PODCAST

Life at Ten Tenths

Matt Bonelli and Garrett Frey

Inspiring people to live at the pinnacle of their ability and purpose.

business entrepreneurship

All Episodes

29:33

The 90-Minute Reset That Changes Your Year

Life at Ten Tenths ·

2026/04/20

There’s a quiet danger in momentum. You’re moving. You’re working. You’re busy. But are you aligned? In this episode of Life at Ten Tenths, Garrett and Matt walk through the power of a 90-minute quarterly reset — a focused calibration that helps you step back, assess what’s actually working, and realign your actions with your long-term vision. Growth doesn’t just require effort. It requires direction. And often it requires correction. Inside this conversation, we cover: Why drift happens — even when

29:36

Proof of Competency: The Advantage Most Agents Ignore

Life at Ten Tenths ·

2026/04/16

200 episodes in. Two years of conversations about building a business that fuels your life instead of consuming it.And if there’s one thing we know for sure in today’s market, it’s this:Consumers are confused. Agents are confused. Deals are falling apart.And in the middle of all that noise, one thing rises above everything else:Competency.Not loud marketing.Not clever branding.Not hype.Proof.In this episode, Garrett and Matt break down:Why “just listed” and “just sold” aren’t bragging — they’re

25:16

Failure Is Feedback (If You’re Paying Attention)

Life at Ten Tenths ·

2026/04/13

A marketing plan that cranks referrals - register for our FREE Engagement Engine Webinar at 👉 tentenths.coAre you paying attention? Your failures should be used to educate your next moves, not be brushed aside with no regard.Failure is some of the most valuable feedback any of us can get.In this episode, Garrett and Matt break down why the best growth in your business comes from the moments that don’t work.Hiring the wrong assistant.Dropping the ball on consistency.Missing follow-up.Losing

33:41

How to Turn Open Houses Into Listing Appointments

Life at Ten Tenths ·

2026/04/09

Register for our FREE Engagement Engine Webinar and build a repeatable referral machine:👉 tentenths.coTired of working open houses and not converting the traffic into business? In this episode, we break down:• Why “Are you working with a realtor?” kills momentum• How to lower defensive walls immediately• The psychology of comfort in sales• Why value beats pressure every time• How to turn open house traffic into listing appointments• The 8–12 touchpoint follow-up system most agents skip• Why your

33:15

The Ultimate Competitive Advantage in Real Estate...

Life at Ten Tenths ·

2026/04/06

Is your business not producing at the levels you want it to be producing?Join us April 19 to learn how to design your very own Engagement Engine that fits your strengths and your schedule, and most importantly, produces the business you want. 👉 Register now at tentenths.co-------------------------Most agents think their competitive advantage is better marketing, better scripts, better branding… or worse yet, lower fees.It’s not. The real competitive advantage in real estate is consistency. I

28:04

Why Your Clients Won’t Decide (And What to Do About It)

Life at Ten Tenths ·

2026/04/02

Join us for our free Engagement Engine webinar on April 17. Register now at tentenths.co/register.We'll be walking you through the engagement framework you need - the spark that lights up agents' businesses and allows them to run at Ten Tenths. Stay top-of-mind, generate consistent referrals, and grow without burning out._______________Why do so many buyers and sellers feel stuck?They say they want to move. They say they’re ready. But they won’t decide.In this episode of Life at Ten Tenths, Matt and

26:01

Renowned Expert Shares Best Real Estate Agent Advice

Life at Ten Tenths ·

2026/04/01

For full enjoyment, we highly recommend watching this one on YouTube.Just trust us. (You can find it here.)For this very special April Fool’s episode, the legendary (in select circles), wildly successful, deeply inspirational Brandon Bafooney joins us to share his “wisdom.”You won’t want to miss his:• ABC rule• PHORDW relationship-building device• Special buyer “motivation” tactics• Updated yard sign strategy• Affirmations straight from the coccyx• And rapid-fire questions guaranteed to build

32:46

We Let AI Price Our Homes. Here’s What Happened.

Life at Ten Tenths ·

2026/03/30

What happens when you let AI price your home?In this episode of Life at Ten Tenths, Garrett and Matt decided to run a real-world experiment. They each asked AI to:Analyze their homesSuggest a list priceAnd generate an offer strategy from the buyer sideThe results? Jump into the conversation... We unpack:How AI analyzes real estate pricingWhy buyer and seller bias still shows up in the dataWhere AVMs fall short (especially on unique properties)How emotional fair market value actually gets

27:46

Are You Stuck in the Friend Zone With Your Clients?

Life at Ten Tenths ·

2026/03/26

Are you building relationships… or just staying in the friend zone?In this episode of Life at Ten Tenths, Garrett and Matt unpack a subtle trap many real estate agents fall into — surface-level communication that never turns into real trust.You text. You respond. You stay in touch. But when it’s time for referrals or business… you’re not the first call.We get into:The difference between texting and true connectionWhy voice-to-voice or face-to-face changes everythingHow agents accidentally put

32:12

Are You Still Operating Like It’s Your First Year in...

