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PODCAST

Design Gist

Enny and Elsy explore how cultural factors influence the design process, particularly in the context of designing for African users.

arts design

All Episodes

01:43:37

Can AI replace UX Writers? We put 4 tools to the test

Design Gist ·

2025/10/26

In This EpisodePart of our ongoing series testing whether AI can actually handle UX jobs.Why Writesonic and Copy.ai didn't make the cutWhat makes Frontitude stand out for UX writingThe real limitations we found even in the best toolsOur honest take on the future of UX writing as a specialtyWe're back with our AI tools testing series! After hitting some technical snags with the first one - UX research episode - we jumped straight into testing AI tools for UX writing, and the results were

en

01:24:48

A Recap of the Talk UX Event

Design Gist ·

2025/10/14

In this episode, we unpack our experience at Talk UX 2025. We spotlighted the talks and workshop sessions that impacted us, plus our favourite little things from both days.This links to a Notion page with some references from this episode.

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01:12:22

Agile in Focus

Design Gist ·

2025/10/04

Enny and Elsy demystify Agile methodologies, covering Scrum, sprint planning, user stories, and product owner roles. They share real experiences implementing Agile in different contexts, including challenges with hierarchy, remote work, and interpersonal dynamics. Practical insights for anyone working in or curious about product teams.Chapters(00:00) Intro and Icebreakers(02:43) Understanding Agile methodology(05:08) Personal Experiences with Agile(07:57) Literature and cultural references(23:18)

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00:51:39

The impact of decision fatigue on UX - Hick's Law

Design Gist ·

2025/09/07

In this episode of the Design Gist Podcast, we discuss Hick's Law, a fundamental principle in UX design that states the time it takes to make a decision increases with the number and complexity of choices. We explore its relevance in today's content/app-saturated world, share personal updates, discuss product reviews, and reflect on the challenges designers face in creating user-friendly experiences. The conversation also highlights the importance of simplifying choices while also

en

01:16:30

Is Convenience the highest virtue of Good Design?

Design Gist ·

2025/08/24

The conversation explores the theme of convenience in design, discussing its evolution and impact on culture, particularly in the context of streaming services and social media. We reflect on how the pursuit of convenience can lead to decision fatigue, shallow content, and a loss of creativity, while also considering the broader implications of AI. We also discuss the need for a balance between convenience and meaningfulness, questioning whether the current trajectory of design is truly beneficial

en

01:18:44

Card Sorting, UX Design Principle

Design Gist ·

2025/08/24

In this episode of the Design Gist podcast, we explore the Card Sorting as a design principle. We discuss its importance in understanding how users group information, the different types of card sorting (open and closed). We also engage in practical exercises exploring a music app and a budgeting app. Chapters(00:00) Introduction to Card Sorting(13:12) Understanding Card Sorting as a Design Principle(22:51 )Types of Card Sorting and Their Applications(34:43) A Practical Card Sorting Exercise - Music

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01:35:05

Mobile Tech, UX, and the Service Design Gap in Nigeria

Design Gist ·

2025/06/30

TakeawaysMobile technology has transformed user experience in Africa.Mobile-first design is essential for businesses in Africa.Service design is crucial for improving government interactions with citizens.Nigerian government services need to adapt to mobile technology.Social media platforms are the primary e-commerce channels today.E-commerce platforms must build user trust through reliable systems.Nigerian designers often favour iOS due to its uniformity, despite Android's larger user

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00:38:23

Jakob's Law: Balancing familiarity and innovation

Design Gist ·

2025/06/22

In this episode, we talked about Jakob's Law, a principle in UX design that emphasizes the importance of familiarity in user interfaces. We discuss how reducing cognitive load through predictable design can enhance UX. The conversation explores the balance between innovation and familiarity, why usability testing matters, and the role of competitor analysis in understanding conventions. Chapters(00:00) Exploring Jacob's Law in UX Design(01:21) Cognitive Load and User Experience(04:07) Design

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01:03:18

10 times Aesthetics matched Usability

Design Gist ·

2025/06/17

In this episode, we’re counting down 10 products and experiences where aesthetics matched usability. From the crisp simplicity of the Google homepage to WeTransfer's seamless user flow and carefully curated ads, we nerd out over the times the appeal of a thing meets its ease of use.We also chat about planning to see Rema at the O2, our weekend plans, and a few spicy segues. Enjoy!(00:00) Catching up: Rema tickets, weekend plans, and podcasting struggles(04:32) Revisiting Aesthetics vs Usability

