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PODCAST

Ultimate Product Party - The Podcast

Allison Carter & Cat Hildner

Ultimate Product Party the Podcast is the real, raw, and uncut behind the scenes story of Allison & Cat, two friends, turned business partners who are building an empire - a product based business empire! Allison Carter, owner of Allison Carter Celebrates, is a Seattle mom of 2 and personal branding coach who will take you on a luxury retreat and help you get more eyeballs on your business while having tons of fun being yourself on the internet. Cat Hildner is a fancy Chicago mom of 3 and owner of

business entrepreneurship

All Episodes

01:06:40

More Behind the Scenes at NYNow Tradeshow with Brand...

Ultimate Product Party - The Podcast ·

2024/08/21

So last week we shared our personal opinions about the NYNow 2024 Summer Tradeshow, but this week we want you to hear from the people - aka a bunch of really awesome brands that showed up (blood, sweat, tears, money, and more) to rack in those wholesale orders & create brand awareness. Check out interviews from… Cat Hildner from Kitty Meow Boutique - obvy! Chavelli from By Chavelli - you know we’re ride or dies for her jewelry!! Cristian + Brittany of Nose Best Candles Dave at 33 Books

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01:22:09

Just Got Back from NYNow Tradeshow - let’s talk about...

Ultimate Product Party - The Podcast ·

2024/08/14

We just got back from a week in New York while I (Cat) was showing the Kitty Meow brand at the NYNow Tradeshow, while Allison came along for the ride to help out on the Kitty Meow side and network on the UPP side. If you’ve ever thought about showing at a tradeshow for you product line, you NEED to listen to this episode. We’re literally pulling back the curtain from set up, to take down, managing different personalities, and all the craziness that happens in between. It was a lot of work. A

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50:27

Girlfriend Chat: We’re Shootin the Shit, it’s not...

Ultimate Product Party - The Podcast ·

2024/07/31

We haven’t done a good ol’ girlfriend chat in awhile, so welcome to the episode that is totally off the cuff, non scripted, and takes us on a journey of a ton of different wild & crazy turns. This episode has a little bit for everyone: How we feel about our kids showing up on Social Media Ballerina Farm deep dive analysis Reminiscing on our very first podcast episode together MANY years ago Plans for Ultimate Product Party in Q3 & Q4 How we got horrible pitches and often reply back

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43:11

Cat + Allison Do NYNow - Prep with us for Summer...

Ultimate Product Party - The Podcast ·

2024/07/24

We know how much you all love really coming behind the scenes with us on all things planning UPP, so we figured we’d just record a planning conversation to bring the behind the scenes AND force ourselves to actually get to work. I (hi it’s me, Cat) decided to bring Allison with me to NYNow while I show the Kitty Meow Gift booth in August. (Will you be there too?! Please come say hi!) While we’re always traveling to have a good time, Allison isn’t just showing up for a “good time”. She’s gonna

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27:12

Protect Your Brand - Taylor’s Version, with Nicole...

Ultimate Product Party - The Podcast ·

2024/07/17

Last week we were talking all about business bullying, cancel culture, and how to protect yourself & your business in general. Scary & wild shit, right?! Seems like the perfect segway to share with you from the UPP Vault, the session Nicole Swartz, lawyer for women from Sprout Law, did at Ultimate Product Party 2024 in sunny California! The best is that Nicole did the entire session about trademarks & business legalities using mother herself, Ms. Taylor Swift, as an example. Taylor fan or not

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46:49

Business Bullying, Cancel Culture, & Protecting Yourself

Ultimate Product Party - The Podcast ·

2024/07/10

Unless you’re living under a rock, 2024 is shaping up to be the year of people being exposed - from bad businesses, straying husbands, celebrity antics and SO. MUCH. MORE. Soooo let’s talk about it! On today’s episode of the Ultimate Product Party Podcast we’re diving into a couple things - business bullying, cancel culture, and protecting yourself. Here’s the cliff notes version… Nowadays people are taking to the internet if ya do ‘em dirty Big businesses have a tendency of doing small

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41:55

Hopping on the Trend: Things We Care About / Do Not...

Ultimate Product Party - The Podcast ·

2024/07/03

In the spirit of participating in trends that ACTUALLY align (not just for the sake of showing off your latest dance moves) we’re hopping on the Things We Care About / Do Not Care About Trend. This week on the podcast we’re doing a little back and forth on things we care about as women industry leaders & business owners and other things we’re saying “bless & release” to! Totally off the cuff here and didn’t plan anything in advance with this conversation! We’re talking about… Pet peeves

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37:46

Summer Schedule Gotcha Thrown For A Loop? How We’re...

Ultimate Product Party - The Podcast ·

2024/06/26

Just when you start getting into the groove of your business… BOOM! BAM! A big ol’ wrench is thrown into your schedule - introducing SUMMER BREAK, friends! Whether you’re a parent juggling kids & fur-babies or not - there’s something about the kick off of Summer that can throw you for a loop and set you back until you can find a new groove. So let’s talk about it! On today’s new podcast episode we’re sharing how we’ve been managing this shift to our personal and business schedules. Running

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48:39

Is your Instagram a HOT MESS?! - Spillin the TEA on...

