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PODCAST

The Builder Marketing Podcast

Greg Bray and Kevin Weitzel

Welcome to The Builder Marketing Podcast, your go-to source for home builder marketing excellence. Each week, we deliver inspiration, cutting-edge insights, and actionable strategies designed to help you stay sharp, reach today"s buyers, and generate more sales-ready leads. Join us for real-world conversations with industry leaders who share proven ideas and the tactics that actually work. Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at

business marketing

All Episodes

34:45

Episode #314: Mentoring Youth in the Home Building...

The Builder Marketing Podcast ·

2026/04/08

This week on the Builder Marketing Podcast, Jennie Wunderlich of PSC Distribution joins Greg and Kevin to discuss how home builders and those in the trades can help shape the future of the industry by mentoring young adults through workplace shadowing and professional training. https://www.buildermarketingpodcast.com/episodes/314-mentoring-youth-in-the-home-building-industry-jennie-wunderlich

en

36:49

Episode #313: The Home Building Trade Partner...

The Builder Marketing Podcast ·

2026/04/01

This week on the Builder Marketing Podcast, Don Bronchick of BuilderBeast Consulting joins Greg and Kevin to discuss why moving from vendors to trade partners can revolutionize a home builder's operations, safeguard their brand, and turn every project into a powerhouse for referrals. https://www.buildermarketingpodcast.com/episodes/313-the-home-building-trade-partner-advantage-don-bronchick

en

25:00

Episode #312: Embracing a Retail Mindset in Home...

The Builder Marketing Podcast ·

2026/03/25

This week on the Builder Marketing Podcast, Dennis Webb of Fulton Homes joins Greg and Kevin to discuss why home builders should embrace a retail mindset to enhance the home buyer experience, boost long-term profitability, and raise the standard for the entire industry. https://www.buildermarketingpodcast.com/episodes/312-embracing-a-retail-mindset-in-home-building-dennis-webb

en

31:40

Episode #311: Mastering New Home Builder Sales...

The Builder Marketing Podcast ·

2026/03/18

This week on the Builder Marketing Podcast, Roland Nairnsey of New Home Sales Plus joins Greg and Kevin to discuss how mastering new home builder sales negotiation can boost sales, increase profitability, and elevate the home buyer experience. https://www.buildermarketingpodcast.com/episodes/311-mastering-new-home-builder-sales-negotiation-roland-nairnsey

en

24:24

Episode #310: Content is Still King in Home Builder...

The Builder Marketing Podcast ·

2026/03/11

This week on the Builder Marketing Podcast, Dan Bridenstine of Group Two joins Greg and Kevin to discuss why educational, engaging, and authentic content is still the king in home builder marketing, and why it is essential for attracting and converting modern homebuyers. https://www.buildermarketingpodcast.com/episodes/310-content-is-still-king-in-home-builder-marketing-dan-bridenstine

en

33:35

Episode #309: Strategic Video Marketing for Home...

The Builder Marketing Podcast ·

2026/03/04

This week on the Builder Marketing Podcast, Jonathon Sherman of VC Productions joins Greg and Kevin to discuss how home builder marketers can create strategic, engaging, and effective video content that generates leads and delivers a return on investment. https://www.buildermarketingpodcast.com/episodes/309-strategic-video-marketing-for-home-builders-jon-sherman

en

23:30

Episode #308: Developing a Strong Builder Marketing...

The Builder Marketing Podcast ·

2026/02/25

This week on the Builder Marketing Podcast, Carrie Davis of Ladera Living joins Greg and Kevin to discuss how home builders can develop a strong marketing strategy centered on a skilled internal team focused on reaching specific audiences and tracking measurable results. https://www.buildermarketingpodcast.com/episodes/308-developing-a-strong-builder-marketing-strategy-carrie-davis

en

27:25

Episode #307: Pinpointing Your Ideal Home Buyers -...

The Builder Marketing Podcast ·

2026/02/18

This week on the Builder Marketing Podcast, Jamie Adams of JK Premier Marketing joins Greg and Kevin to explore why pinpointing your ideal home buyer audience is the cornerstone of home builder success and how that clarity can fundamentally transform marketing strategy. https://www.buildermarketingpodcast.com/episodes/307-pinpointing-your-ideal-home-buyers-jamie-adams

en

25:14

Episode #306: Crafting Compelling Home Builder Video...

The Builder Marketing Podcast ·

2026/02/11

This week on The Home Builder Digital Marketing Podcast, Conner Zornow of Black Raven Media joins Greg and Kevin to discuss how home builders can craft compelling video content that creates lasting connections with home buyers. https://www.buildermarketingpodcast.com/episodes/306-crafting-compelling-home-builder-video-content-conner-zornow

en

28:06

Episode #305: Cultivating a Customer-Focused Culture...