Life at Ten Tenths ·

2026/03/23

Many real estate agents don’t realize it, but they’re essentially repeating their first year in real estate over and over again.Same (or similar income). Same inconsistent prospecting. Same “busy → slow → panic → restart” cycle.In this episode of Life at Ten Tenths, Garrett and Matt unpack why so many agents stay stuck operating like it’s their first year — even after 5, 10, or 20 years in the business.We discuss:• Why real estate income can plateau for years• The “bronze handcuffs” trap (good

42:00

FORD Questions Done Wrong (And How to Fix It)

Life at Ten Tenths ·

2026/03/19

What happens when you implement a “strategy” meant to build relationships… but it starts feeling mechanical, scripted — or worse, manipulative?In this episode of Life at Ten Tenths, Garrett and Matt unpack the subtle but critical difference between asking great questions and “Fording” people.This conversation started with a phone call that felt off. All the right questions were asked — but none of it felt genuine.Inside the episode, we talk about:Why scripted curiosity can quietly backfireThe

33:13

The Time vs. Money Trap - Why You’re Stuck in the...

Life at Ten Tenths ·

2026/03/16

At some point in your business, you hit the same frustrating loop:“I don’t have the money to invest.”“I don’t have the time to do it myself.”Back and forth.Time. Money.Money. Time.In this episode of Life at Ten Tenths, Garrett and Matt unpack what we call the very frustrating place of the “gray area” — that pivotal moment where growth requires a step up… but comfort, fear, or lack of clarity keeps you stuck.We talk about:Why many agents plateau instead of growHow hiring (assistants, transaction

44:34

Florida Man sells home using Chat GPT | Ten Tenths LIVE

Life at Ten Tenths ·

2026/03/13

Want to watch this episode? See the livestream on our YouTube channel here.The topics we cover on this first LIVE episode is: Man uses ChatGPT to sell his Cooper City home: ‘It exceeded our expectations'Read the article about it here.Watch the interview with the seller here.If you find value out of this episode (or any of them) share it out! Take a screen shot and post it to your instagram stories, tagging us @lifeatentenths.Learn more about our community by visiting our website at tentenths.co and

46:12

"ChatGPT Told Me My House Is Worth More…” — The AI...

Life at Ten Tenths ·

2026/03/12

Like it or not, artificial intelligence is changing the way consumers buy and sell real estate — and not always in helpful ways.In this episode of Life at Ten Tenths, Garrett and Matt unpack a real-time situation where a seller pulled a home off the market and relisted it $100,000 higher… after asking ChatGPT what it thought the home was worth. No joke.Agents in today’s marketplace need to understand how AI tools actually work — and just as importantly, how to have smart conversations about them

31:51

Your Future Is Built in This Moment

Life at Ten Tenths ·

2026/03/09

Most people live in one of two places: the past… or the future.We replay old stories. We worry about what might happen. We write plans about who we’re going to become.In this episode of Life at Ten Tenths, Matt and Garrett unpack a simple truth - the only thing that actually shapes your future… is what you do right now.Inspired by a powerful concept from The Courage to Be Disliked, this conversation explores how anxiety often comes from living in the future, regret comes from living in the

27:20

Full or Just Busy? Don’t Fall Into the “More” Trap

Life at Ten Tenths ·

2026/03/05

Are you building a life that feels full or just one that looks busy?In this episode of Life at Ten Tenths, Matt and Garrett unpack the famous parable of the Mexican fisherman—and what it reveals about success, fulfillment, and the trap of constantly chasing “more.”More deals. More income. More growth. More recognition.But what if “more” isn’t actually the goal?This conversation explores the difference between being busy and being aligned. Between building something impressive and building

32:38

The Easiest Referrals Come From People Who Moved Away

Life at Ten Tenths ·

2026/03/02

Are you spending your time chasing new leads while overlooking some of the strongest referral opportunities sitting right under your nose?In this episode of Life at Ten Tenths, Matt and Garrett explore one of the most underutilized sources of referral business: past clients who no longer live in your market.This conversation reframes referrals not as something you have to hunt down, but as something that naturally grows out of staying connected, being thoughtful, and playing the long game with

47:50

Leveling Up as a Trusted Advisor: Helping Clients...

Life at Ten Tenths ·

2026/02/26

Pre-order Kim's book here: https://a.co/d/06280tKLGreat real estate agents help clients see the bigger picture.In this episode of Life at Ten Tenths, Matt and Garrett are joined by special guest Kim Costa for a thoughtful conversation about what it truly means to level up as a trusted advisor—and how helping clients find home alignment leads to better decisions, stronger relationships, and fewer regrets down the road.Drawing from Kim’s experience working closely with clients at major life transition

29:38

The Real Reason Buyer Broker Agreements Matter

Life at Ten Tenths ·

2026/02/23

Buyer broker agreements have become one of the most talked-about—and misunderstood—parts of real estate right now.But beneath the noise, headlines, and fear-driven conversations is a much simpler truth: these agreements aren’t about enforcement or conflict. They’re about professional standards, clarity, and alignment.In this episode of Life at Ten Tenths, Matt and Garrett break down the real reason buyer broker agreements matter—and why they ultimately make relationships better for agents and

26:02

Stop Repeating the Same Year: You Don’t Need a Fresh...

Life at Ten Tenths ·

2026/02/19

New goals, new year, the next phase...doesn’t automatically create new results.It feels good; I mean who doesn't love a new planner and a clean slate? But without real change, they often lead right back to the same patterns, the same habits, and the same outcomes.In this episode of Life at Ten Tenths, Matt and Garrett break down why you don't need a fresh start, you need new standards, clearer awareness, and a willingness to act differently than you have before.This conversation moves past

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Life at Ten Tenths

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