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PODCAST

The Story Power Marketing Show

Business leaders, coaches, consultants, and thought leaders, The Story Power Podcast will help you harness the power of storytelling so you can grow your business and have fun doing it. Each week, Story Power Marketing's Tom Ruwitch and his guest will share powerful stories, trade business-building insights, and have a few laughs. Tom created this podcast to... ...Help you captivate prospects and inspire them to act… ...so you can get more clients, quickly and easily. That’s what powerful

business marketing

All Episodes

51:02

How to Break Through The Noise with Direct Mail (with...

The Story Power Marketing Show ·

2025/11/19

Jeff has more than 20 years of experience in the areas of Republican politics, direct response strategy, fundraising, copywriting, design, donor acquisition, list selection, segmentation and analysis. His direct mail fundraising appeals have been recognized with more than a dozen industry awards.In this episode, he and Tom cover the importance of making mail skimmable, emotionally engaging, and urgent, and touching on how these principles apply across political, nonprofit, and for-profit sectors,

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25:57

How to Avoid Becoming White Noise in an AI Overloaded...

The Story Power Marketing Show ·

2025/11/12

Doug is a brand specialist and an accomplished writer having contributed articles to Entrepreneur, Thrive Global, Bloomberg, Chicago Tribune, Daily Herald, MSN Money, Yahoo Finance, and the Seattle Times, along with authoring several #1 best selling books. He's also been featured on broadcast media including CBS & FOX News. He hosted his own show radio program, “The Real Estate Coach” to ABC’s powerhouse, WLS AM 890 radio in Chicago.Through his “future-proof” marketing and

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46:31

How to Create Disney Level Loyalty Without The Theme...

The Story Power Marketing Show ·

2025/11/05

Vance is a former birth control factory security guard turned Disney leader, turned bankrupt out-of-work executive, turned carpet cleaner, turned successful entrepreneur. He helps business owners get, serve, and keep clients for life through creating experiences and response required marketing.He and Tom discuss the importance of systems and processes, customer retention, and practical steps to wow clients without breaking the bank. Tune in for valuable insights and actionable tips to captivate

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27:54

How To Stop Selling To Broke Leads and Start Closing...

The Story Power Marketing Show ·

2025/10/29

Hunter co-founded SimpleCheck and SmartForm, tools that show you whether a lead can actually buy before your sales team wastes a minute.In this episode, he shares insights on how their tools help businesses identify leads with the desire, authority, and resources to buy, ensuring legal compliance. He and Tom explore techniques to get more qualified leads, such as enhancing ad targeting through consumer report consent and leveraging custom APIs for instant data. A must-listen for business owners and

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33:46

How to Scale Your Business Without Burning Out (with...

The Story Power Marketing Show ·

2025/10/22

Dave Valentine built 10 businesses that have collectively driven over $1 billion in revenue for 1,200+ clients—including Fortune 100 giants like Target, Time Magazine, and American Express. He now leads a global agency from a house by a river in the mountains—complete with three waterfalls—where strategy meets serenity. Merging conscious capitalism with unconventional marketing, he guides businesses toward growth that’s not just exponential, but holistic.Dave faced a severe health scare at 29 due to

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32:07

How to Stop Wasting Ad Spend and Start Tracking What...

The Story Power Marketing Show ·

2025/10/15

Scott Desgrosseilliers is the founder and CEO of Wicked Reports, a leading first-party marketing attribution platform for high-growth eCommerce brands. With over a decade of experience analyzing billions in ad spend, Scott helps marketers cut through the noise to find what’s really driving ROI. He’s the creator of the 5 Forces System, a proven framework that turns messy marketing data into clear, confident decisions.Scott shares his expertise in marketing attribution and how to make sense of

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32:09

How to Embed AI to Boost Productivity and...

The Story Power Marketing Show ·

2025/10/08

Glenn recently retired as the EVP and GM of NWS and the co-founder of Gap Wireless Inc., where he spent his career at the intersection of sales, marketing, and business leadership. With a proven track record in driving growth in the telecom and tech distribution industries, Glenn is also the author of Never Sit in the Lobby: 57 Winning Sales Factors to Grow a Business and Build a Career. He has now embarked on a new journey exploring new opportunities in areas such AI automation and Electric Power

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25:00

How to Build a Bold Brand That Stands Out (with...

The Story Power Marketing Show ·

2025/10/01

Jessie Fernández is a highly skilled marketing strategist with extensive experience working with brands across the United States, Europe, and Latin America. With expertise in branding, multichannel campaigns, and go-to-market strategies, Jessie has a solid foundation in media, print, and television and has been recognized as an award-winning professor of marketing in Honduras. Currently, Jessie works as a marketing coach and serves as the Marketing Director and Independent Strategist at Jessie

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29:47

How to Build a Marketing Strategy That Works (with...

The Story Power Marketing Show ·

2025/09/24

Dr Raewyn Sleeman is a renowned Canadian business strategist, entrepreneur, and motivational speaker with over 20 years of experience in the world of small business development and growth. She holds a doctorate in Business Administration, with a focus on small business marketing strategies. Having built multiple businesses herself, Dr Sleeman knows first-hand the obstacles entrepreneurs encounter and the strategies required to overcome them. er startup, Stratagease, has developed the Marketing

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37:54

How to Use AI to Fuel Marketing Growth in Science...

