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PODCAST

Swim Against The Tide

The idea behind Swim Against The Tide podcast is to meet founders and leaders of businesses who have launched and operate in competitive markets, taking the bigger, more established players head on. It is about exploring what drove them, how their brand stood out, what they had to do to win and what lessons they have learned that they can share with the listeners to hopefully inspire them to take their own journey. The show is presented by Steve Henry, Co-Founder of the specialist marketing group

business entrepreneurship

All Episodes

53:41

Ep086 – Sahil Verma, CEO, Cookaway | The Accidental...

Swim Against The Tide ·

2026/04/16

This week Sahil Verma, co-founder and CEO of Cookaway, joined the podcast to share his journey from an economics background to becoming an accidental entrepreneur. Together with his wife, he built Cookaway - an innovative food experience platform that brings authentic world cuisines into people's homes.The conversation explores how the couple developed a brand rooted in culinary authenticity, cultural storytelling, and the joy of shared human experiences, while navigating real-world

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56:59

Ep085 - Antonia Johnstone, CEO, Sign of the Times |...

Swim Against The Tide ·

2026/04/09

In this inspiring discussion, Antonia Johnstone, the CEO and Re-Founder of Sign ofthe Times as she shares her journey from university economics student to leadingthe luxury resale marketplace in the UK.Discover how resilience, innovation, and strategic partnerships, including agroundbreaking deal with John Lewis, have driven her success in the sustainablefashion industry.Antonia shares her journey from building a small team at Timpanys, her first venturepost university, to acquiring and

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62:50

Ep084 – Julian Warowioff, MD UK, Lemonaid | Happy...

Swim Against The Tide ·

2026/04/02

Today we meet the fascinating, budding social entrepreneur Julian Warowioff, the UK MD of Lemonaid Beverages.He shares his inspiring journey from a desire to build a career on good foundations to being part of the senior leadership team of a successful global social enterprise brand.We discover insights on social business, branding, market entry strategies, and the importance of authenticity and design in building a beloved product.We find out how Julian and trusty suitcase hit the streets

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51:15

Ep082 – Barnaby Edwards, Director, The Garlic Farm |...

Swim Against The Tide ·

2026/03/26

Barnaby Edwards didn't set out to be a farmer. After nearly two decades as a product designer, he found himself back on the Isle of Wight - and accidentally into the leadership of his wife's family business, The Garlic Farm.With no background in food, farming or hospitality, he did the only thing that made sense: admitted he knew nothing, listened hard, and got to work.In this episode, Barnaby talks about navigating a family business turnaround, transitioning the farm from conventional to

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66:11

Ep082 – Colette Laxton, Co-Founder, The Inkey List |...

Swim Against The Tide ·

2026/03/19

I loved meeting Colette and hearing her story of how she developed, launched and grew the amazing skincare beauty brand The Inky List with her co-founder Mark Curry.Colette is so open about her journey and why she feels she has enjoyed success. It is obvious hearing about her absolute focus on her customer’s needs and psyche when she develops a solution to their questions, always ensuring she is solving a real problem and helping people understand more about skincare.We discover insights on

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71:37

Ep081 – Derry Green, Founder, Secret Garden Glamping...

Swim Against The Tide ·

2026/03/12

In this fascinating episode Steve Henry goes glamping with Derry Green, the founder and creator of The Secret Garden Glamping company.Derry shares his inspiring journey from a lockdown project with his children to building a thriving glamping business with bookings for the next 18-months and a famous appearance on BBC1’s Dragons’ Den.He shares the interesting view that he is running a social media business, that happens to rent out glamping units. He includes insights into business growth,

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44:29

Ep080 – Thomas Robson-Kanu, CEO, The Turmeric Co |...

Swim Against The Tide ·

2026/03/05

This week we meet professional sportsman turned health businessman Thomas Hal Robson-Kanu as he shares his journey from being a football to becoming an entrepreneur in the functional beverage industry.He discusses the challenges he faced in his career with injuries and how he discovered a natural remedy that transformed his health with his father.This led to the creation of The Turmeric Company a brand focused on providing functional beverages that promote wellness and help others get the

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48:39

Ep079 – Lisa Donohue, MD, Kerb+ | Transforming lives...

Swim Against The Tide ·

2026/02/26

In this conversation, Lisa Donohue, Managing Director of Kerb Foods’ social enterprise arm, shares her journey from a marketing and PR background to leading the social enterprise focused on empowering individuals through food and hospitality.She discusses the unique business model of Kerb Foods, which combines street food, events, and social enterprise to support independent traders.Lisa elaborates on the coaching programs designed to help individuals from various backgrounds gain

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53:27

Ep078 – Mike Turner, Founder & MD, Bird & Blend Tea |...

Swim Against The Tide ·

2026/02/19

In this latest, engaging conversation on the Swim Against The Tide podcast, we meet Mike Turner the Founder and MD of the wonderful Bird & Blend Tea Company.He shares his entrepreneurial journey, emphasising the importance of customer experience, resilience, and the challenges faced during the COVID-19 pandemic.Mike discusses the brand's growth strategies, including crowdfunding and collaborations, while reflecting on his personal evolution as a leader. He finally highlights the

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46:36

Ep077 – Jamie Grant, Co-Founder & CEO, Carv | Carv:...

