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PODCAST

Agency Bytes

Agency Outsight

Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works

business marketing

All Episodes

31:31

Ep 149 – David Wain-Heapy, Prodigi – Remote-Ready...

Agency Bytes ·

2026/03/13

Featuring: David Wain-Heapy, ProdigiIn episode 149, I sit down with David Wain-Heapy, founder of Prodigy, a company that helps agencies and digital businesses build flexible, scalable remote teams through global talent sourcing. David spent 14 years building and running a Magento-focused e-commerce agency out of central London before selling it to Brave Bison PLC. We talk through what that exit process actually looked like, why the right acquirer matters as much as the right offer, and how

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42:43

Ep 148 – Cameron Herold, COO Alliance – Work On the...

Agency Bytes ·

2026/02/22

Featuring: Cameron Herold, COO AllianceIn episode 148, I sit down with Cameron Herold, founder of COO Alliance and one of the most recognized voices in operational leadership, to talk about the mindset shift agency owners desperately need right now: stepping into the role of CEO and building a true COO mindset inside their business. Cameron has helped scale companies like 1-800-GOT-JUNK and advised hundreds of growth-stage businesses, and in this conversation, we unpack what it really means to

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42:06

Ep 147 – Amy Hood, Hoodzpah Design – Make the Work...

Agency Bytes ·

2026/02/17

Featuring: Amy Hood, Hoodzpah Design In episode 147, I sit down with Amy Hood, designer and co-founder of Hoodzpah Design, the Southern California brand identity studio behind work for Disney, Nike, Netflix, Target, and the Lakers. Amy and her twin sister Jen built Hoodzpah out of necessity after realizing they were “unhireable on paper,” and turned it into a nimble, right-sized studio that’s intentionally stayed small to protect speed, momentum, and creative quality. We talk about why “make the

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31:58

Ep 146 – The Cost of Replacing Humans With AI—and the...

Agency Bytes ·

2026/02/08

Featuring: Dorien Morin-van Dam, More In MediaIn episode 146, I’m joined by Doreen Morin-van Dam, a content strategist with more than 15 years of experience helping brands grow through smart, sustainable marketing. Doreen works with teams on how to use AI responsibly and effectively, hosts the Strategy Talks video podcast, and is known for blending emerging tech with deeply human content strategies. We dig into what really happened when companies rushed to replace humans with AI in 2025—and why

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57:56

Ep 145 – Jessica Hische, Studioworks – Crafting a...

Agency Bytes ·

2026/01/30

Featuring: Jessica Hische, StudioworksIn episode 145, I sit down with Jessica Hische—a world-renowned lettering artist, New York Times bestselling author, and one of the most thoughtful creative voices of our generation. And full transparency: I’ve been a huge fan of Jessica’s work for a long time. Her ability to pair obsessive craft with clarity, intention, and humanity has influenced how I think about creative work for years. This conversation goes far beyond tactics or tools. We dig into what

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33:54

Ep 144 – Ali Mirza, Rose Garden Consulting –...

Agency Bytes ·

2026/01/20

Featuring: Ali Mirza, Rose Garden Consulting In episode 144, I’m joined by Ali Mirza, a sales expert who’s personally closed over $450 million in revenue and advised hundreds of high-growth companies, including multiple Inc. 500 winners and successful exits. Ali and I dig into what’s really broken in agency sales today — from why “more leads” isn’t the answer, to how founders unintentionally sabotage deals, to the mindset shifts required to close larger, more confident engagements. This

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43:51

Ep 143 – Sharon Toerek, Legal and Creative – The...

Agency Bytes ·

2025/12/30

THIS EPISODE IS SPONSORED BY IGNITION. START YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGHT25 to save 50% off!Featuring: Sharon Toerek, Legal and Creative In episode 143, I dig into one of the most underestimated risks in agency ownership: the legal blind spots that quietly cost agencies millions over time. From contracts and scope creep to client disputes, IP ownership, and liability exposure, we unpack where agencies unknowingly put themselves at risk — and why most

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29:50

Ep 142 – Amy Maxwell, Maxwell Design – Scaling With...

Agency Bytes ·

2025/12/19

THIS EPISODE IS SPONSORED BY IGNITION. START YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGHT25 to save 50% off!Featuring: Amy Maxwell, Maxwell Design In episode 142, I sit down with Amy Maxwell, founder and creative director of Maxwell Design, to talk about the real tension small creative shops face: how do you grow without sacrificing the craft that made you successful in the first place? We dig into what it looks like to evolve from “hands-on designer” to “agency

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51:52

Ep 141 – Meredith Fennessy Witts + Melissa Lohrer,...

Agency Bytes ·

2025/12/15

THIS EPISODE IS SPONSORED BY IGNITION. START YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGHT25 to save 50% off! Featuring: Meredith Fennessy Witts + Melissa Lohrer, Agency Darlings In episode 141, I sit down with Melissa and Meredith, the hosts of the Agency Darlings podcast and longtime agency operators, to unpack why so many agency owners feel burned out, stuck, or disillusioned by the traditional agency growth advice that’s been circulating for decades. We talk

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30:30

Ep 140 – Michael Janda, More Creative Academy – The...

Agency Bytes ·

2025/12/08

THIS EPISODE IS SPONSORED BY IGNITION. START YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGHT25 to save 50% off!Featuring: Michael Janda, More Creative Academy In episode 140, I sit down with Michael Janda—agency founder, bestselling author, and one of the most respected voices helping creatives master the business side of creativity. Michael built and sold Riser, worked with giants like Disney and Google, and later led creative teams at Fox before dedicating his

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34:01

Ep 139 – Melanie Chandruang, We Consult – Agency Ops...

