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PODCAST

The Pivot Podcast: Marketing Strategies for Hairstylists

Marketing for Hairstylists with Celestethestylist

For hairstylists bts the realities of having a business and small business mindset. Share how to thrive—confidently, consistently, in community and without burnout thru mindfulness. Advocate for simple no burn out social media marketing and prioritizing life over social media. Hosted by a successful entrepreneur with 9+ years in heart led business, Celeste shares sustainable client retention strategies, sustainable marketing, and realistic time management for busy hairstylists and moms. Stop

business entrepreneurship

All Episodes

00:20:17

Instagram Seo Keywords

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2026/02/13

Ready to start booking clients without having to post every day on instagram or social media? Then this episode is for you.Get ready to say goodbye Hashtags# hello keywords with better understanding of how to do it with strategy.IN THIS EPISODE YOU’LL LEARN:•What Keywords actually looks like in your content as a hairstylist and business owner• A sneak peak into the visibility framework I've used for the past few months• Stop overthinking your content•The mindset shift that you need so clients

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00:30:17

Ready to start marketing without social media in...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2026/02/05

It's nearly impossible to think of having a business and not thing you have to start marketing on social media. It's no secret that social media can help you business but what made me make the switch back in 2019..This is the introduction podcast to my marketing without social media series. Yes! I will be sharing what tools im using and mindset reframes but before that I wanted to share:-What social media addiction looked like for me- the moment that changed everything- the 60 day post

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00:14:48

Business + your values. Being okay with not being...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2026/01/26

Living in the United States currently has been going thru many hard things collectively and also depending what state you are in. It's important we give each other empathy to the ones that want to speak up and those that don't.I talked about the consequences to my business for sharing my beliefs and empathy in such a hard time more important than ever.Next week will go back to marketing episodes but wanted to share this in case it may be helpful to one of you.Hope is my word of 2026. Hope

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00:30:54

why manifestation and vision boarding kept me broke...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2026/01/07

What does manifestation really mean? Why I don't believe in it and how it has change my life and business.In this conversation go over the journey go from a broke single mom, cash advances, to having 2 successful businesses, savings and removing my broke ass lack mindset.If you’ve ever wondered why you’re manifestation is not working all the time, this episode is for you!Exclusive Freebie for you my listener –New free beauty business guide: https://celestethestylist.myflodesk.com/bp8l43ixxpYou

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00:14:58

Chat gpt Part 2 is it really helping or hindering...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/12/06

After utilizing it for years the 💡 bulb moment happened. After attending a class is not only me. How this tool is affecting creativity in other business owners utilizing it. This is not a shaming episode it’s more of let’s look into it.And my own observation seeing where everything is going and the importance of not losing your voice and sharing your experiences that make you… Well you! Your originality Take what resonates and do your own research on how much water chatgpt uses and other things to

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00:24:52

Recession is it coming or it’s here- Honest lessons...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/12/03

No fear mongering and no matter the changes that are here or may come, having gone thru the 2008 housing crash and well weall went thru 2020 one thing is for sure...We all can thrive with preparation. I asked in the email community and they said Yes! to this episode. I've had to learn to better manage my money thru the years. Today sharing lessons from 2020 and 2008 that I’ve applied to recession proof my business. Take what resonates and leave the rest behind.

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00:09:42

Holiday Social Media marketing🎁for busy moms in...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/11/21

You want to promote your business but it’s holiday season and the kids are on school break 🫠Or maybe they got out early release for a week at 12pm 🕛 before their break ☕️me this week🙋🏻‍♀️This is for you. Will cover today:-Choosing where to do post - The time saving hack I do to post consistently - Making social media easy and in a way it supports your current mom life season while still showing up for your business Want more support 🎉 and a community where we go deeper in to this?? I’ve just

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00:16:45

Kindness in our communication and boundaries - happy...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/11/13

Kindness in our communication and social media marketing matters. Ways to check in and stories behind it being more aligned with the business model I’ve created for my clients vS doing what everyone says we should.Talk about the memes, color corrections, and communication tips.Take way resonates with you and leave the rest behind ♥️🫶🏽 kindness matters specially during the Holiday season kindness goes a long way

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00:22:15

Holiday social media marketing with a twist. Black...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/10/30

The choice is always yours to make. If you want to suggest episode topics like Susie did for todays episode, make sure to sign up to my free email community here: https://stan.store/CelesteGonzalezIn this episode I've shared what I've done before as a booked out hairstylist during the holidays Vs. If you want to promote your business without discounts or special discounted pricing.This strategy is infused with actual trainings, I've attended from pinterest directly and also from 2 of my coaches.Will

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00:34:01

The Refill Revolution:: A Low-Waste Guide for...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/10/17

Perfection is impossible!We’re diving deep into the massive problem of plastic packaging in the beauty world—from the salon back bar to your shower at home. @celestethestylist sits down with Dawna, co-founder of Refill Mercantile , a low-waste refillery dedicated to sustainable alternatives.Dawna cuts through the greenwashing to expose how big retailers are misusing plastic, giving us a confusing and broken recycling system. Crucially, we discuss how the philosophy of "progress, not perfection" can

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00:17:23

perimenopause! What is it? What does it feel like?