The Builder Marketing Podcast ·

2026/02/04

This week on the Builder Marketing Podcast, Sean Bearden of Hayden Homes joins Greg and Kevin to discuss how home builders can cultivate a customer-focused culture that fosters strong relationships with home buyers. https://www.buildermarketingpodcast.com/episodes/305-cultivating-a-customer-focused-culture-sean-bearden

en

22:21

Episode #304: Influential Home Builder Content...

The Builder Marketing Podcast ·

2026/01/28

This week on the Builder Marketing Podcast, Nicole Curtis of House of Influence joins Greg and Kevin to discuss effective content strategies for home builders that influence decisions, educate the audience, and establish vital trust with prospective buyers. https://www.buildermarketingpodcast.com/episodes/304-influential-home-builder-content-strategies-nicole-curtis

en

50:47

Bonus Episode: Where Did All My Web Traffic Go? -...

The Builder Marketing Podcast ·

2026/01/26

In this episode of Head-to-Head, I'm joined by Greg Bray, President of Blue Tangerine and co-host of the Builder Marketing Podcast, for a deep, honest conversation about what's really happening to builder web traffic—and why sales teams are feeling the impact first. https://www.buildermarketingpodcast.com/episodes/bonus-episode-where-did-all-my-web-traffic-go-greg-bray-and-kimberly-mackey

en

28:02

Episode #303: AI Prompting Strategies for Home...

The Builder Marketing Podcast ·

2026/01/21

This week on the Builder Marketing Podcast, Greg and Kevin share effective AI prompting strategies to generate more accurate, relevant, and useful content specifically tailored for home builder marketers. https://www.buildermarketingpodcast.com/episodes/303-ai-prompting-strategies-for-home-builders-greg-bray-and-kevin-weitzel

en

27:45

Episode #302: Integrating Home Builder-Friendly AI -...

The Builder Marketing Podcast ·

2026/01/14

This week on the Builder Marketing Podcast, Zach Archer of XACT AI joins Greg and Kevin to discuss how home builders can use AI to increase efficiency, reduce costs, improve quality, and boost customer experience. https://www.buildermarketingpodcast.com/episodes/302-integrating-home-builder-friendly-ai-zach-archer

en

28:29

Episode #301: Creating a Home Builder Brand...

The Builder Marketing Podcast ·

2026/01/07

This week on the Builder Marketing Podcast, Amber Frankhuizen of AFMKTG joins Greg and Kevin to discuss how home builders can create a brand experience that connects with home buyers and converts to sales. https://www.buildermarketingpodcast.com/episodes/301-creating-a-home-builder-brand-experience-amber-frankhuizen

en

23:06

Episode #300: Celebrating 300 Podcast Episodes - Greg...

The Builder Marketing Podcast ·

2025/12/31

This week on The Home Builder Digital Marketing Podcast, Greg and Kevin mark a significant milestone: their 300th episode. This special episode is a celebration of their remarkable journey and the immense impact the podcast has had on home building industry professionals. https://www.buildermarketingpodcast.com/episodes/300-celebrating-300-podcast-episodes-greg-bray-and-kevin-weitzel

en

30:23

Episode #299: Continuous Learning in Builder...

The Builder Marketing Podcast ·

2025/12/17

This week on The Home Builder Digital Marketing Podcast, Tara Whiteley of Eastwood Homes joins Greg and Kevin to discuss the necessity of prioritizing continuous learning within the home builder digital marketing field to maintain a competitive edge and ensure long-term success. https://www.buildermarketingpodcast.com/episodes/299-continuous-learning-in-builder-marketing-tara-whiteley

en

31:17

Episode #298: Optimizing Builder Content for AI...

The Builder Marketing Podcast ·

2025/12/10

This week on The Home Builder Digital Marketing Podcast, Cabe Vinson of Blue Tangerine joins Greg and Kevin to discuss how home builders can optimize their online content to appear prominently in AI search results. https://www.buildermarketingpodcast.com/episodes/298-optimizing-builder-content-for-ai-search-cabe-vinson

en

35:05

Episode #297: Mastering Home Builder Sales Strategies...

The Builder Marketing Podcast ·

2025/12/03

This week on The Home Builder Digital Marketing Podcast, Debora Trimpe of Prime Performance Strategies joins Greg and Kevin to discuss how home builder sales teams can master sales strategies through professional development and effective communication. https://www.buildermarketingpodcast.com/episodes/297-mastering-home-builder-sales-strategies-debora-trimpe

en

24:58

Episode #296: Paid Search Strategies for Home...

The Builder Marketing Podcast ·

2025/11/26

This week on The Home Builder Digital Marketing Podcast, April Griffith of GriffithX joins Greg and Kevin to discuss how home builders can move beyond basic ads and implement paid search strategies that will connect with prospective buyers and drive more qualified traffic to their websites. https://www.buildermarketingpodcast.com/episodes/296-paid-search-strategies-for-home-builders-april-griffith

en

331 results

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