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PODCAST

RESTAURANT STRATEGY

The Restaurant Strategy podcast is dedicated helping independent restaurant owners increase the profitability of their restaurants and grow. The show is hosted by industry expert Chip Klose, who asks the question: What would your life look like if your restaurant could deliver consistent, predictable 20% returns?

business marketing

All Episodes

00:15:23

The Hidden Cost of Being “Nice”

RESTAURANT STRATEGY ·

2026/04/13

#541 - The Hidden Cost of Being “Nice” ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: DAVOVISIT: https://davosalestax.com/RestaurantStrategy ***** NICE is different than KIND. Let's talk about why you being nice is costing you people and money. ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... CLICK

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00:14:35

The Myth of Word of Mouth

RESTAURANT STRATEGY ·

2026/04/09

#540 - The Myth of Word of Mouth ***** This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: RESTAURANT TECHNOLOGIESVISIT: https://www.rti-inc.com/ ***** Word-of-Mouth is a result. What you need is a system for making it happen. ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're

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00:14:35

The Myth of Word of Mouth

RESTAURANT STRATEGY ·

2026/04/09

#540 - The Myth of Word of Mouth ***** This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: RESTAURANT TECHNOLOGIESVISIT: https://www.rti-inc.com/ ***** Word-of-Mouth is a result. What you need is a system for making it happen. ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're

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00:16:43

Why “Trusting Your Managers” Is Costing You Money

RESTAURANT STRATEGY ·

2026/04/06

#539 - Why “Trusting Your Managers” Is Costing You Money ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: DAVOVISIT: https://davosalestax.com/RestaurantStrategy ***** One of the most important aspects of the P3 Mastermind is to help owners get themselves out of the operation. The way we do that is through delegating and outsourcing. But blindly trusting your

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00:16:43

Why “Trusting Your Managers” Is Costing You Money

RESTAURANT STRATEGY ·

2026/04/06

#539 - Why “Trusting Your Managers” Is Costing You Money ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: DAVOVISIT: https://davosalestax.com/RestaurantStrategy ***** One of the most important aspects of the P3 Mastermind is to help owners get themselves out of the operation. The way we do that is through delegating and outsourcing. But blindly trusting your

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00:16:06

Social Media is NOT Content, It's Communication at Scale

RESTAURANT STRATEGY ·

2026/04/02

#538 - Social Media is NOT Content, It's Communication at Scale ***** This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Social Media isn't about likes and followers. It's not about keeping up with trends or going viral. It's an opportunity for you to tell your story over and over again to the

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00:18:58

Menus Are Operational Tools, Not Art Projects

RESTAURANT STRATEGY ·

2026/03/30

#537 - Menus Are Operational Tools, Not Art Projects ***** This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** We are in the business of "selling things." And there is one piece of sales colateral you give to every single person who walks into your restaurant. What is it? Your menu. The question is whether that menu is doing

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00:13:36

Stop Chasing New Guests

RESTAURANT STRATEGY ·

2026/03/26

#536 - Stop Chasing New Guests ***** This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Customer Acquisition is a crucial piece of any restaurant's marketing plan... but only if there's a clear strategy to get them back. ***** If you want to snag a copy of Chip's book, The Restaurant Marketing

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00:13:36

Stop Chasing New Guests

RESTAURANT STRATEGY ·

2026/03/26

#536 - Stop Chasing New Guests ***** This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Customer Acquisition is a crucial piece of any restaurant's marketing plan... but only if there's a clear strategy to get them back. ***** If you want to snag a copy of Chip's book, The Restaurant Marketing

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00:17:03

The Real Reason Your Labor Is Out of Control

RESTAURANT STRATEGY ·

2026/03/23

#535 - The Real Reason Your Labor Is Out of Control ***** This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Stop trying to "cut labor." Start redesigning your restaurant. ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... CLICK HERE: https://www.therestaurantmarketingmindset.com/ If

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00:17:03

The Real Reason Your Labor Is Out of Control

RESTAURANT STRATEGY ·

2026/03/23

#535 - The Real Reason Your Labor Is Out of Control ***** This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Stop trying to "cut labor." Start redesigning your restaurant. ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset... CLICK HERE: https://www.therestaurantmarketingmindset.com/ If

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00:13:37

You Don’t Have a Marketing Problem, You Have a...

