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PODCAST

Make Me Smart

Each weekday, Marketplace’s Kimberly Adams makes today make sense along with her Marketplace colleagues, breaking down happenings in tech, the economy, and culture. Because none of us is as smart as all of us.

business

All Episodes

00:32:03

From "Million Bazillion": What is Black Friday?

Make Me Smart ·

2025/11/28

Each year on Black Friday, millions of Americans go out in search of the best holiday season shopping deals. But have you ever wondered about the origins of the holiday? The little ones in your life may be wondering about that too. Today, we’re sharing a special crossover episode from Marketplace kids podcast “Million Bazillion.” Bridget and Ryan team up with the hosts of “Forever Ago” to explain Black Friday’s history. Plus, they share tips on how to shop smarter during the holiday

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00:33:45

From "How We Survive": The Dry Line

Make Me Smart ·

2025/11/27

Hey Smarties! Happy Thanksgiving. Today we’re sharing an episode from the latest season of Marketplace’s climate podcast, “How We Survive,” that has to do with the future of what’s on your dinner table. As the planet heats up, the climate of the Midwest is changing. It’s pushing the invisible line separating the humid East and arid West eastward which has major implications for our food supply. In this episode, Amy Scott drives across Kansas to find out how farmers are adapting.

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00:18:43

How prediction markets are transforming sports betting

Make Me Smart ·

2025/11/25

Business has been booming for the online sports betting industry. Prediction markets threw a curveball. On today’s show, sports betting industry writer and analyst Dustin Gouker joins Kimberly to explain how prediction markets are disrupting sports betting and the legal questions surrounding it. Plus, we’ll get into what it means to live in a world where you can bet on anything, anytime from your phone.Here’s everything we talked about today:"Why are sports betting companies getting into

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00:28:36

What’s happening in Vegas?

Make Me Smart ·

2025/11/14

The Latin Grammys threw a party in Las Vegas last night. But this year, the Trump administration’s immigration crackdown has had a chilling effect on the Latin entertainment industry. Mountain West News Bureau reporter Yvette Fernandez joins Kimberly from Las Vegas to share her reporting, including how the city is handling a lengthy tourism slump. Plus, we’ll play a round of Half Full/Half Empty!Here’s everything we talked about today:"Latinx Files: Recapping the Latin Grammys" from The Los

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00:21:10

An unbalancing of power

Make Me Smart ·

2025/11/13

Congress may have ended the shutdown (finally), but it’s still entangled in a power struggle with the Executive Branch. Kai Ryssdal has thoughts. On the show today, Kai and Kimberly get into what comes next in the shutdown’s wake, how the Trump administration’s tariff arguments went over at the Supreme Court and what the sliding balance of power in the federal government has to do with the health of the U.S. economy.Here’s everything we talked about today:"Court appears dubious of Trump’s

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00:22:49

The rise of the "solo economy"

Make Me Smart ·

2025/11/11

It’s Singles Day in China: a retail holiday that runs circles around Black Friday and Cyber Monday. By comparison, single Americans are an untapped market according to Peter McGraw, behavioral economist and host of the podcast “Solo: The Single Person’s Guide to a Remarkable Life.” But as the single population grows in the United States, will that change? We’ll get into it. Plus, the realities of the “singles tax.”Here’s everything we talked about today:"Singles’ Day is a $150B holiday in

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00:28:30

How to face your financial fears

Make Me Smart ·

2025/10/31

On today’s show, we’re talking about facing your financial fears, because it’s a scary time for many in this economy! Reema Khrais, host of “This Is Uncomfortable,” joins Kimberly to unpack the financial anxieties some of our listeners shared with us, from feeling behind on retirement savings to feeling uncertain about the economy future generations will inherit. Plus, we’ll play a spooky game! Here’s everything we talked about today:"Financial Anxiety Is Rising. Here’s What You Can Do

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00:24:47

How can we build a more resilient labor market?

Make Me Smart ·

2025/10/30

As big companies announce waves of layoffs, lots of workers are worried about AI coming for their jobs. On today’s show, we tune in to part of Kimberly’s recent panel discussion at Aspen Ideas: Economy. President of the AARP Foundation Claire Casey, 1Huddle founder and CEO Sam Caucci, and Union College of Union County New Jersey President Margaret McMenamin share their insights on building a more diverse and resilient labor market in the years ahead. Plus, we hear a listener’s recent win:

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00:13:34

When the government shuts down, tribal communities...

