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PODCAST

The Assisted Living Investing Podcast

Brandon Gustafson

The Assisted Living Investing Podcast is designed to help beginners launch their assisted living business in 12 months using our unique approach to help you obtain the time and financial freedom you"re looking for.

business investing

All Episodes

22:36

Episode 193 | Cash Flow King: From Pocket Change to 6...

The Assisted Living Investing Podcast ·

2026/04/24

In this conversation, Brandon discusses the lucrative opportunities in assisted living compared to traditional real estate investing. He emphasizes the importance of shifting one's mindset from being a landlord to a business owner, highlighting the potential for higher revenue per door in assisted living facilities. The conversation covers market demand, scalability, and the financial freedom that can be achieved through this business model. Gustafson also addresses the importance of

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19:47

Episode 192 | Are ASSISTED LIVING Deals Killed By...

The Assisted Living Investing Podcast ·

2026/04/22

Brandon breaks down the true costs of staffing in assisted living facilities, emphasizing how staffing expenses are the key to profitability. He provides practical calculations for staffing needs, discusses the importance of understanding these costs, and offers guidance for healthcare workers looking to start their assisted living business.Chapters 00:00 Introduction to Assisted Living Challenges 02:35 Understanding Staffing Requirements 05:38 Calculating Staffing Costs 08:11 The

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24:17

Episode 191 | Assisted Living: Investor's Disaster or...

The Assisted Living Investing Podcast ·

2026/04/17

In this conversation, Brandon discusses the potential of assisted living investments, addressing common fears and challenges faced by first-time entrepreneurs. He emphasizes the importance of having a clear roadmap, understanding regulations, managing liability, staffing effectively, and conducting thorough underwriting to ensure success in the assisted living business. The conversation aims to provide clarity and confidence to those considering entering this field. Chapters 00:00

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30:50

Episode 190 | Medicaid & Assisted Living: How It Works!

The Assisted Living Investing Podcast ·

2026/04/15

This episode demystifies Medicaid and Medicare, explaining their differences, how payments work, and whether accepting Medicaid residents is beneficial for assisted living providers. Brandon Gustafson shares practical insights on navigating Medicaid processes, increasing rates, and leveraging opportunities in assisted living investing. Chapters 00:00 Understanding Medicaid: An Introduction 08:48 Becoming a Credentialed Medicaid Provider 18:03 Adjusting Medicaid Rates: The Importance of

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17:15

Episode 189 | Why Starting an Assisted Living Home is...

The Assisted Living Investing Podcast ·

2026/04/10

In this conversation, Brandon discusses the growing opportunity in the assisted living sector of real estate. He emphasizes the increasing demand due to the aging population, the financial advantages of investing in assisted living, and the resilience of this business model against economic downturns. Gustafson also outlines various strategies for scaling and exiting the business, while offering resources for aspiring entrepreneurs to successfully navigate the industry.Chapters 00:00 The

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21:40

Episode 188 | Do I NEED a License to Get Started in...

The Assisted Living Investing Podcast ·

2026/04/08

Brandon discusses the differences between licensed and unlicensed assisted living facilities, helping entrepreneurs decide the best path for their business. He covers pros, cons, regulatory requirements, and strategic considerations to guide your decision-making process. Chapters 00:00 Introduction to Assisted Living Options 01:43 Understanding Licensed Facilities 04:23 Exploring Unlicensed Facilities 07:30 Pros and Cons of Licensed Facilities 10:26 Pros and Cons of Unlicensed

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25:47

Episode 187 | How to Operate an Assisted Living...

The Assisted Living Investing Podcast ·

2026/04/03

In this conversation, Brandon discusses the intricacies of operating an assisted living business out of state. He shares his personal experiences and insights on the importance of building systems, processes, and a strong team to ensure success. The conversation covers key topics such as staffing, communication, market research, and the necessity of having clear policies and procedures in place. Brandon emphasizes that with the right approach, operating an assisted living business remotely

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22:56

Episode 186 | Do You Need to Be a Nurse to Open an...

The Assisted Living Investing Podcast ·

2026/03/27

In this conversation, Brandon addresses the common misconception that one must be a nurse to start an assisted living facility. He explains that while nursing oversight is beneficial, it is not a requirement. The discussion covers the role of a facility administrator, the importance of understanding state regulations and licensing, and emphasizes the significance of business skills over clinical skills in running a successful assisted living business. Gustafson also invites listeners to

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28:32

Episode 185 | Five SIMPLE Steps To Work With Medicaid...

The Assisted Living Investing Podcast ·

2026/03/25

In this episode, Brandon provides a practical guide for assisted living facility owners and operators on how to effectively integrate Medicaid into their business model. He outlines a clear, five-step process designed to simplify the complexities of government reimbursement, covering everything from initial qualification to maintaining long-term compliance.Chapters: Understanding Medicaid Eligibility: How to determine if your facility and residents qualify for Medicaid programs

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19:59

Episode 184 | Assisted Living and Home Health:...

The Assisted Living Investing Podcast ·

2026/03/21

In this conversation, Brandon discusses the differences between assisted living and home health care, providing insights into the services offered, costs involved, and the importance of choosing the right option based on individual needs. He emphasizes the benefits of both care types and how they can serve different populations effectively. The discussion also touches on the business opportunities within the assisted living sector and offers resources for those interested in starting their

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25:34

Episode 183 | Overwhelmed Starting Assisted Living?...