Swim Against The Tide ·

2026/02/12

In this episode of the podcast, Jamie Grant, the Co-Founder and CEO of Carv, discusses the incredible journey of creating a digital ski coach that enhances your skiing techniques with real-time feedback.He shares insights into the evolution of the product, the challenges faced in entrepreneurship, and the importance of resilience and focus in building a successful business. He explains about how he built his unique team of co-founders to create a unique, market leading digital sports

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52:34

Ep076 – Mark Murphy, CEO, Burgerism | Mixing data...

Swim Against The Tide ·

2026/02/05

In this podcast episode, Mark Murphy shares his unexpected journey to becoming the co-founder and CEO of Burgerism, a food delivery brand that has gained a cult-like fandom with their customers.He discusses the challenges of entrepreneurship, the importance of team culture, and the evolution of the brand from delivery-only to a physical presence.Mark emphasises the significance of building a community of fans and the lessons learned throughout his journey, including the need for real

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49:16

Ep075 – Dan Binks, MD, Liberation Foods | Sustainably...

Swim Against The Tide ·

2026/01/29

In this episode of the podcast episode we meet Dan Binks, the Managing Director of Liberation Foods, the first UK based Fairtrade nut and Community Interest Company that's owned by smallholder farmers around the world.We discuss Dan's unique career journey in the food industry, his educational background, and the importance of fair trade.Dan shares insights into his transition to Liberation Foods, coming from a technical food background, growing into a general management role and the

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57:12

Ep074 – Ben Fennell, CEO, The Growth House | Leading...

Swim Against The Tide ·

2026/01/22

Ben Fennell has spent his whole career learning and developing as a leader from those around him. Whether that was his early days in London agencies, to working across every market and culture in Asia, to then meeting some of the biggest sports stars in the world and hearing what drives them succeed.In this conversation he shares his journey from aspiring rugby player to becoming the CEO of The Growth House, reflecting on his experiences at BBH and the lessons learned in leadership, team

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49:47

Ep073 – Chris Miller, CEO, White Rabbit Projects |...

Swim Against The Tide ·

2026/01/15

In this episode of Swim Against the Tide we meet Chris Miller who shares his bold journey from finance to the forefront of the hospitality industry.As the founder of White Rabbit Projects, Chris discusses taking calculated risks, supporting early-stage restaurateurs, and innovating in wellness and hospitality.He dives into the challenges of expanding into new markets, the constant pressures of the restaurant industry, and why customer experience is at the heart of every successful

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69:42

Ep072 – Kostas Sfaltos, MD, The Berkeley & Emory...

Swim Against The Tide ·

2026/01/08

In this open and frank conversation, Kostas Sfaltos shares his fascinating journey from a modest upbringing in Greece to becoming the Managing Director of luxury hotels in London.He discusses the pivotal moments in his career, including his Greek military service, which taught him valuable leadership lessons and the importance to building deep relationships that last for life.Kostas emphasizes the importance of listening to team members and guests, creating a positive culture, and the role

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61:43

Ep071 – Carol Kane, Grp Exec Dir, Debenhams.com |...

Swim Against The Tide ·

2025/12/29

This week our conversation explores the journey of a fashion executive from young designer, to launching online phenomenon Boohoo to becoming Group Executive Director at Debenham.com.With Carol Kane, the Co-Founder of Boohoo we delve into the evolution of fast fashion (and its true meaning), marketing strategies in e-commerce, and the challenges faced during the IPO process. The discussion highlights the importance of understanding market trends, the role of storytelling in branding, and

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50:13

Ep070 – Will Lankston, MD, Timpson Direct | The key...

Swim Against The Tide ·

2025/12/18

In this week’s episode of Swim Against the Tide with Steve Henry, Will Lankston—Managing Director of Timpson Direct—shares his remarkable journey from working school holiday shifts in Timpson shops to leading one of the company’s fastest-growing divisions.Will reveals the people-first philosophy behind Timpson’s success, including its unconventional hiring approach that prioritises personality over experience and its famous “upside down management” culture.He explains why employee happiness

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57:44

Ep069 – Rodrigo Maza, CEO, Naked Wines | Naked...

Swim Against The Tide ·

2025/12/11

In this episode of the podcast, Rodrigo Maza - CEO of Naked Wines - shares howhe’s challenging convention in the wine industry by building a community-firstbusiness that connects customers directly with independent winemakers.Rodrigo reflects on his unconventional journey from beer to wine, the evolution ofNaked Wines’ unique model, and his mission to make wine fun, accessible, and freefrom industry snobbery.He breaks down the importance of customer retention, co-creation, and

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58:03

Ep068 – Kate Prince, Founder, Ancient + Brave | Being...

Swim Against The Tide ·

2025/12/04

In this episode, Kate Prince shares her journey from being a city lawyer to founding Ancient + Brave, a wellness brand focused on collagen and nutraceutical supplements.She discusses the challenges of transitioning from law to media, the philosophy behind her brand, and the importance of education and transparency in the wellness industry. Kate also highlights the significance of partnerships, social responsibility, and her experiences as a female entrepreneur in a competitive market.She

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55:18

Ep067 – Goran Vasiljevic, Co-Founder, truefuels |...

Swim Against The Tide ·

2025/11/27

In this podcast episode, Goran Vailjevic, co-founder of truefuels, shares his journey from aspiring professional tennis player to successful entrepreneur in the sports nutrition industry.He discusses the challenges faced during his athletic career, the transition to investment banking, and the eventual partnership with Olympic triathlete Alistair Brownlee to create a brand focused on clean, functional nutrition products.Goran emphasises the importance of decision-making, execution, and luck

en

87 results

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