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PODCAST

The Norris Group Real Estate Radio Show and Podcast

The Norris Group, Bruce Norris & Aaron Norris

The Norris Group Real Estate Radio Show is hosted by author, California real estate trainer, investor, and hard money lender, Bruce Norris. Our show focuses on California real estate trends and the current market correction, how to survive, and how to profit as an investor, builder, Realtor, and mortgage professional. We"re equipping California real estate professionals for tomorrow"s challenges. Bruce Norris interviews the real estate leaders, both local and national, that change and influence the

business investing

All Episodes

22:05

I Survived Real Estate Part 7: Final Panel #941

The Norris Group Real Estate Radio Show and Podcast ·

2025/10/31

I SURVIVED REAL ESTATE 2025 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year. Since 2008, I Survived Real Estate has supported Make-A-Wish OC & IE—and thanks to your generosity, we’ve now raised over $1.2 million for children in need This year’s backdrop? A California housing market still starved for inventory, mortgage r...

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27:42

I Survived Real Estate Part 6: Legends Investor Panel...

The Norris Group Real Estate Radio Show and Podcast ·

2025/10/24

I SURVIVED REAL ESTATE 2025 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year. Since 2008, I Survived Real Estate has supported Make-A-Wish OC & IE—and thanks to your generosity, we’ve now raised over $1.2 million for children in need This year’s backdrop? A California housing market still starved for inventory, mortgage r...

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22:36

I Survived Real Estate Part 5: Legends Investor Panel...

The Norris Group Real Estate Radio Show and Podcast ·

2025/10/17

I SURVIVED REAL ESTATE 2025 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year. Since 2008, I Survived Real Estate has supported Make-A-Wish OC & IE—and thanks to your generosity, we’ve now raised over $1.2 million for children in need This year’s backdrop? A California housing market still starved for inventory, mortgage r...

en

21:09

I Survived Real Estate 2025 Part 4: Economic Panel...

The Norris Group Real Estate Radio Show and Podcast ·

2025/10/10

I SURVIVED REAL ESTATE 2025 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year. Since 2008, I Survived Real Estate has supported Make-A-Wish OC & IE—and thanks to your generosity, we’ve now raised over $1.2 million for children in need This year’s backdrop? A California housing market still starved for inventory, mortgage r...

en

24:36

I Survived Real Estate 2025 Part 3: Economic Panel

The Norris Group Real Estate Radio Show and Podcast ·

2025/10/03

I SURVIVED REAL ESTATE 2025 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year. Since 2008, I Survived Real Estate has supported Make-A-Wish OC & IE—and thanks to your generosity, we’ve now raised over $1.2 million for children in need This year’s backdrop? A California housing market still starved for inventory, mortgage r...

en

19:49

I Survived Real Estate 2025 | Part 2: New Moodometer...

The Norris Group Real Estate Radio Show and Podcast ·

2025/09/26

I SURVIVED REAL ESTATE 2025 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year. Since 2008, I Survived Real Estate has supported Make-A-Wish OC & IE—and thanks to your generosity, we’ve now raised over $1.2 million for children in need This year’s backdrop? A California housing market still starved for inventory, mortgage r...

en

22:43

I Survived Real Estate 2025 | Part 1: Economic Update

The Norris Group Real Estate Radio Show and Podcast ·

2025/09/19

I SURVIVED REAL ESTATE 2025 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year. Since 2008, I Survived Real Estate has supported Make-A-Wish OC & IE—and thanks to your generosity, we’ve now raised over $1.2 million for children in need This year’s backdrop? A California housing market still starved for inventory, mortgage r...

en

32:57

Market Shifts and Local Opportunities with Brent Lee...

The Norris Group Real Estate Radio Show and Podcast ·

2025/09/12

In Part 2, Brent Lee dives into market trends, the impact of interest rates, and the importance of mentorship and culture at Tower Agency. He also shares personal reflections on balancing business, family, and community while offering practical advice for both agents and clients. Joey Romero guides the conversation through key topics such as pricing strategies, adapting to market shifts, and the role of mentorship in fostering a supportive office environment. The episode also highlights River...

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28:57

Market Shifts and Local Opportunities with Brent Lee...

The Norris Group Real Estate Radio Show and Podcast ·

2025/09/05

In this first episode, we sit down with Brent Lee, broker and owner of Tower Agency, to discuss his journey in real estate, the rebranding of his firm, and its impact on Riverside’s market. Brent shares how mentorship shaped his perspective on community and leadership, the culture he’s building at Tower, and the lessons he’s learned about navigating uncertainty in today’s market. He also highlights growth opportunities in Riverside and the Inland Empire while emphasizing the importance of giv...

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29:03

Inside Look: I Survived Real Estate 2025 Preview |...

The Norris Group Real Estate Radio Show and Podcast ·

2025/08/29

I SURVIVED REAL ESTATE 2025 Industry insiders focus on what's ahead for 2025-2026 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library We’re back! The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year—LIVE from the Nixon Presidential Library. Since 2008, this event has raised over $1 million for Make-A-Wish, and we’re not slowing down. This year’s backdrop? A California housing market sti...

en

33:36

Inside Look: I Survived Real Estate 2025 Preview |...