RESTAURANT STRATEGY ·

2026/03/19

#534 - You Don’t Have a Marketing Problem, You Have a Clarity Problem ***** This week's episode is brought to you by: MARQII MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii. VISIT: https://marqii.com/ ***** This week's episode is

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00:13:37

You Don’t Have a Marketing Problem, You Have a...

RESTAURANT STRATEGY ·

2026/03/19

#534 - You Don’t Have a Marketing Problem, You Have a Clarity Problem ***** This week's episode is brought to you by: MARQII MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii. VISIT: https://marqii.com/ ***** This week's episode is

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00:15:54

Busy Is NOT Profitable

RESTAURANT STRATEGY ·

2026/03/16

#533 - Busy Is NOT Profitable ***** This week's episode is brought to you by: OVATION OVATION provides frictionless feedback, streamlined guest recovery, and operational insights – all focused on the guest and perfected for restaurants. VISIT: https://ovationup.com/chip/ ***** This week's episode is brought to you by: DAVO Automate your sales taxes using DAVO BY AVALARA. The software integrates with most POS systems. It sets aside your sales taxes, files

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00:15:54

Busy Is NOT Profitable

RESTAURANT STRATEGY ·

2026/03/16

#533 - Busy Is NOT Profitable ***** This week's episode is brought to you by: OVATION OVATION provides frictionless feedback, streamlined guest recovery, and operational insights – all focused on the guest and perfected for restaurants. VISIT: https://ovationup.com/chip/ ***** This week's episode is brought to you by: DAVO Automate your sales taxes using DAVO BY AVALARA. The software integrates with most POS systems. It sets aside your sales taxes, files

en-us

00:20:06

The Connection Between Marketing and Culture (ENCORE)

RESTAURANT STRATEGY ·

2026/03/12

#532 - The Connection Between Marketing and Culture (ENCORE) ***** This week's episode is brought to you by: MARQII MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii. VISIT: https://marqii.com/ ***** This week's episode is brought to

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00:20:06

The Connection Between Marketing and Culture (ENCORE)

RESTAURANT STRATEGY ·

2026/03/12

#532 - The Connection Between Marketing and Culture (ENCORE) ***** This week's episode is brought to you by: MARQII MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii. VISIT: https://marqii.com/ ***** This week's episode is brought to

en-us

00:38:30

How to Inject True Hospitality into Our Restaurants

RESTAURANT STRATEGY ·

2026/03/09

#531 - How to Inject True Hospitality into Our Restaurants ***** This week's episode is brought to you by: OVATION OVATION provides frictionless feedback, streamlined guest recovery, and operational insights – all focused on the guest and perfected for restaurants. VISIT: https://ovationup.com/chip/ ***** This week's episode is brought to you by: DAVO Automate your sales taxes using DAVO BY AVALARA. The software integrates with most POS systems. It sets

en-us

00:38:30

How to Inject True Hospitality into Our Restaurants

RESTAURANT STRATEGY ·

2026/03/09

#531 - How to Inject True Hospitality into Our Restaurants ***** This week's episode is brought to you by: OVATION OVATION provides frictionless feedback, streamlined guest recovery, and operational insights – all focused on the guest and perfected for restaurants. VISIT: https://ovationup.com/chip/ ***** This week's episode is brought to you by: DAVO Automate your sales taxes using DAVO BY AVALARA. The software integrates with most POS systems. It sets

en-us

00:11:38

What Exactly is a Figure Eight?

RESTAURANT STRATEGY ·

2026/03/05

#530 - What Exactly is a Figure Eight? ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip ***** A Figure Eight is the repeated set of tasks that an employee is responsible for throughout service. You teach it to your people so they always know what they need to do next. ***** If you want

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1,051 results

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