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01:18:51

The Aesthetics vs Usability Debate

Design Gist ·

2025/05/25

This week, we’re asking the big one - Should design be pretty or just work well? We kick things off with some personal updates, content creation struggles, and a hiking trip to the Seven Sisters that took an unexpected UX turn - inclusive tourism. Then we go into the aesthetics vs. usability debate. We also talk the weird ways social media affects our taste, how accessibility demands a visual compromise, and whether Nigerians even care about world class design.Timestamps:0:00 - Intro0:45 – Content

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01:04:10

Creative work in the age of AI

Design Gist ·

2025/04/27

In this episode, we warm up with some personal updates — preferred communication styles and the harsh realities of living arrangements (mould). And then we discuss today's issues: AI’s impact on creativity, literature, UX design, and the broader digital world. We also talk about the perceived extinction and evolution of UX into PX (product experience), and debate whether gatekeeping might actually save the UX industry.

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00:51:53

Usability Testing in Africa

Design Gist ·

2025/02/02

In this episode, we discuss usability testing in the context of African countries. We also break down the differences between user testing, usability testing, and QA testing—because no, they’re not the same thing. Another thing we explored was the rise of African UX freelancers Upwork offering usability testing services.We also talked about how cultural factors should be taken into consideration while gathering feedback, as well as some 'Product Thumbs-Downs' (user experience flows that

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00:50:22

Design Principle: Hierarchy

Design Gist ·

2025/01/26

In this episode, we discuss how hierarchy organises elements to create meaning and usability. From street furniture to digital interfaces, we discuss real-world examples and some moments when breaking hierarchy actually works.

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00:25:37

Good Design Starts Here

Design Gist ·

2025/01/19

In this 30-minute episode, we scratched the surface of Core Design Principles—a topic we’ll circle back to all year. From UX to graphic design to engineering, we explored why design principles vary so much across fields and why they all matter.

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01:35:59

2024 Wrapped & Annual Review

Design Gist ·

2024/12/31

In this episode, we reflect on 2024 through our Spotify Wrapped insights, discussing its evolution and how our music habits have shaped the year. We also explore Dr. Ola Brown's 10 annual review questions to unpack the lessons, challenges, and growth we’ve experienced. A lighthearted yet meaningful wrap-up to close out the year!

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01:04:46

Exploring NewComma: Africa's Creative Frontier

Design Gist ·

2024/12/30

In this episode, we’re talking about NewComma, the platform for African creatives to get gigs, grants or exposure. Why pick NewComma over platforms like Upwork or Fiverr? What’s up with its name? And who’s really hiring — local freelance hunters, international full-time recruiters?. Tune in for fun, insights, and a few surprises!

en

00:49:37

UX Case study 3: Designing Peace, Building CalmScapes...

Design Gist ·

2024/11/18

In this episode, we dive into a fascinating UX case study with our cohost Elsy, who takes us behind the scenes of Calmscapes, a stress-relief app she designed to help users find their calm in the chaos of everyday life. What started as an ambitious AR/VR project evolved into a practical MVP featuring real videos of serene natural environments—think peaceful beaches and tranquil mountain sides.Join us as we explore her journey, the challenges of designing for mental wellness, and the creative pivots

en

01:09:12

UX Case study 3 : Designing Peace, Building...

Design Gist ·

2024/11/16

In this episode, we dive into a fascinating UX case study with our cohost, who takes us behind the scenes of Calmscapes, a stress-relief app she designed to help users find their calm in the chaos of everyday life. What started as an ambitious AR/VR project evolved into a practical MVP featuring real videos of serene natural environments—think peaceful beaches and tranquil mountain sides.Join us as we explore her journey, the challenges of designing for mental wellness, and the creative pivots that

en

00:57:45

UX Case Study: A Mobile App that Puts Culture at Your...

Design Gist ·

2024/07/12

Building a Cultural Playground: Inside the design of an interactive mobile archive for user driven access to cultural exploration

en

00:53:02

UX Case Study: A Mobile App that Puts Culture at Your...

Design Gist ·

2024/07/12

Building a Cultural Playground: Inside the design of an interactive mobile archive for user driven access to cultural exploration

en

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