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PODCAST

Building a Furniture Brand with Ethan Abramson

Every Wednesday, Host Ethan Abramson talks to your favorite furniture makers and woodworking professionals to give you a look at - the business behind the furniture business. Learn about how these entrepreneurs went from just keeping the lights on to succeeding in the industry. Go inside their companies, inside their pricing, and get inside their heads as they teach you about what they have done both wrong and right along their journey to get to where they are today. To learn more about the

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All Episodes

07:57

175 _ Trade Discounts _Building YOUR Furniture Brand...

Building a Furniture Brand with Ethan Abramson ·

2024/07/26

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteWelcome to Building YOUR Furniture Brand, a special edition episode of Building a Furniture Brand with Ethan Abramson.On this episode, we talk about Trade Discounts - the type of percentageoff you can give, how to judge if a designer is eligiblefor a discount, when to collect officialto the trade paperwork, and more.This episode guest is Paula King, co-owner and designer at Rexhill Studio.If you want to

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09:01

175 _ Building YOUR Furniture Brand with Paul Mencel...

Building a Furniture Brand with Ethan Abramson ·

2024/07/17

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteWelcome to Building YOUR Furniture Brand, a special edition episode of Building a Furniture Brand with Ethan Abramson.On this episode, we talk about the good and bad of buying real estate to run your Furniture Business out of.This episode guest is Paul Mencel Owner of Philadelphia Table Company and dreamandbuild.com. If you want to hear more about Paul and Philadelphia Table Company - Check out the show

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05:13

174 _ Building On The Bad with Vanessa Branco Chief...

Building a Furniture Brand with Ethan Abramson ·

2024/07/08

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteOn this episode I sit down with Vanessa Branco, Chief Sales and Marketing Officer for SUNBOLT. If you want to hear the full story behind how Vanessa got started, check out the show archives - episode 173.When do you start charging a client? It is not always an easy answer. Too soon and they could be scared off, too late and you could be doing a lot of work for free. That balance is what you learn over

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35:11

173 _ Vanessa Branco Chief Sales and Marketing...

Building a Furniture Brand with Ethan Abramson ·

2024/07/03

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteVanessa has spent her career in marketing. In the furniture world for SunBolt, and in other industries as well. And she has found that marketing, no matter what type of brand you are working with, comes down to a few important keys - having a good team, believing in your product, keeping an open mind to advice, and more.One this episode Vanessa talks through these topics and shares her advice on helping

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06:32

172 _ Building On The Bad with Robby Simon owner of...

Building a Furniture Brand with Ethan Abramson ·

2024/06/24

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteOn this episode I sit down with Robby Simon, owner of play.room. If you want to hear the full story behind how play.room got started, check out the show archives - episode 171Sometimes we take on projects above our building capabilities, above our physical or mental capacities, projects that for one reason or another are, simply put, just above our skill level at the time.Projects like this can be a make

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32:09

171 _ Robby Simon Owner of play.room

Building a Furniture Brand with Ethan Abramson ·

2024/06/19

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteIt has been a journey for Robby to get to where he is today, both on the professional and personal level. But, with the idea that life imitates art, one could look at his life and his art and say that he has come through that journey and is now standing tall on the other side.With his own design voice, his own design style, and his own approach to running his business, he is steadily making a name for

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05:10

170 _ Building On The Bad with Warren Turnbull Owner...

Building a Furniture Brand with Ethan Abramson ·

2024/06/10

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteOn this episode I sit down withWarren Turnbull, owner of Hutch Custom. If you want to hear the full storybehind how Hutch Custom got started, check out the show archives - episode 169Another episode about contract issues. Sometimes, honestly, it feels like I just hit repeat on these episodes.But getting burned without a contract is something thatit seems happens to everyone starting out. And it can

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34:55

169 _ Warren Turnbull Owner of Hutch Custom

Building a Furniture Brand with Ethan Abramson ·

2024/06/05

Special Podcast Deal - use code -Ethan10- at checkout for 10% off the full bitsbits.com websiteWarren is involved in a little bit of a juggling act. He has 2 building businesses, commercial and hand made as you will hear, as well as a full family life. And they all take time during his busy day.In the furniture industry, it is hard to be spread thin and still be successful. And so Warren is learning to take the parts that work in both of his companies and combine them in a way that will keep him

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06:48

168 _ Building On The Bad with with Cara Molitor and...

Building a Furniture Brand with Ethan Abramson ·

2024/05/27

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteOn this episode I sit down with Cara Molitor and Rick Morchesky, co owners of Dollyfox. If you want to hear the full story behind how Dollyfox got started, check out the show archives - episode 167Contracts. We have talked about them on this show before, and they will inevitably come up again. They are important, but you never realize how important they are, until you get burned for not having one.Cara

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34:29

167 _ Cara Molitor and Rick Morchesky Co Owners of...

Building a Furniture Brand with Ethan Abramson ·

2024/05/22

Special Podcast Deal - use code - Ethan10 - at checkout for 10% off the full bitsbits.com websiteCara and Rick had been successfully working in the metal industry, each independently, for 7 years before they met. But when they came together, that’s when things really started to take off.Now, relying on each other’s strong points and understanding each other's weaknesses, they are continuing to build on the skill sets both their backgrounds brought to the table. Blending those to grow their metal

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04:20

166 _ Building On The Bad with Vic Tesolin owner of...

