x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Beyond the Image Podcast

James Patrick: Photographer, Marketer, Storyteller

Develop beyond the image in your creative career! Hosted by photographer, best selling author and marketing strategist James Patrick, this weekly podcast is made for photographers and creative entrepreneurs who are looking to do more with the work they love. This show will give you the tools, resources, insights and information you need to amplify your creative profession! Beyond the Image is part of the IconRefined.com network. Connect with host James Patrick at JamesPatrick.com or on Instagram

arts visual arts

All Episodes

10:25

Ego vs. Critique: What's Really Hurting the...

Beyond the Image Podcast ·

2026/04/07

In this episode, we're breaking down a problem that's quietly holding the photography industry back—ego. After watching a photographer get flooded with hateful comments on their work, it became clear that much of what gets labeled as "critique" isn't actually constructive feedback at all. It's insecurity, comparison, and ego showing up as opinion. We dive into: The difference between real critique and ego-driven criticism Why "it's public, expect feedback" misses the point The truth behind "I'm

en

16:35

The Truth About Underbidding in Creative Work (And...

Beyond the Image Podcast ·

2026/04/02

When a client takes one creative's bid and shops it around to get someone else to undercut it, they're not evaluating based on value, vision, or fit, they're turning it into a race to the bottom. That devalues the work across the board. And on the flip side, a photographer who's willing to drop their rate just because they saw someone else's numbers isn't really pricing based on what the project is worth, they're just reacting to pressure. That's not sustainable, and it hurts the industry long term

en

17:55

Stop Wasting Money: What Doesn't Grow Your...

Beyond the Image Podcast ·

2026/03/26

Most photographers don't have a revenue problem… they have a focus problem. In this episode, I'm breaking down the biggest money traps in the photography industry. The things we're told will grow our business… but don't. From expensive websites and paid ads to studio spaces, rebrands, presets, and productivity tools, I'm sharing what I personally invested in that didn't move the needle and why. More importantly, I'm unpacking what actually does drive growth so you can stop wasting time, stop wasting

en

07:52

Stop Worrying About Copycats: The Truth About "Stolen...

Beyond the Image Podcast ·

2026/03/18

What should you do when another photographer copies your work? Nothing. In this episode, I break down why the fear of "stolen ideas" is one of the biggest things holding creatives back. After a recent post sparked debate, I dive into the difference between inspiration and theft, what copyright actually protects, and why most photographers are focused on the wrong problem. We're talking about: Why ideas aren't the asset, execution is The truth about "first usage rights" and copyright How a

en

15:45

Are Photographers Actually Ruining the Industry?

Beyond the Image Podcast ·

2026/03/09

Are photographers actually ruining the photography industry by charging too little? It is a complaint that has echoed through the photography community for decades. Photographers often blame other photographers for lowering prices, devaluing photography, and training clients to expect cheap or free work. But what if that belief is based on a misunderstanding of how markets actually work? In this episode of the Beyond the Image Podcast, photographer and creative entrepreneur James Patrick breaks down

en

09:59

How I Became a CreativeLive Instructor — And What It...

Beyond the Image Podcast ·

2026/03/04

In this episode of Beyond the Image, commercial photographer James Patrick shares the story behind being invited to teach as a CreativeLive instructor photographer — and what it really takes to earn opportunities at that level. CreativeLive has featured some of the most respected photography instructors and creative entrepreneurs in the industry. Being selected as a CreativeLive photography instructor is not about virality or follower count. It is about depth of expertise, consistent production

en

12:36

Can A Bad Logo Ruin your Company?

Beyond the Image Podcast ·

2026/02/23

Imagine if every single person thought the name of your company was something different. Not just a slight mispronounciation, but a fundamentally different word altogether. They would not know what to call your business, they would not know how to find it, how to search for it online and thus, they would be unable to ever actually hire and work with you. This is the situation a small business found themselves in. A low investment into a brand logo that was designed esthetically but not legibly led

en

09:10

Copyright vs. Usage Rights: What Photographers Keep...

Beyond the Image Podcast ·

2026/02/16

Most photographers get copyright wrong—and it's costing them more than they realize. In this episode of Beyond the Image, I break down the critical difference between copyright and usage rights, explain why payment or delivering RAW files does not transfer ownership, and show how photographers can protect their work while confidently licensing images to clients. We'll cover why the photographer automatically owns copyright in almost every independent contractor situation, how clients are only buying

en

11:28

Gatekeeping Is Killing Photography

Beyond the Image Podcast ·

2026/02/06

In this episode of Beyond the Image, James Patrick calls out one of the most damaging behaviors in the photography industry right now. Photographers mocking others for asking questions, shaming so-called "basic" knowledge, and treating curiosity as proof someone doesn't belong. James breaks down how gatekeeping disguised as expertise harms education, kills curiosity, and drives people out of the industry. He explains why assuming everyone has the same access to information is a form of privilege,

en

10:54

When Cameras Become Evidence: Photography, Power, and...

