After launch, many SaaS founders assume growth comes from shipping more features. New capabilities get added, integrations move up the list, edge cases and “nice-to-have” improvements start feeling important. The...
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Why SaaS Makers Delay Launching and How to Ship Anyway
For many SaaS makers, building feels like progress because it’s familiar and controllable: you decide what gets done, see the work add up, and at the end of the day...
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How to Increase LTV (and Revenue per User) Without...
Your product keeps proving its value: usage grows and customers rely on it more over time. Yet, the lifetime value of each customer barely changes. Every time you think about...
This month’s release improves the day-to-day maker experience. Setup is simpler, controls are more flexible, and a set of iterative fixes smooth out common workflows. These updates also set the...
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2025 State of Micro-SaaS: AI, Adaptive Pricing, and...
SaaS kept growing in 2025, but the source of growth changed. Momentum shifted from large platforms to solo founders and small teams shipping focused products faster. This pace is possible...
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Bake That Batter: How a Homegrown SaaS Rose from...
Some SaaS stories start with deep market research, long timelines, and careful planning. Tiago Alves’ didn’t. He only built what he needed to rescue his sister’s bakery, never expecting anyone...
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How Monthly Churn Compounds Against You and Why 8% Is...
We all want to grow. New users, new launches, new signups… But when churn creeps past 8% a month, that growth starts slipping through your fingers. At that rate, you...
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Release Notes: Seamless Product to Bundle Upgrades, a...
This month brings meaningful refinements across the customer buying journey and the internal tools you rely on. Upgrades are simpler, checkout flows are more flexible, billing details are clearer, and...
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How to Use AI in BFCM Campaigns Without Sounding Like...
Black Friday / Cyber Monday is coming fast, and a lot of makers I talk to are thinking the same thing: “Why not automate the whole thing? AI can write...
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Where Indie SaaS Founders Actually Get Customers...
From checkout to cart to the Customer Portal, this release streamlines the buyer journey and gives you more control behind the scenes. Think fewer upgrade headaches, cleaner customer touchpoints, and...
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How to Price Your Micro-SaaS for Long-Term Profit...
The most successful SaaS products don’t try to serve everyone — they serve one audience, and solve one problem better than anyone else. Many founders miss this. They chase “all-in-one”...
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Release Notes: New JavaScript SDK & React Starter...
From a brand new JavaScript SDK and React Starter Kit to a fully redesigned documentation hub, this release marks a huge step forward for developers building with Freemius. Let’s explore...
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How to Monetize a SaaS in 30 Minutes with Freemius +...
What if you could fully monetize your SaaS in just half an hour? That’s exactly what Swashata Ghosh, VP of Engineering at Freemius, set out to prove in this live...
As of October 1, 2025, we’re rolling out the biggest pricing change in Freemius’ history: simpler rates and lower fees for every single maker. 🎉 For more than a decade,...
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A Founder’s Guide: Should You Turn Your WordPress...
Selling WordPress plugins used to be straightforward: build, ship, collect payments, and let a marketplace like CodeCanyon do the rest. But if you’ve been in the game long enough, you’ve...
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Getting Your First 100 SaaS Customers: Scrappy,...
The dream of scaling to 1,000 customers is exciting but the hardest milestone to cross is the first 100. That’s where the real work happens: validating your idea, shaping the...
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15 Traps to Watch Out For When Choosing a Payments...
Choosing the wrong payment processor for your software business can quietly stall your growth. Hidden fees, messy integrations, compliance issues, and missing growth tools usually show up only after you’re...
Improved failed renewal recovery, smarter SaaS emails, and a clearer signup experience for both makers and buyers make it easier to build trust, sell software, and stay top of mind....