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PODCAST

Merchants of Dirt

Merchants of Dirt is your insider’s guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo has he shares 20 years of practical sports management advice that you can use to start your own off-road racing business.

sports wilderness

All Episodes

40:40

Race invention is the mother of necessity

Merchants of Dirt ·

2025/10/18

Learn how The Lockdown AR-style virtual activity challenge by Rootstock Racing is an example of how you can experiment with asynchronous outdoor event design.About Merchants of DirtMerchants of Dirt is your insider's guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo as he shares 20 years of practical sports management advice that you can use to start your own off-road racing business. Merchant of Dirt is also the official voice of

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20:37

Does a virtual race in the woods make a sound?

Merchants of Dirt ·

2025/08/24

Learn how you can use online membership clubs and virtual events to create year-round races immune to weather and closures.About Merchants of DirtMerchants of Dirt is your insider's guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo as he shares 20 years of practical sports management advice that you can use to start your own off-road racing business. Merchant of Dirt is also the official voice of Reckoneer, my outdoor events

en

22:06

Keep racing with asynchronous virtual events

Merchants of Dirt ·

2025/07/30

Learn how race promoters can pivot quickly towards asynchronous competition and virtual events to survive local natural disasters.About Merchants of DirtMerchants of Dirt is your insider's guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo as he shares 20 years of practical sports management advice that you can use to start your own off-road racing business. Merchant of Dirt is also the official voice of Reckoneer, my outdoor events

en

105:18

50 Lessons learned from being a race director

Merchants of Dirt ·

2025/07/08

Learn the 50 race direction lessons learned that can help you build your roadmap, refine your checklists, or just help you find a place to start.About Merchants of DirtMerchants of Dirt is your insider's guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo as he shares 20 years of practical sports management advice that you can use to start your own off-road racing business. Merchant of Dirt is also the official voice of Reckoneer, my

en

70:23

Racing support services you can outsource

Merchants of Dirt ·

2025/06/24

Learn how to leverage third-party professional services to free you up to focus on new racing experiences.About Merchants of DirtMerchants of Dirt is your insider's guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo as he shares 20 years of practical sports management advice that you can use to start your own off-road racing business.Merchant of Dirt is the official voice of Reckoneer, my outdoor events company that teaches new race

en

51:14

Are you a women-friendly race director?

Merchants of Dirt ·

2025/06/18

Learn how encouraging women to become better riders can create an environment that encourages more women to attend your events.About Merchants of DirtMerchants of Dirt is your insider's guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo as he shares 20 years of practical sports management advice that you can use to start your own off-road racing business. Merchant of Dirt is also the official voice of Reckoneer, my outdoor events

en

30:28

Bad crews have worse leaders

Merchants of Dirt ·

2025/06/13

Learn why hiring your friends instead of employees can be the beginning of the end for your racing business.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for podcasters

en

35:37

Spectator-friendly racing formats

Merchants of Dirt ·

2024/11/05

Learn how spectator-friendly events create both excited crowds and marketing buzz for your growing events company.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for

en

35:18

Head counts matter

Merchants of Dirt ·

2024/10/08

Learn why you are accountable for keeping track of all of your registered customers from the time they arrive to the time they leave your venue safely.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting

en

53:09

Yesterday is too late for insurance

Merchants of Dirt ·

2024/09/26

Learn why you need financial protection for your business, volunteers, family, and yourself from other people’s injuries with event insurance.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education

en

57:00

Tales from the collegiate sports laboratory

Merchants of Dirt ·

2024/08/22

Learn how forming or supporting a collegiate sports club can give college kids racing opportunities while serving as a laboratory for your next race idea.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned,

en

27:45

Outreach and the Art of Recreational Engineering

Merchants of Dirt ·

2024/08/15

Learn the levels of outreach where the marketing of each of your endeavors depends on how much time you have and what kind of impact you want to make.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting

en

26:57

Make event management jelly with Jennifer Crawford

Merchants of Dirt ·

2024/07/25

Jennifer "Jelly" Crawford from Sparent and DC Podfest walks me through the strategies and struggles of directing a conference from the ground up.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting

en

40:04

Oh, no! Where's Kyle? He has all the gear!

Merchants of Dirt ·

2024/07/19

Learn how to build redundancy strategies into your venue setup plan by removing all your single points of failure on race day.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media

en

70:38

5 things that make a multi-day slog fest special

Merchants of Dirt ·

2024/07/19

Learn the 5 special slog fest challenges that hide within a multi-day race that few single-day race directors experience until it’s too late.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education

en

23:43

Holiday trail time tips

Merchants of Dirt ·

2024/06/28

Use these 7 important tips to turn any new trail into a rewarding adventure while on holiday. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for podcasters who yearn to

en

78:19

Take your race promotion on the road

Merchants of Dirt ·

2024/06/21

Learn how to go on the road and use bigger events as a platform for announcing your event to find more racers and break your race out of obscurity.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting

en

44:40

Everything’s Bigger in Montana

Merchants of Dirt ·

2024/06/14

Learn how to scale up your operation and make your races bigger when I reveal the secrets national championship race companies don't want you to know.Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeI would love for you to tell me what you think of Merchants of Dirt by giving it a

en

43:42

Four Horsemen of Race Planning Apocalypse

Merchants of Dirt ·

2024/06/05

Learn how to prepare yourself for the possibility that one or all of the four horsemen of race planning will show up and wreck your race. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and

en

48:00

#034 - Save Your race with measures and metrics

Merchants of Dirt ·

2024/05/27

Learn how basing your race decisions on measures or metrics helps you avoid unforeseen problems. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers!We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankeeWant to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for podcasters who yearn

en

53 results

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