. Episode HIghlights: Instead of ending your episode with a vague “Follow me on Instagram” or “Check out my website,” make it intentional.Clearly explain timelines, expectations, and deliverables.Offer smaller ways to work with you until they’re ready for the bigger commitment.Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-t...

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12:54

66 - Hosting Your Podcast at Events

Not Your Mom"s Sales Podcast ·

2025/08/08

Send us a text Julie Deem shares how you can host your podcast at events and why you might want to if you haven't already been thinking about it. Episode HIghlights: You can record multiple interviews in a single day, giving you weeks of content ready to go. Just being seen as the podcaster interviewing leaders gives you instant credibility. Events are busy and noisy. Bring only what you can set up quickly.Schedule a complimentary call to see if podcasting is a good fit for yo...

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14:09

65 - Podcast Terms You Want to Know

Not Your Mom"s Sales Podcast ·

2025/08/01

Send us a text Julie Deem breaks down different words used in the podcast world. Episode HIghlights: Podcast hosting is where your podcast is stored and distributed to other streaming platforms.Your trailer is going to explain more about the podcast show and when the audience can expect new episodes.Batch recording is how podcasters get ahead on content creation and helps to prevent burnout. Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly....

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11:57

64 - Podcast Strategies for a Sustainable Show *Best...

Not Your Mom"s Sales Podcast ·

2025/07/25

Send us a text Julie Deem shares how you can create a sustainable podcast that you enjoy hosting. Episode Highlights: Develop a content calendar.Leverage automation and tools.Maintain work-life balance.Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor Extra resources at: https://www.thebusinesspodcasteditor.com/ Have a question? Send me a message on Instagram: https://www.instag...

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11:32

63 - Where to Place Your Offers in an Episode

Not Your Mom"s Sales Podcast ·

2025/07/18

Send us a text Julie Deem shares the best places to share your offers and how listeners can work with you. Episode Takeaways: Share your pre-roll ad in the first couple minutes of the episode.Add a midroll ad to pause and connect with the audience.Wrap up with sharing how listeners can work with you.Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor Extra resources at: https:...

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10:38

62 - 4 Part Episode Framework for Selling Naturally

Not Your Mom"s Sales Podcast ·

2025/07/11

Send us a text Julie Deem shares the framework for building your podcast episodes around to make selling feel natural. Episode Takeaways: Start with a hook that grabs your audiences attention.When you share a story, have it be one that your listener can relate to.Give your audience a reason to come back.Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor Extra resources at: ht...

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9:39

61 - Selling Without Being Salesy

Not Your Mom"s Sales Podcast ·

2025/07/04

Send us a text Julie Deem shares strategies for selling your services when you don't enjoy sales. Episode Takeaways: Sales can feel weird but it doesn't have to be uncomfortable.Your audience is wanting to take next steps.Start looking at selling as helping.Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor Extra resources at: https://www.thebusinesspodcasteditor.com/ Have a...

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9:53

60 - Myths about Hosting a Podcast

Not Your Mom"s Sales Podcast ·

2025/06/27

Send us a text Julie Deem addresses the most common myths about podcasting and replaces them with the real, doable truth. Episode Takeaways: Podcasting doesn't have to be hard.You can record, edit, and publish in under an hour.Ask for support to make things smoother for you.Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor Extra resources at: https://www.thebusinesspodcasted...

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13:02

59 - Start BEFORE You're Ready

Not Your Mom"s Sales Podcast ·

2025/06/20

Send us a text Julie Deem shares how podcasting, like most things in life, is something you learn by doing, not by waiting until everything feels perfect. Let this be your sign to take action!! Episode Takeaways: Confidence comes from doing, not thinking.Speak to one person, not to the masses.Let your podcast be a reflection of who you are.Schedule a complimentary call to see if podcasting is a good fit for you: https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast...

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79 results

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