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PODCAST

Holistic Women"s Business

Melanie Campbell

Welcome to the Holistic Women’s Business podcast, for soul-inspired women in business over 40. Because it"s time to step into your unique potential and create the freedom and fulfilment you deserve without depleting your energy. I’m your guide Melanie Campbell.Join me each week to hear my practical insights and tips to align your business with who you are. You’ll also hear inspiring chats with my favourite people.I"m an alchemist who weaves logic, intuition and insight with over 23 years of

business entrepreneurship

All Episodes

6:22

HWB 76: How to explain intangible results in your...

Holistic Women"s Business ·

2025/10/28

Do you struggle to explain the benefits of your service-based business to your ideal clients? This episode is for you, especially if you feel like the results you give aren’t something tangible that you can easily describe. I’ll share a simple way to show your ideal clients what you do and how it can help them. 3 things I share in this episode are: 1..How you can use your unique process to show your ideal people the value they’ll get from working with you. Especially when you have an int...

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13:34

HWB 75: How to intuitively price your offers so they...

Holistic Women"s Business ·

2025/10/21

Do you wish there was a heart-led way to price your services and offers so it feels aligned for you? Today's episode is for you. Because as heart-led businesses we tend to focus on how we can help people instead of figuring out what we need to get paid. But when you don’t have an aligned pricing strategy it can quickly lead to burn out because you’re overgiving and undercharging. I believe that money is an energetic exchange so when you’re pricing your services and offers it needs to be...

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33:59

HWB 74: How to use core content to build connection...

Holistic Women"s Business ·

2025/10/14

Are you looking for a heart-led way to connect with your aligned clients without social media? Today’s conversation with Mel Daniels, Heart-led Content Strategist, is for you. Creating the right content for your business isn't just about being seen. Core content helps you build genuine connection with the people who are aligned for you. In this episode, we chat about how you can use core content in your heart-led business as a purposeful and sustainable strategy instead of relying on soci...

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7:29

HWB 73: How to choose your own path to heart-led...

Holistic Women"s Business ·

2025/10/07

Are you feeling the pressure to create more content and show up on all the platforms because AI can help you, even though it doesn’t feel aligned? Today I’m talking about why it’s more important to create less content and do it in a way that feels authentic to you. I believe that AI tools like ChatGPT can be a valuable productivity assistant in your business but it’s certainly not a replacement for you. Because to use it in the right way, without losing who you are, you need to have the...

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11:46

HWB 72: How to overcome the fear of “what if it...

Holistic Women"s Business ·

2025/09/30

Are you getting stuck in the fear of “what if it works” and it’s stopping you from putting your heart-led business ideas out into the world? I used to think this was just me. It turns out, it’s a common fear for heart-led women in business because we care about giving value and we feel responsible for giving our people what they need. It’s why, in today’s episode, I’m sharing practical intuitive tips based on my own personal experience so you can move through it and launch your ideas. 3 th...

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12:30

HWB 71: 3 things you need to consider before you...

Holistic Women"s Business ·

2025/09/23

Are you feeling the pressure to create an email list even though you don’t have the time and energy? This episode is for you. Today I’m sharing 3 things you need to consider before you build your heart-led email list. The reason is, I want to help you choose what’s aligned for you, instead of feeling like you have to listen to the traditional email marketing advice. Because we’ve all heard that creating an email list is essential for growing your business. What doesn't get talked about is ...

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33:00

HWB 70: How to align your time with your unique...

Holistic Women"s Business ·

2025/09/16

Do you want holistic tips for managing your time so you don’t burn out? Today’s conversation with Christie Flora is for you. Christie and I chat about how to create holistic time management systems that feel achievable and even fun. Which means you can work in flow with your energy and give yourself permission to do what works for you in your business and your life. Christie Flora is a Holistic Time Management Coach. She helps heart-led business owners and purpose-led professionals, like...

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12:02

HWB 69: How to discover your ideal client without...

Holistic Women"s Business ·

2025/09/09

Do you want clarity on who your soul-aligned clients are without having to do traditional demographic based client avatars? This episode is for you. Today I’m sharing my intuitive approach to discovering who your ideal client is because I believe this needs to start with you before you look outside yourself for answers. I’m speaking from past experience because focusing on demographics and market research took me off track. It’s why I chose to focus on the values and personal qualities th...

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9:35

HWB 68: Why you can say no to social media for...

Holistic Women"s Business ·

2025/09/02

Do you wish you could say no to social media for marketing your heart-led business? Today’s episode is for you. I know we all feel the pressure to use social media for marketing our businesses but it isn’t the only way. I’m here to inspire you to choose an alternative that feels aligned for you. So you can share purposeful content with your ideal clients on a platform you enjoy. Because when you do what feels right for you it’s so much easier to focus on genuine connection instead of g...

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8:31

HWB 67: Why you can build your heart-led business in...