The Assisted Living Investing Podcast ·

2026/03/18

Learn the essential steps, foundational principles, and mental models to successfully launch your assisted living venture with confidence. Brandon Gustafson shares practical advice, key strategies, and resources to help you build a solid foundation and accelerate your path to profitability.Chapters: 00:00 - Introduction and announcement about resource updates 00:39 - Appreciating your decision to explore assisted living investments 01:08 - How to navigate access to free tools and

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16:40

Episode 182 | What Stops Most People From Kicking Off...

The Assisted Living Investing Podcast ·

2026/03/13

In this conversation, Brandon discusses the common barriers faced by individuals looking to start an assisted living business. He identifies fear, overwhelm, and confusion as the primary obstacles that prevent aspiring entrepreneurs from taking the first steps. He emphasizes the importance of having a clear roadmap and a proven framework to navigate the complexities of launching a business in this sector. He shares personal experiences and insights to encourage listeners to overcome their

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30:16

Episode 181 | Navigating Assisted Living Liability

The Assisted Living Investing Podcast ·

2026/03/11

Brandon Gustafson discusses how to navigate liability concerns in assisted living, emphasizing the importance of proper insurance, legal structures, and risk management strategies to mitigate risks and build a successful business.Chapters 00:00 Introduction to Liability Concerns in Assisted Living 00:25 Brandon's Background and Mission 01:32 Common Liability Concerns and Real-Life Examples 03:42 Importance of Insurance in Liability Management 05:56 Types of Liability Risks to Be Aware

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27:53

Episode 180 | Foundational Steps for an Assisted...

The Assisted Living Investing Podcast ·

2026/03/06

In this conversation, Brandon outlines the essential steps to starting a successful assisted living business. He introduces a five-phase process encapsulated in the 'Focus Framework,' which includes optimal property selection, capital and funding, understanding rules and regulations, and strategic launch. Throughout the discussion, he emphasizes the importance of building a strong foundation, gaining clarity and confidence, and navigating the complexities of the assisted living industry. He

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35:58

Episode 179 | 5 Smart Ways to Partner in Assisted...

The Assisted Living Investing Podcast ·

2026/03/04

In this conversation, Brandon discusses various methods of partnering in assisted living, including equity partnerships, joint ventures, real estate and operations splits, strategic capital partnerships, and syndications. He emphasizes the importance of having solid operating agreements and treating partnerships like professional relationships to avoid conflicts and protect personal relationships. The discussion provides insights into the pros and cons of each partnership method, offering

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23:31

Episode 178 | What Even is Assisted Living (and How...

The Assisted Living Investing Podcast ·

2026/02/27

In this conversation, Brandon explores the concept of assisted living, its business potential, and the various aspects involved in running a successful assisted living facility. He discusses the definition of assisted living, the services provided, the continuum of care, financial considerations, and the growing demand for such services due to the aging population. The conversation emphasizes the importance of understanding the market and creating a sustainable business model in the

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25:03

Episode 177 | Your Guide to Assisted Living Medicaid...

The Assisted Living Investing Podcast ·

2026/02/25

In this conversation, Brandon provides an in-depth overview of Medicaid, particularly in relation to assisted living facilities. He explains the differences between Medicaid and Medicare, the requirements for becoming a Medicaid provider, and the process for residents to qualify for Medicaid. Additionally, he discusses the various payment structures associated with Medicaid, how to find Medicaid rates in different states, and the importance of understanding fee schedules. The conversation

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23:55

Episode 176 | Why the Assisted Living Deal You are...

The Assisted Living Investing Podcast ·

2026/02/20

Brandon discusses the financial aspects of assisted living investments, emphasizing the importance of understanding income, expenses, and the overall business model. He introduces the Focus Clarity Quadrant to help entrepreneurs gain confidence and clarity in their decision-making. The conversation also covers key financial metrics, the significance of marketing to fill beds, and the necessity of building relationships in the industry.Chapters 00:00 Understanding Assisted Living

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20:32

Episode 175 | Why Your Assisted Living Deal Isn’t...

The Assisted Living Investing Podcast ·

2026/02/14

The conversation delves into the critical relationship between occupancy rates and profitability in assisted living facilities. Brandon Gustafson emphasizes that empty beds significantly impact financial outcomes, and losing residents can drastically reduce profits. He shares personal experiences of managing occupancy challenges and the financial implications of resident retention.Chapters 00:00 The Impact of Occupancy on Profitability 00:17 Challenges of Resident Retention Want my help

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38:56

Episode 174 | Navigating the Regulatory Maze to...

The Assisted Living Investing Podcast ·

2026/02/11

In this conversation, Brandon Gustafson discusses the complexities of navigating the regulatory landscape of assisted living. He emphasizes the importance of understanding various regulations, zoning, and licensing processes, as well as the role of Medicaid in filling beds. The conversation also highlights the necessity of maintaining licenses and compliance to ensure successful operation in the assisted living sector.Chapters 00:00 Navigating the Regulatory Maze in Assisted Living 02:06

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194 results

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