Make Me Smart ·

2025/10/14

The effects of government shutdowns are felt particularly deeply in tribal communities across the United States. That’s because the federal government has a constitutional obligation to fund services in Indian Country. But when the government closes, tribal nations are left to pick up the tab. Marketplace’s Savannah Peters joins Kimberly to explain how tribal communities get caught up in the federal government’s dysfunctional budget process and why tribal leaders argue this needs to

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00:10:33

An economic vocab lesson for the Trump era

Make Me Smart ·

2025/10/09

Today we’re all getting smarter about some of the economic and political terms dominating the headlines these days. Terms like “authoritarianism” and “state capitalism” that have been hotly debated during the second Trump administration. Plus, “stagflation” and other vocabulary words our listeners have been curious about. With some help from experts, Kimberly breaks them all down. Here’s everything we talked about today:"Why journalists are reluctant to call Trump an authoritarian – and why

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00:18:26

The politicization of the National Guard

Make Me Smart ·

2025/10/07

A growing list of U.S. cities are set to see National Guard troops in their communities as President Trump explores ways to deploy the military on American soil. But legal challenges are piling up. On today’s show, Kimberly talks with Patrick Eddington, senior fellow in homeland security and civil liberties at the Cato Institute, about the changing role of the National Guard and why Trump’s use of the Guard defies precedent.Here’s everything we talked about today:"The President’s List of

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00:17:36

Checking the pulse of the Las Vegas economy

Make Me Smart ·

2025/09/30

Las Vegas is facing a months long decline in tourism, partly due fewer international visitors to the United States overall. So is Las Vegas dead? “Marketplace Morning Report” host David Brancaccio went to find out. He joins Kimberly on the show today to share what he’s hearing from business owners and tourists about the city’s economic slump. Here’s everything we talked about today:"Sin City tourism slump signals wider economic slowdown" from Axios"An Empty Strip And Fewer Tips: Is Las

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00:51:13

From "How We Survive": The climate crisis is an...

Make Me Smart ·

2025/09/29

Hey Smarties! Today we’re sharing a special bonus episode from “How We Survive.” It’s a conversation between host Amy Scott, “Marketplace” host Kai Ryssdal and Pulitzer Prize winning science writer Elizabeth Kolbert. Together, they dig into how the climate crisis is triggering economic disruption. Plus, some solutions to be hopeful about.And, we get a peek into Kolbert’s forthcoming book, ”Life on a Little-Known Planet: Dispatches from a Changing World.” In this collection of her most

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00:19:02

The music industry vs. AI

Make Me Smart ·

2025/09/25

Today we’re diving into the business of music. Trapital founder Dan Runcie joins Kimberly to explain what Anthropic’s recent copyright settlement with authors could mean for record labels who’ve sued AI companies, the “fair use” debates dominating the music industry, and why even the biggest stars are struggling to create chart-toppers these days. Plus, we’ll celebrate a win from one of our listeners.Here’s everything we talked about today:"The Generative AI Music Sweepstakes" from

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00:21:24

What happened to American soft power?

Make Me Smart ·

2025/09/23

President Trump is not a fan of the United Nations—he made that clear in his speech to the United Nations General Assembly today. Under Trump, the United States has pulled back from several efforts, including U.N. organizations, that have contributed to the country’s so-called soft power goals. On the show today, Joshua Eisenman, professor of politics in the Keough School of Global Affairs at the University of Notre Dame, joins Kimberly to discuss the changing role of the U.S. in global

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00:17:21

The "little treat" economy

Make Me Smart ·

2025/09/16

The latest retail sales data shows U.S. consumers are still spending it up, even in the face of higher tariff costs and a shaky labor market. Wealthier Americans are driving the trend, but a “culture of treats” might also play a role. Marketplace’s Kristin Schwab joins Kimberly to explain her theory. Plus, brands like Gap are pitching themselves to Gen Z by riffing on Y2K fashion. Are you onboard?Here’s everything we talked about today:"Retail sales up 0.6% in August from July even as

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00:22:34

Who has the power of the purse these days?

Make Me Smart ·

2025/09/12

Today’s news comes with a side of pawpaws. Kimberly is joined by Laura Blessing, senior fellow at the Government Affairs Institute at Georgetown University, to break down the moves President Trump is making to exert more control over government spending. As Congress faces the possibility of another shutdown head on, it’s souring the mood. Plus, we’ll play a new game! Can you guess which headline is fake?Here’s everything we talked about today:"What is a pawpaw, and will I ever be able to

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00:20:56

The rise of political violence in America

Make Me Smart ·

2025/09/11

In the wake of yesterday’s assassination of right-wing activist Charlie Kirk, Regina Bateson, a political science professor at the University of Colorado Boulder, joins Kimberly to unpack the rise of targeted political violence in the United States and what it means for the health of our democracy. Then, one of our listeners shares how digitizing her great grandmother’s WWII diaries helped connect her with her family’s past.Here’s everything we talked about today:"A new dark normal of

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00:16:56

The future of education research in limbo

Make Me Smart ·

2025/09/09

On today’s show, host of APM Reports’ “Sold a Story” podcast Emily Hanford joins Kimberly to make us smarter about the science of reading movement. It’s gained a foothold over the past few years (thanks in part to “Sold a Story”). But the Trump administration’s cuts to the Department of Education could slow the momentum of reading research and the effort to share it with educators.Here’s everything we talked about today:"Episode 14: The Cuts" from “Sold a Story”"$900 Million in Institute of

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00:22:53

From "How We Survive": ESG, Reincarnated

Make Me Smart ·

2025/09/03

Hey Smarties! Today we’re sharing an episode from the latest season of “How We Survive,” Marketplace’s climate solutions podcast. Host Amy Scott and the team have been digging into the rise and fall of environmental, social and governance-based investing, or ESG. In this episode, ESG comes back to life in new forms of climate-conscious investing.

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