The Story Power Marketing Show ·

2025/09/17

Co-Founders of Tipton Franklin Marketing Strategies, Angela and Travis redefine the possible for AgTech and Biotech businesses. Together they deliver bold marketing strategies with an ethical approach and measurable results.Tom talks to them about using AI to fuel marketing growth in agtech and biotech industries. They dive into their strategic approach to AI adoption and discuss AI's potential, security concerns, and various applications in content creation, process optimization, and business

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49:02

How to Reclaim Your Time and Scale Your Business...

The Story Power Marketing Show ·

2025/09/10

Kasim Aslam is a serial entrepreneur who has built multiple 7- and 8-figure businesses, including two successful exits. He is the co-founder of Driven Mastermind, creator of Digital Marketer's Paid Traffic Certification, and author of three bestselling books, including You vs Google, a #1 international bestseller in marketing and advertising. Named one of the top 50 Digital Marketing Thought Leaders in the U.S., Kasim is also the founder of Pareto Talent, a company dedicated to helping

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31:34

How to Transform Your Marketing by Listening More and...

The Story Power Marketing Show ·

2025/09/03

Sam Nelson is the CEO of Downstreet Digital, an award-winning, digital marketing agency specializing in high-impact advertising and branding. With nearly 15 years of experience in digital strategy, Sam has led campaigns for national food chains, major media organizations, and high-stakes political races.Sam shares valuable insights from his political and marketing experience, emphasizing the importance of understanding and addressing audience needs. He and Tom discuss leveraging digital tools like

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29:36

How to Rebuild and Thrive After Crisis Hits Your...

The Story Power Marketing Show ·

2025/08/27

Amber Briggle is the CEO of B-Well Enterprises and the founder and owner of Soma Massage Therapy, a multi-award-winning business and the nation's most exciting new franchise opportunity. Amber became a massage therapist in 2004 and began Soma Massage Therapy in 2011. Through tenacity and determination she has literally built (and rebuilt, thanks to the pandemic) a thriving massage therapy business and a promising new franchise brand.Amber shares her incredible journey of rebuilding her business

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31:18

How to Turn Marketing Chaos Into Strategic Growth...

The Story Power Marketing Show ·

2025/08/20

Sara Nay is the CEO at Duct Tape Marketing. Since her start in December 2010, she has consulted and advised thousands of small business owners on how to build, grow, and scale a profitable business. She has a passion for helping small business owners focus on their zone of genius and build a team around them to support their growth goals.She and Tom discuss the common marketing challenges faced by small business owners and how business strategy should guide marketing strategy, the role of fractional

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47:04

How to Scale Your Team Without Losing Your Sanity...

The Story Power Marketing Show ·

2025/08/13

Atiba de Souza is your secret weapon when your team is underperforming. As a CEO Strategist and Team Productivity Expert, he transforms struggling organizations into productivity powerhouses through proven leadership frameworks that deliver immediate results.Atiba shares his unique CASE method and other tactical strategies that help business owners delegate more effectively, eliminate bottlenecks, and boost employee efficiency. He and Tom explore ways to teach employees how to think rather than just

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26:54

How to Scale Your Business Create More Freedom and...

The Story Power Marketing Show ·

2025/08/06

Corey has 15 years of in-house agency experience, including as Scorpion's CMO, where he helped grow revenue from $20M to $150M in 6 years. He just published his bestselling book: Anyone, Not Everyone: a Proven System for Agencies to Escape Founder-Led Sales. Today, he helps digital agency founders scale revenue and profits with Deep Specialization.He and Tom dive into strategies to escape the rut of founder-led sales. They also discuss Corey's bestselling book, which offers a proven system

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23:26

How to Use Storytelling to Connect at Work and at...

The Story Power Marketing Show ·

2025/07/30

Annie M. Wyatt is the author and illustrator of A Horse in the Castle. Her passion for creating children’s books stems from a lifelong love of reading, a joy that has continued into adulthood. As a mother of two young children, she has witnessed firsthand the magic a captivating book can bring to young minds. She currently leads a marketing team for a large corporation, though her greatest joy comes from sharing her books with children and reading to young audiences.She and Tom discuss the critical

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29:20

How to Scale Your Brand with Performance Driven...

The Story Power Marketing Show ·

2025/07/23

Nikki Lindgren, an agency founder and startup advisor, is reshaping the landscape of beauty and lifestyle brand marketing with a human-centric approach. Over two decades, she has left her mark on the strategies of more than 228 brands.Nikki has overseen the management of over $100 million in digital media. Her extensive experience spans everything from search engine marketing and paid social to display advertising and influencer/blogger relationships.She and Tom cover the distinctions and strategies

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42:22

How to Laugh, Breath and Thrive Through Business...

The Story Power Marketing Show ·

2025/07/16

Professor Pete Alexander is the President of the greatest interior landscaping company in the San Francisco Bay Area - Office Plants by Everything Grows. In addition, he has served as an adjunct college professor for several universities, where he has helped inspire thousands of students to develop and apply key concepts of marketing specifically to their area of interest. He's also a TEDx speaker and best-selling author on reducing stress - helping transform burned out workers into engaged

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32:01

How to Capture Attention and Loyalty Through High...

The Story Power Marketing Show ·

2025/07/09

Over his 20 career, Ondar Tarlow has worked with both industry leaders and nonprofits to solve complex marketing challenges with measurable results. He’s known for engaging audiences through data-driven insights and witty, creative storytelling to achieve results. Now he uses his experience to help companies supercharge their marketing and drive real growth with bold, unforgettable strategies.In this episode, he and Tom discuss how to understand data, craft compelling stories, and harness the rising

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181 results

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