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PODCAST

Get Keen

Welcome to Get Keen – the ultimate podcast for real estate professionals looking to elevate their careers and master the art of building successful agencies. Hosted by Daniel Lee, real estate"s funny guy, and owner and founder of award winning agency, Plum Property. This podcast dives deep into the strategies that top agents use to thrive. Whether you"re a seasoned real estate agent, a high-performing realtor, or someone keen on developing your own real estate business, Get Keen offers valuable

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All Episodes

32:03

#091 - How to Ethically Take What You Want in Real...

Get Keen ·

2025/12/16

In this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, takes on one of the most controversial topics in real estate, ethics. With public trust in agents at an all‑time low, Dan unpacks why the industry is often viewed as dodgy and highlights the damaging practices of underquoting, dummy bidding, and high‑pressure tactics. He shares practical steps agents can take to protect their license, handle multiple offers fairly, communicate honestly with buyers and sellers, and build

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35:19

#090 - Award-Winning Apartment Agent’s Complete Sales...

Get Keen ·

2025/12/09

In this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, dives into the world of real estate with a focus on lead generation strategies and the importance of energy in the competitive market. Dan emphasizes that while established agents may dominate in reputation, newcomers can leverage their enthusiasm and innovative approaches to stand out. The episode also discusses the benefits of auction marketing and how to navigate private treaty offers effectively. With insights from

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34:48

#089 - The Ultimate Pricing Strategy for Getting the...

Get Keen ·

2025/12/02

In this episode of the Get Keen Podcast, host Dan Lee dives into the critical topic of property pricing and its impact on successful real estate sales. He emphasizes that every property can attract offers and sell if priced correctly, regardless of its condition or location. Dan shares his expert strategies for helping sellers adjust their expectations and understand the true market value of their homes. Drawing on his extensive experience in the industry, he highlights the importance of educating

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30:49

#088 - How to Handle ANY Seller Objection

Get Keen ·

2025/11/25

Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/watch-vsl-plumpartnerssystemIn this episode, Dan jumps straight into the toughest real estate objections agents hear every day — from commission cuts to DIY sellers to “we’ll wait for the market to improve.” Instead of sourcing questions from socials, he lets ChatGPT generate the top objections and answers each one

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35:46

#087 - Tom Panos Reveals What Agents Must Do Now To...

Get Keen ·

2025/11/18

In this episode of the Get Keen Podcast, host Dan Lee welcomes back the esteemed real estate coach Tom Panos for an insightful discussion on maintaining momentum in real estate sales as the year comes to a close. They emphasize the importance of not becoming a "nine-month agent" by taking your foot off the gas during November and December. Instead, agents should focus on setting up business opportunities to ensure a strong start in January and February. Dan and Tom share strategies and insights that

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36:50

#086 - $125M Agent Reveals the Real Secret Behind His...

Get Keen ·

2025/11/11

In this episode of the Get Keen Podcast, host Dan Lee welcomes back Pat Ivey, a prominent real estate agent from north Brisbane. They discuss the importance of building long-term relationships in the real estate industry and the value of investing in connections today to reap benefits in the future. Pat shares his experiences, including how acts of kindness, like offering unlimited coffee tabs at a local restaurant, can foster community relationships and enhance networking opportunities. The

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34:17

#085 - Why Agents Leave Their Agency & What Options...

Get Keen ·

2025/11/04

Tired of splitting half your commission and still feeling stuck? This episode of Get Keen dives into the real reasons agents walk away from their agencies, from unfair commission splits and limited growth paths to lack of ownership over their data and creativity. Dan Lee breaks down the turning point when top agents realize their value has outgrown their office, and why building your own business could be the best move you’ll ever make. If you’ve ever wondered whether it’s time to take control of

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30:09

#084 - She Has a 90% Sell-to-List ratio (Here’s how)

Get Keen ·

2025/10/28

In this episode of Get Keen, Dan Lee sits down with one of Brisbane’s top-performing agents, Alexandra Porter, to uncover what it truly takes to build and sustain a million-dollar real estate career. From her early days cold calling and door knocking seven days a week to now leading a powerhouse team and selling over 80 properties a year, Alexandra shares the discipline, systems, and mindset that helped her rise to the top. She opens up about overcoming burnout, learning to delegate, balancing

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33:24

#083 - How Agents Are Using AI To Make Millions

Get Keen ·

2025/10/21

AI is changing the game for every industry, and real estate is no exception. In this episode of Get Keen, Dan Lee dives into how agents can use AI right now to work smarter, not harder, from writing listings in seconds with ChatGPT to creating property videos, managing client follow-ups, and even training AI versions of themselves. Instead of fearing the tech takeover, Dan breaks down how the next 3–5 years are a golden window to make more money with AI before it makes more money than us. Whether

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33:28

#082 - Secrets of One of Brisbane’s Top Agents

Get Keen ·

2025/10/14

In this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, discusses the importance of standing for something in your real estate career. He emphasizes that agents should start hiring support before they feel it's necessary, treating every team member like a rock star. Dan highlights the value of respect, courtesy, and high-level service in building a successful business model. Tune in as he shares insights from high-performing agents and agency owners to equip you with the

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32:17

#081 - STEP-BY-STEP GUIDE to Creating Personal Brand...