Agency Bytes ·

2025/12/01

THIS EPISODE IS SPONSORED BY IGNITION. START YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGHT25 to save 50% off!Featuring: Melanie Chandruang, We Consult In episode 139, I sit down with Melanie Chandruang, founder of WeConsult and a strategic operations partner for creative agencies. Melanie has spent the last seven years helping agencies tighten up their financials, streamline workflows, and build stronger leadership teams—while also navigating two maternity leaves, a

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29:49

Ep 138 – Jordan Snider, Token Creative – The impact...

Agency Bytes ·

2025/11/25

THIS EPISODE IS SPONSORED BY IGNITION. START YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGHT25 to save 50% off!Featuring: Jordan Snider, Token Creative In episode 138, I sit down with Jordan Snider, co-founder and CTO of Token Creative Services, to break down the real impact of integrating Ignition App into their agency operations. Jordan shares how Token went from scattered proposals, manual invoices, and nearly $40k in aging AR to a streamlined, single-system workflow

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31:34

Ep 137 – Jennifer Spire, Preston Spire – Built to...

Agency Bytes ·

2025/11/17

Featuring: Jennifer Spire, Preston SpireIn episode 137, I sit down with Jennifer Spire, Partner and CEO of Preston Spire — a 75-year-old agency that’s somehow still pushing boundaries while many newer shops flame out. Jennifer shares how she modernized a legacy company without losing the cultural DNA that kept it alive for three-quarters of a century. We get into leadership transitions, building a values-driven agency, navigating generational shifts in talent, and how she’s shaping the next era of

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34:02

Ep 136 – JP Holecka, Power Shifter Digital – Building...

Agency Bytes ·

2025/11/10

Featuring: JP Holecka, Power Shifter DigitalIn episode 136, I sit down with JP Holecka, founder and CEO of Power Shifter Digital, a Vancouver-based agency leading the shift toward AI-driven digital products and content creation. With over 30 years of experience in design, film, and technology, JP has guided multiple teams through successful AI rollouts—transforming workflows, scaling creativity, and redefining how digital agencies deliver value. We talk about what it really takes to evolve your

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28:28

Ep 135 – Drew McLellan, AMI – The Owner’s Actual Job:...

Agency Bytes ·

2025/11/03

THIS EPISODE IS SPONSORED BY IGNITION. START YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGHT25 to save 50% off!Featuring: Drew McLellan, AMI In episode 135, I sit down with Drew McLellan, CEO of Agency Management Institute and host of the Build a Better Agency podcast. Drew’s been in the business for over 30 years and has coached thousands of agencies on how to grow profitably, attract better clients, and actually enjoy the perks of ownership. In this conversation, we

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35:45

Ep 134 – Jen Moss, JAR - Podcasting That Connects:...

Agency Bytes ·

2025/10/27

Featuring: Jen Moss, JARIn episode 134, I sit down with Jen Moss, Chief Creative Officer and co-founder of JAR, where she helps brands and agencies craft podcasts that move people—not just metrics. Jen calls herself a podcasting doula, guiding clients through the messy middle of creative storytelling. In this conversation, we dive into how to create audio that actually connects, what makes a podcast worth listening to, and why “Job, Audience, Result” is the framework every agency should adopt

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32:55

Ep 133 – Kirstin Russ, Practical Edge AI – AI...

Agency Bytes ·

2025/10/20

Featuring: Kirstin Russ, Practical Edge AIIn episode 133, I dive into the real-world path of AI adoption for agencies with guest Kirstin Russ, founder of Principal Edge AI and Mountains to Sea Media. We unpack the four “zones” of adoption (from denial to productized services), why most AI projects fail without structure and change management, and how to turn internal automations into billable client solutions. We also hit on junior-talent pipelines in an AI world, the risk of

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36:29

Ep 132 – Leah Leaves, Alderaan Operations Solutions –...

Agency Bytes ·

2025/10/13

Featuring: Leah Leaves, Alderaan Operations SolutionsIn episode 132, I talk with Leah Leaves, founder of Alderaan Operations Solutions, where she helps remote digital agencies grow without the grind. Known for her no-fluff, systems-first approach, Leah and her team embed expert operations managers directly into agencies to break bottlenecks, reduce burnout, and build businesses that can scale without the founder in every decision. We dig into what causes owners to become the bottleneck, the

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37:13

Ep 131 – Maiya Holliday, Mangrove – Mission Marketing: ...

Agency Bytes ·

2025/10/07

THIS EPISODE IS SPONSORED BY IGNITIONSTART YOUR FREE 14 DAY TRIAL ignitionapp.info/agencybytes-trial Use Code OUTSIGH25 to save 50% off! Featuring: Maiya Holliday, Mangrove In episode 131, I sit down with Maiya Holliday, founder and CEO of Mangrove Web Development, a Certified B Corp agency that’s been building websites for change-makers since 2009. Maiya shares her evolution from self-taught coder to agency leader, how she built Mangrove into a values-driven, fully remote team long before it was

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28:57

Ep 130 – Peter Lang, Digital Agency Business – Buy,...

Agency Bytes ·

2025/09/27

Featuring: Peter Lang, Digital Agency BusinessIn episode 130, I sit down with Peter Lang—co-founder of Digital Agency Business and AVA, and longtime agency acquirer—to unpack how agency owners can use M&A as a growth superpower. Peter shares the seven-day deal that doubled his agency’s revenue, the due-diligence signals that actually matter (talent, client stickiness, and contracts), why most M&A fails on culture not math, and how AI is reshaping hiring and service models. We also get into

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150 results

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