Beyond the Image Podcast ·

2026/01/26

Two photographs. Seconds apart. And a much bigger story about photography, accountability, and the right to document power. In this episode of Beyond the Image, James Patrick examines the events surrounding photographers John Abernathy and Pierre Lavie, whose images captured the moment documentation itself became a threat. As Abernathy was taken down by ICE agents while photographing in public, he instinctively threw his camera to Lavie, preserving evidence that could have been confiscated or

en

25:54

15 Years Behind the Camera: Lessons That Built James...

Beyond the Image Podcast ·

2026/01/16

Fifteen years ago, I walked away from a full-time career in marketing—complete with a steady paycheck, benefits, and a 401K—to pursue photography. There were no guarantees it would work, only a willingness to accept uncertainty and learn along the way. In this episode, I reflect on the lessons that have kept James Patrick Photography in business for 15 years. From starting out in Tucson to building a focused career in sports, fitness, and editorial photography, to relocating to Phoenix and opening

en

10:59

8 Posing Tips Every Photographer Needs to Confidently...

Beyond the Image Podcast ·

2026/01/06

Posing doesn't have to feel awkward, forced, or inconsistent. In this episode, James Patrick breaks down 8 practical posing tips he's used across more than 800 magazine covers to help photographers confidently direct real clients, not professional models. You'll learn how to create structure at the start of a shoot, guide clients into flattering body angles, fix posture and hands, use props intentionally, and capture natural expressions that feel authentic and powerful. These are real, on-set cues

en

21:26

How to Calculate Your Rates as a Photographer

Beyond the Image Podcast ·

2025/12/29

Are your photography rates leaving you busy, booked, and broke? In this episode of Beyond the Image, James Patrick breaks down exactly how photographers can calculate sustainable rates that cover their cost of doing business, desired income, and all the hidden hours spent editing, marketing, and running their business. Learn step-by-step formulas to figure out your true hourly rate, price your shoots correctly, and turn every session into profit through usage, upsells, and add-on services. Whether

en

11:27

Why the Vanity Fair Portraits Made People...

Beyond the Image Podcast ·

2025/12/23

The recent Vanity Fair portraits by Christopher Anderson sparked an unprecedented reaction across the creative world. Some called them powerful. Others called them "bad photos." In this episode of Beyond the Image, James Patrick breaks down why that criticism reveals more about viewer expectations than photographic quality. From extreme close-ups and intentional lighting choices to the role of honesty, narrative, and authorship, this conversation explores what actually defines a successful

en

10:19

When Photographers Turn on Photographers

Beyond the Image Podcast ·

2025/12/18

Photographers… this may shock you — but not everyone is going to like your work. And sometimes, the loudest critics are other photographers. In this episode of Beyond the Image, James Patrick breaks down why criticism from other creatives often has nothing to do with your talent and everything to do with ego, insecurity, and misplaced comparison. You'll learn how to tell the difference between constructive feedback and noise, why other photographers don't get to decide your value, and how to stay

en

09:55

Why Photographers Are Getting Pricing Wrong

Beyond the Image Podcast ·

2025/12/10

In this episode of Beyond the Image, James Patrick takes a direct, professional look at one of the most polarizing conversations in the photography world: ethical pricing. After a viral post claimed that "$2,000 for 100 photos is unethical," the industry erupted into yet another round of pricing debates, judgment, and misinformation. James breaks down why these arguments happen—and more importantly, why they're built on a limited, inaccurate understanding of how photography pricing, usage,

en

06:48

When the Client Is the Problem: How Photographers...

Beyond the Image Podcast ·

2025/12/01

In this episode of Beyond the Image, James Patrick dives into one of the biggest questions photographers asked after his viral video: "What do you do when the client is the difficult one?" After more than 20 years, hundreds of shoots, and more personalities than he can count, James breaks down the real root of "bad clients," why a vague contract is more dangerous than a tough personality, and how to protect your work, your energy, and your business with clear boundaries. You'll learn: • Why your

en

08:56

Strategy No One Talks About Which Landed Me A Dream Job

Beyond the Image Podcast ·

2025/11/24

In this episode, I break down exactly how I landed a dream project—not through luck, connections, or waiting to "get discovered," but by creating the kind of work I wanted to be hired for. I share the full strategy behind building a spec portfolio, crafting content marketing around it, and ultimately generating a wave of viral visibility that positioned me as the go-to creator for that exact style of work. If you've ever felt stuck waiting for the "right" clients to find you, this is the blueprint

en

12:41

Biggest Portfolio Mistakes Photographers Make (and...

Beyond the Image Podcast ·

2025/11/20

Fresh off a portfolio review at a local college, I'm breaking down the biggest and most common mistakes photographers make when trying to showcase their work—and why these mistakes might be standing between you and your next client. In this episode, I cover: • Mistake #1: Overloading your portfolio with too many images • Mistake #2: Showcasing work you don't actually want to shoot • Mistake #3: Not showing enough of the work you do want to be hired for And then we get into the biggest mistake of

en

22:22

Before You Shoot Video: Essential Guide for...

Beyond the Image Podcast ·

2025/11/07

Stepping into video work as a photographer? Before you hit record, you need to understand the technical fundamentals that make—or break—your footage. In this episode, James Patrick breaks down the 10 essential technical skills photographers must know before transitioning into video, including shutter speed rules, frame rates, ND filters, autofocus behavior, lighting continuity, audio basics, codecs, bitrates, and more. Whether you're adding video to your services or simply exploring motion for the

en

106 results

Similar Podcasts

Start The Breakthrough Full Audiobook Now, Thriller Fans!

thebookvoice.com

Get Hooked On The Life-Enhancing Full Audiobook Experience!

thebookvoice.com

西四五条

主播郑捕头

Podcast Patapoe

0d0a

On Mic Podcast

Jordan Rich