Get Keen ·

2025/10/07

In this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, shares valuable insights on personal branding in the real estate industry. With over 15 years of experience as an agent, Dan discusses the importance of developing a strong personal brand to attract more listings and grow your business. He emphasizes the need for creativity in video marketing, highlighting the key elements to focus on when creating property videos. Tune in to learn effective tips and strategies that can

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33:46

#080 - Real Estate Lead Generation Strategies RANKED

Get Keen ·

2025/09/30

In this episode of the Get Keen Podcast, host Dan Lee dives into the various lead generation methods available to real estate agents, rating each on a scale of 1 to 10 based on effectiveness. He discusses the common aversions to cold calling and the challenges faced by agents in utilizing platforms like Local Agent Finder and Open Agent. Dan emphasizes the importance of personal connections over impersonal methods like SMS, arguing that true relationship-building is essential for success in real

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30:36

#079 - What It Really Takes to Run a Real Estate Agency

Get Keen ·

2025/09/23

In this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, shares invaluable insights for aspiring real estate agency owners. He emphasizes the importance of careful time management and the commitment required to be competitive in the industry, noting that high performers often work 50 to 60 hours a week. Dan discusses the common pitfalls of new agents who rush into starting their own business after only a short time in the field, suggesting that this approach can be

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36:14

#078 - How This Top Agent Puts Every Property to Auction

Get Keen ·

2025/09/16

In this episode of the Get Keen Podcast, host Dan Lee welcomes a distinguished guest, a business owner of a Ray White franchise at Mount Gravatt, who brings 20 years of experience in the real estate industry. With his agency selling over 250 properties annually and personally closing around 60 deals at an average price of $1.1 million, he ranks in the top 3% of agencies nationwide. The discussion delves into the importance of auctions in real estate, emphasizing that success lies in the process

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37:43

#077 - Have You Built Your Agency the Right Way?

Get Keen ·

2025/09/09

In this episode of the Get Keen Podcast, host Dan Lee discusses the challenges and opportunities that come with making a change in the real estate industry. He addresses common misconceptions, such as taking an extended holiday before starting a new business and waiting for the "right time" to make a move. Dan emphasizes that the brand under which one operates is secondary to the individual agent's personal brand and relationships. Drawing from his experience as the founder of Plum Property and Plum

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47:24

#076 - The Scripts and Dialogue Alex Jordan Uses To...

Get Keen ·

2025/09/02

In this episode of the Get Keen Podcast, host Dan Lee welcomes high-performing agent Alex Jordan to break down the scripts and dialogues that lead to real estate success. Together, they delve into how the right words can make or break a deal, from listing presentations to overcoming objections. Alex shares his proven dialogue strategies for engaging clients, handling competitive situations, and ultimately securing the listing.If you’re looking to refine your approach and master the language of real

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35:05

#075 - From Garage Sales to Building an Agency

Get Keen ·

2025/08/26

In this episode of the Get Keen Podcast, host Dan Lee interviews Richard Parker, the founder of Sol Property. They discuss the journey of going independent in the real estate industry and the challenges that come with it. Richard shares his experience of transitioning from a successful career in real estate to opening his own agency, revealing the fears and uncertainties he faced along the way. The conversation emphasizes the importance of relationship-building and long-term thinking in real estate,

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36:11

#074 - What To Do If You Hate Cold Calling (Agent’s...

Get Keen ·

2025/08/19

In this episode of Get Keen, Dan Lee, founder of Plum Property, breaks down what actually works for cold calling and door knocking in real estate. He shares how to start with a friendly icebreaker, give a clear reason for your call, make an offer, and handle objections like a pro. For door knocking, he recommends hitting homes between 3–6 PM and leaving a card at every door, while dominating a 1,500-home patch takes consistent effort like letterbox drops, social media ads, testimonials, property

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31:36

#073 - 15 Years As An Agent (It Wasn’t Enough)

Get Keen ·

2025/08/12

In this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, shares insights from his extensive experience in the real estate industry. Dan reflects on his journey, starting as a sales associate for four years and discusses the importance of seeking knowledge beyond one's immediate environment. He emphasizes the value of learning from others to enhance success. As a seasoned professional with 15 years in the field and the owner of his own agency, Dan reveals his top two

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19:42

#072 - Breaking Down These Viral Agent Moves

Get Keen ·

2025/08/04

Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/plum-partners-system-vsl-opt-inIn this episode of the Get Keen Podcast, host Dan Lee, founder of Plum Property, delves into effective strategies for real estate agents to enhance their client interactions and navigate common challenges. The discussion begins with a valuable technique for engaging potential buyers

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