The Norris Group Real Estate Radio Show and Podcast ·

2025/08/22

I SURVIVED REAL ESTATE 2025 Industry insiders focus on what's ahead for 2025-2026 The Norris Group Presents: The 18th Annual I Survived Real Estate – LIVE at the Nixon Presidential Library We’re back! The Norris Group’s award-winning black-tie gala, I Survived Real Estate, returns for its 18th year—LIVE from the Nixon Presidential Library. Since 2008, this event has raised over $1 million for Make-A-Wish, and we’re not slowing down. This year’s backdrop? A California housing market sti...

en

23:36

Maximizing Real Estate Returns Through Cost...

The Norris Group Real Estate Radio Show and Podcast ·

2025/08/15

In Part 2 of our conversation wtih Sean Graham, Founder of Maven Cost Segregation Tax Advisors, we dive deeper into powerful tax strategies, focusing on cost segregation and accelerated depreciation. Sean explains the Look Back Strategy and how it can help amend past tax returns, shares insights on renovations and CAPEX opportunities, and outlines how cost segregation applies to new construction. We also discuss the importance of working with trusted professionals and reveal the biggest red f...

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23:20

Maximizing Real Estate Returns Through Cost...

The Norris Group Real Estate Radio Show and Podcast ·

2025/08/08

In this episode, Craig Evans sits down with Sean Graham, founder of Maven Cost Segregation, to discuss how strategic tax planning can unlock bigger returns for real estate investors—especially high-income earners. Sean shares his entrepreneurial journey, explains the vital role of cost segregation, and breaks down how quality and efficiency in these studies can significantly impact an investor’s bottom line. Whether you’re new to the concept or looking to refine your investment strategy, this...

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28:46

The Business of Multifamily: Strategy, Growth, &...

The Norris Group Real Estate Radio Show and Podcast ·

2025/08/01

In Part 2 of the episode, Kent Ritter, Founder and CEO of Hudson Investing, continues the conversation by sharing how he navigated the challenges of the pandemic while scaling his multifamily business. He breaks down his value-add investment strategy, how he finds deals through strong relationships, and the role technology and AI play in staying competitive. Kent also offers practical advice for new investors looking to enter the multifamily space with confidence and clarity. Kent R...

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29:21

The Business of Multifamily: Strategy, Growth, &...

The Norris Group Real Estate Radio Show and Podcast ·

2025/07/25

In this episode, Craig Evans interviews Kent Ritter, CEO and Founder of Hudson Investing, exploring his remarkable journey from management consulting to successful multifamily real estate investing. The conversation delves into Ritter's professional evolution, highlighting key insights into multifamily investment strategies, property evaluation, and personal growth. This episode provides listeners with an in-depth look at the strategic thinking and personal determination required to succeed i...

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23:45

Inside DBL Capital: Building Value Through Fund...

The Norris Group Real Estate Radio Show and Podcast ·

2025/07/18

In part two of The Norris Group Real Estate Podcast, Andrew Falde, SVP of Capital Markets for DBL Capital, delves deeper into their innovative real estate investment approach. Building on the first episode, Andrew provides detailed insights into their evergreen fund's structure, investor qualifications, and strategic advantages. He explains the fund's minimum investment requirements, accreditation criteria, and how they navigate current market challenges to create value. The discussion explor...

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24:02

Inside DBL Capital: Building Value Through Fund...

The Norris Group Real Estate Radio Show and Podcast ·

2025/07/11

In this episode, Joey Romero sits down with Andrew Falde, Senior Vice President of Capital Markets at DBL Capital, to unpack the inner workings of the DBL Capital Fund. Andrew discusses the fund's purpose, strategic approach, and regulatory compliance. He also shares insights on today’s capital raising environment, current and future market trends, and how DBL handles investor liquidity and waterfall distribution. Whether you're a passive investor or fund manager, this episode offers valuable...

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32:57

Bringing Hope to Life: One Wish at a Time with Anne...

The Norris Group Real Estate Radio Show and Podcast ·

2025/06/27

Anne Grey, President & CEO of Make-A-Wish Orange County & the Inland Empire, shares the organization’s mission to bring hope to children with critical illnesses. She discusses the types of wishes granted, the qualification process, and the importance of community and volunteer involvement. Anne also reflects on her first year leading the chapter and the lasting impact of each wish. Anne Grey is a seasoned nonprofit leader with over 25 years of experience driving growth and imp...

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23:24

BONUS EPISODE: Niches Within Niches: Scaling in...

The Norris Group Real Estate Radio Show and Podcast ·

2025/06/20

In this bonus episode, Joe Downs returns to share deeper insights into the operations, trends, and future of self-storage investing. He covers hybrid management models, the role of AI in streamlining customer service, and his approach to sourcing and funding deals. Joe also highlights how the ongoing housing shortage is boosting demand for storage and why younger generations are driving industry growth. The episode wraps with practical advice for investors eyeing opportunities in this evolvin...

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36:01

Niches Within Niches: Scaling in Self-Storage Real...

The Norris Group Real Estate Radio Show and Podcast ·

2025/06/13

In Part 2, Joe Downs continues his story, diving deeper into his transition into real estate—from early partnerships in wholesaling and flipping to building a scalable business in self-storage. He shares the challenges of navigating commercial real estate, key operational strategies, and how technology is reshaping the self-storage industry. Joe also reflects on the importance of staying adaptable and always learning in a fast-evolving market. Joe is a lifelong entrepreneur with a tra...

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273 results

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