Building a Furniture Brand with Ethan Abramson ·

2024/05/13

On this episode I sit down with Vic Tesolin, owner of Vic Tesolin Woodworks.If you want to hear the full story behind how Vic Tesolin Woodworks got started, check out the show archives - episode 165In this industry, you never stop learning. As your craft continues to evolve, so does your thirst for knowledge.But when you are starting out, that knowledge barrier - of what you know and what you don’t - is pretty apparent. And it can show up in your earlier work in ways you certainly don’t want it to

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31:33

165 _ Vic Tesolin Owner of Vic Tesolin Woodworks

Building a Furniture Brand with Ethan Abramson ·

2024/05/08

Vic wears a lot of hats. Furniture maker, teacher, writer, speaker, the list goes on. Chances are, if you have spent time reading about woodworking you have probably read something he has written.Being around so many furniture makers and understanding furniture at a deep enough level to not only write about it but to also teach it to others (and let's not forget building impressive furniture in his own right) has given Vic a perspective on the industry that many aim for but not all achieve. A

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04:21

164 _ Building On The Bad with Candice Luter owner of...

Building a Furniture Brand with Ethan Abramson ·

2024/04/29

On this episode I sit down with Candice Luter, owner of Candice Luter Art + InteriorsIf you want to hear the full story behind how Candice Luter Art + Interiors got started - check out the show archives - episode 163Sometimes, your biggest obstacle turns out to be your biggest win. Thats what happened with Candice and one of her products. Instead of giving up and counting her damaged materials as a loss, she went outside the box to find a solution to her problem. And that solution, well, it took her

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34:19

163 _ Candice Luter Owner of Candice Luter Art +...

Building a Furniture Brand with Ethan Abramson ·

2024/04/24

Candice follows her heart, and it has taken her to some very impressive places - both in design and in business. As you will hear, her company started out not even really as an idea, it was just a feeling that she needed to create something.But from that first spark, she has grown her company to soaring heights, building a wonderful team, appearing in some of the most respected publications out there, and working with some of the biggest retailers in the world. All doing so, by following her own

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04:44

162 _ Building On The Bad with Brent Biglow Owner of...

Building a Furniture Brand with Ethan Abramson ·

2024/04/15

On this episode I sit down with Brent Biglow, owner of Biglow WoodcraftIf you want to hear the full story behind how Biglow Woodcraft got started, check out the show archives - Episode 161What keeps you up at night? If you are a furniture maker, especially one just starting out, I’m going to bet you have had some sleepless nights thinking about projects that you built being out in the world. People using them and how they are holding up.Early in his career, Brent had one of these moments. A project

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33:51

161 _ Brent Biglow Owner of Biglow Woodcraft

Building a Furniture Brand with Ethan Abramson ·

2024/04/10

Brent has a busy 5 person company. Everybody working in sync to keep the orders on track. If you listen closely you can actually hear them all working in the background of this episode. And honestly, I think that’s great because it gives a real snapshot of the way Brent sees his role in his company. He understands that as a business grows the role of the owner changes, and he doesn’t want to be, in his own words, “ the bottle neck”, for production.So even when he is talking with me, he is also aware

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06:03

160 _ Building On The Bad with Suzi McAfee owner of...

Building a Furniture Brand with Ethan Abramson ·

2024/04/01

On this episode I sit down with Suzi McAfee, owner of Monarch Woodworx. If you want to hear the full story behind how Monarch Woodworx got started, check out the show archives - episode 159Most furniture makers love getting orders for mass produced pieces. Not only can you batch out the work, but it means there is enough demand for your work that multiple people or places want it. Suzi’s first production run started out like a dream, which quickly turned into a nightmare. But would an unhappy

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34:16

159 _ Suzi McAfee Owner of Monarch Woodworx

Building a Furniture Brand with Ethan Abramson ·

2024/03/27

Suzi has grown her South Africa based furniture company to where it is today, not by taking shortcuts, but by fully immersing herself in the world of furniture. She loves it all, from the building, the design, and the community that surrounds the industry.Coming from a childhood with zero experience handling tools, to now running a widely successful furniture company, she has literally used her own hands to build her company into what it is today.Follow along as we talk about designing for your

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05:16

158 _ Building On The Bad with Ray Brents Owner of...

Building a Furniture Brand with Ethan Abramson ·

2024/03/18

On this episode I sit down with Ray Brents, owner of Ray Brents Design. If you want to hear the full story behind how Ray Brents Design got started - check out the show archives - episode 157Those early mistakes in your business always stick with you. Either on the business or the building end. When you have a client issue during the start of your career itcan be painful and the very least and a company killer at the very most.On one of Ray’s early projects, he didn’t account for wood movement in

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31:26

157 _ Ray Brents Owner of Ray Brents Design

Building a Furniture Brand with Ethan Abramson ·

2024/03/13

Ray understands the importance of details. Details in his workmanship, building the best furniture for his clients. Details in his design, making sure what he delivers meets with all his client’s needs. Details in his business, honing his pricing, customer service, shipping, and everything else over the years that helps him keep his company running smoothly. In case you couldn’t tell, details are important to Ray, and what makes his company stand out from the rest.Follow along as we talk about

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