Holistic Women"s Business ·

2025/08/26

Do you feel like you can’t start your heart-led business or create your new offer because it looks like other people are already doing it? Do you want to know how you can stand out in a crowded online space? This episode is for you. Today I’m sharing a few simple tips to help you put your soul-aligned business or offer out into the world and trust that the right people will find you. I’m speaking from experience because I’ve been through this too. And the main thing that helped me was real...

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25:38

HWB 66: How to support yourself through perimenopause...

Holistic Women"s Business ·

2025/08/19

Do you want to take control of your perimenopause journey so you have the energy to run your business and enjoy this phase of life? Today’s conversation with Mel Macoun is for you. If you’re a regular listener, you’ll know I often talk about perimenopause. As a woman in business over 40, I’ve been on my own journey. And I know from my own personal experience how challenging it can be to navigate your business around the changes to your memory and energy levels. I also know that making sma...

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12:23

HWB 65: How to re-discover your focus when you're...

Holistic Women"s Business ·

2025/08/12

Are you feeling stuck in procrastination and you want to find a way to get your focus back? Today’s episode is for you because I know how that feels. It’s normal to procrastinate, it’s something we all go through. But it can stop you from getting started on the things you really want to focus on. It’s why you need simple strategies to overcome procrastination so it doesn’t keep you stuck. Today I’m sharing a few of the ways that procrastination shows up in my business and how I move throug...

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11:43

HWB 64: 5 things you need on your website to connect...

Holistic Women"s Business ·

2025/08/05

Do you want a simple checklist for what to include on your website so you can attract and connect with your aligned clients? Today I’m sharing my simple tips and insights on the essential things to include on your website based on my experience as a holistic women's business guide, intuitive copywriter and website designer. Heart-led women in business often ask me to review their website and recommend simple changes and refinements to help them transform their website into an authentic vis...

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13:05

HWB 63: How to find your soul aligned income streams...

Holistic Women"s Business ·

2025/07/29

Do you want to create income streams in your service-based business that help you make a difference for your ideal people and take care of your energy? This episode is for you. Today I’m guiding you through my simple process for brainstorming income stream ideas for your heart-led business. Which means you can start mapping out your own system for growing a sustainable business that works for you. The reason this matters is because as a heart-led service provider I know you’re trying to ...

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38:00

HWB 62: How to re-frame your elevator pitch to spark...

Holistic Women"s Business ·

2025/07/22

Does the thought of creating an elevator pitch make you cringe? Do you want a simple way to start a heart-led conversation instead? This episode is for you. Today I’m chatting with the fabulous Cat Matson. Cat is an Authentic Speaking Mentor and Coach who helps heart-led change makers and humble leaders to change their world one conversation at a time. I’ve experienced Cat’s work for myself so I know she values authenticity and connection as much as I do. It’s why I invited her to discus...

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9:32

HWB 61: How to create soul-aligned programs and...

Holistic Women"s Business ·

2025/07/15

Are you looking for inspiration to create programs and offers that align with your unique gifts and energy flow? This episode is for you. Today I want to encourage you to experiment with new ways of helping your clients. If the thought of having to include weekly zoom calls in your program doesn’t feel like the right fit for you then it’s okay to create your own way of guiding and supporting your clients. I want you to be guided by your own intuitive way of working instead of trying to fit...

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10:49

HWB 60: How to bring the heart back into marketing...

Holistic Women"s Business ·

2025/07/08

Do you want to change the energy around marketing your business so it feels heart-led and aligned? This episode is for you. It’s time to say no to the pushy energy of traditional marketing and create a heart-led system that feels aligned with you. Which means you don’t need to focus on selling, it becomes a natural process instead. Authentic marketing is really about sharing value, building genuine relationships and inviting your people to work with you. I want to inspire you to think dif...

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11:05

HWB 59: 5 things you need to know about yourself to...

Holistic Women"s Business ·

2025/07/01

Do you want to create a heart-led business that feels authentic to who you are? Today’s episode is for you. This is one of my favourite topics because I believe that creating a soul-aligned business starts with you. To help you get started, I’m sharing 5 essential things for you to reflect on so you can create a heart-led business that feels inspiring, fulfilling and in flow with your energy. Whether you’re new in business or you want to change your current business model, I hope this ep...

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6:44

HWB 58: Why your heart-led words are essential for...

Holistic Women"s Business ·

2025/06/24

If you’re tired of seeing and hearing about AI generated content, this episode is for you. Today I’m sharing my thoughts on why it’s more important than ever before to share your authentic voice in all of your content. Because AI will never be a replacement for you and your heart-led words. When you use words that come from your heart in your content, you can create meaningful connections with the people you’re here to help. 3 things I share in this episode are: 1..Why your own authentic...

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10:28

HWB 57: How to connect with your intuition in...

Holistic Women"s Business ·

2025/06/17

Are you tired of trying all the advice in the online business world only to discover it doesn’t work for you? Do you want a simple way to follow your own inner guidance instead? This episode is for you. Today I’m talking about how to use your intuition to guide the choices you make in your business. Which means you can say no to the business strategies that don’t feel aligned for you and create your own path. I’ll guide you through a simple way to start listening to your intuition, e...

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77 results

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