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/10/06

What is perimenopause? How did it show up? What does it feel like? How am I starting to navigate it as a mom, business owner, and woman? That's what today's video is about. Sharing my experience and solutions this far.Disclaimer: this is not medical advise just for informational purposes. Consult your qualified medical professional.Energy vitamin I’m loving in the morning ☀️Vitamin D3, magnesium dropper to calm down and sleep better and hour before bed 🛌

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00:16:06

Social media- showing up for your biz when it’s hard too

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/09/20

Sometimes life or things going on in the world can feel heavy and there has been so many times I don’t want to show up🥺 so how do I do it???Today sharing bts how I continue showing up while honoring my feelings.Today’s episode sharing:🕯️Sharing my beliefs ended up in unfollows and how I navigated that 🕯️ Remembering my why! How it helped me to show up for my business🫶🏽taking time for self cafe 🫶🏽it’s fucking hard showing up as me when others can be affected by it 🩷 choosing to take a step

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00:14:20

Pinterest 2025- Promoting during the holidays

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/07/22

Pinterest did a webinar this month on promoting products for your business during the 2025 holiday season!Today’s episode share my notes 📝 ✅ How soon should you start promoting?✅ Marketing lessons they shared from 2024 from other bigger companies that we can learn from ✅ The biggest takeaway when marketingOur own business This episode is something I’ve been doing this past years so tune in and although it’s the end of summer ☀️ Marketing for the holidays starts sooner than we think 🤔 📍Are you New

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00:13:58

Botox for Migraines, Bonus Smooth Forehead: Why I’m...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/07/03

In this deeply personal episode, I share my experience with getting Botox—not for beauty, but to treat my chronic migraines. As a hairstylist constantly around conversations about beauty and aging, this experience gave me unexpected insight. While the Botox helped my migraines (and, yes, smoothed out my forehead), it also sparked a deeper reflection about how I want to age—and why I’ve chosen to do it without continuing Botox. If you’ve ever felt the tension between beauty standards and personal

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00:09:57

Anxiety & Avoiding Instagram Overwhelm as a...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/06/26

Are you a hairstylist who wants to stay consistent on Instagram, but anxiety, burnout, and overwhelm keep getting in the way? You’re not alone — and this episode of Hairstylist Mindful is for you.In this candid solo chat, I (Celeste) open up about the real struggles behind the chair and behind the screen having hormonal anxiety most of my life and share:✨ Feeling pressure to constantly post✨ Comparison traps in the beauty industry✨ Managing anxiety while building your brand✨ And how to create

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01:17:37

I quit doing hair! ever thought about it? Gina's...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/06/05

Guest Episode with gina devine at 100k followers working with brands and traveling educator she took the leap forward to leaving hair. Before we dive in, I want to offer a gentle trigger warning: in this episode, we’ll be talking about deeper healing work — including inner child wounds, shadow work, therapy, and the emotional realities of doing the work to reconnect with yourself. These conversations may bring up emotions, memories, or discomfort. If you need to pause or take care of yourself at any

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00:15:48

Hydrafacial & Red light infra light

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/05/07

5 years later doing hydrafacials monthly What are the benefits? Is it worth it?Also share my newer experience only a few years in with red light infra light and the benefits of it.As always recommend getting it down by a licensed professional and share what has changed and why I continue to invest in it as a beauty service that is part of my upkeep.If you have a moment to leave a review 🩵 that keeps the podcast going ✨Let’s get to it…

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00:26:34

Avoiding Burnout Behind the Chair: Choosing You First...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/04/22

In this soul-soothing episode of *Hairstylist Mindful Business *, we’re getting real about burnout—what it actually looks like behind the chair, at home with the kids, and while trying to “stay consistent” on social media. If you’ve ever felt like you’re juggling too much and still not doing *enough*, this one’s for you. We talk about how to prioritize your well-being without sacrificing your passion, how to set boundaries that actually stick, and why showing up authentically is the most powerful

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00:17:43

F@ck Ageism! Embracing getting older as a gift 🎁...

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/04/01

If you feel stuck and like you too “old” to start over or change this episode is for you 💛With the extra pressure of being in the beauty industry on top of society turning 39yrs old deciding to shift in life & business is where we headed.In today’s episode real talk about how I’ve gotten to the point of not letting others dictate how I live my life, starting over in my 30s, and breaking the societal norm of having it all together by 30 cuz I still ain’t there lolI share a candid conversation of

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00:06:47

New Chapter: Time for change

The Pivot Podcast: Marketing Strategies for Hairstylists ·

2025/03/11

Since 2018 have done over 241 episodes sharing bts business journey with you. Closing down a chapter to start something new dive deeper to mindful living practices , my lessons with color, hair texture, and our cafecito talk ☕️ over breaking beauty industry norms.Stay tune for next week episode on Ageism!

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266 results

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