Ultimate Product Party - The Podcast ·

2024/06/19

Ok, this is going to be a teaching podcast episode - mixed in with a little Taylor Swift gossip, but relating it a way of how you can use these same concepts to life YOUR life - Taylor Swift fan or not is irrelevant. Stay with us, cause promise it’ll make sense!! But we’re 2 weeks into our very first ever, Ultimate Product Party group coaching program - aka the AFTERPARTY. This month in the Afterparty we’re talking all about showing up on social media (focusing on Instagram growth) selling your

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43:23

I can’t believe they freakin’ asked that - ANON PANEL...

Ultimate Product Party - The Podcast ·

2024/06/12

The Ultimate Product Party Q&A Anonymous Panel has been one of the JUICIEST sessions of the entire event for the past 2 years. We open up the floodgates to as us ANYTHING (anonymously)- and we’ll answer honestly, obvy! We know you’re going to ask us questions about… Our business relationship How much money we make How much money we’ve lost Who’s the fun one? Was that chicken or was that pork? And the audience surprised us with some interesting, new ones this year So we want to

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46:37

Cat gets the biggest order of her LIFE & why success...

Ultimate Product Party - The Podcast ·

2024/06/05

Lots of people have been checking in on our mental health lately and we’re here to tell you WE ARE GOOD - Great, actually! But on today’s episode we’re catching you up with all the things that have been going on since we’ve been back from UPP. Cat gets the biggest greeting card order of her life and talks about the rollercoaster of emotions in filling it on crunch time. Allison talks about the new program she’s soooooo excited about putting together because it’s packed with MASSIVE value, but

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49:12

What was in the CABINET?! Breaking Down all the TEA...

Ultimate Product Party - The Podcast ·

2024/05/29

Ok so last week we left you hanging on what the heck was in the cabinet of our Airbnb at UPP!! And if you have no idea what we’re talking about, you best listen to last week’s podcast episode, friend! On today’s episode of the Ultimate Product Party Podcast, we’re breaking down all the behind the scenes of Day 2 and our raw and honest emotions we left California with. Allison gets into a fight. Cat cries on stage. All par for the course for UPP shenanigans. There’s probably more that we

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47:30

We’re Back Baby!! Breaking Down all the TEA Behind...

Ultimate Product Party - The Podcast ·

2024/05/22

Comin in HOT after a little break and wrapping up our BEST Ultimate Product Party, creative business conference for product based business owners, to date! And no, not just saying that. The venue, the decor, the PEOPLE - it was all about the vibes and the vibes this year were UNMATCHED! But for real, this is the episode that everyone looks forward to year after year. It’s the episode immediately following the end of the event where we’re coming down from an emotional rollercoaster. We’re pretty

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43:56

Breaking Down the UPP IMPACT with Tara Sutton of...

Ultimate Product Party - The Podcast ·

2024/03/06

We can talk about how great UPP is all day long, but that’s kinda our job over here. It takes on a totally new meaning when someone who’s been a UPP Attendee for 2 years running - going on year 3 over here come May, has things to say. This week on the UPP Podcast, Allison is talking with UPP Attendee, Tara Sutton of Everything Done To A T. When it comes to custom, personalized gifts, Tara has that on lock down. You might even remember Tara from UPP 2022 in Scottsdale where she took the mainstage

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54:30

She Wrote it on the Action Wall at UPP and now is an...

Ultimate Product Party - The Podcast ·

2024/02/28

At UPP 2021 in Scottsdale, Keynote Speaker, Kerrie Fitzgerald wrote on the UPP Action Wall that she wanted to write a book by the end of 2023. Well holy shit, she went out and did it and on today’s episode of the Ultimate Product Party Podcast we’re talking about how she birthed that book into existence. No one teach you how to create customers who are totally obsessed with you quite like Kerrie can. She’s amazing. She’s real. She’s totally honest. Listen in to hear all about the hardest and

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57:45

Nobody Takes Us Seriously, UPP Decor, Hottie Travis,...

Ultimate Product Party - The Podcast ·

2024/02/21

You know when you get on the phone with a friend and the conversation takes a million different turns?? Consider this week’s episode of the Ultimate Product Party JUST THAT. Maybe we should retitle it to “Fly on the Wall”... We’re giving you the latest and greatest update on how planning is going for UPP 2024 in Orange County. Spilling some tea about our personal businesses, but then getting right down to the important stuff with all the celebrity gossip and is the stingray birthing a shark or

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50:48

The Who, What, Where, and When of Hiring (and uhhh...

Ultimate Product Party - The Podcast ·

2024/02/14

Does the thought of hiring someone in your business scare the crap out of you? Well it shouldn’t! It is HANDS DOWN essential if you want to grow that seedling of a business into a big, bad ass, beautiful tree. (Not sure why I’m making tree analogies here, but stay with me!) On today’s episode of the Ultimate Product Party Podcast we’re talking about the importance of hiring in your business. The Who - like where do you find these people The What - aka, what the heck are they even gonna do once

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35:28

The Secret to Getting More Sales? YOU, duh! aka -...

Ultimate Product Party - The Podcast ·

2024/02/07

You know we really try to not have the Ultimate Product Party Podcast be a teaching podcast. There are tons of those kind of podcasts already that are truly fantastic - and that’s simply not us. But you know sometimes we gotta come in HOT and drop some business education bombs on all ya’ll! Well it’s really Allison dropping the bombs on personal branding - and I’m (hi it’s me Cat writing this) taking all the notes on how show up even better in Kitty Meow. Maybe you don’t think it’s important to

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36:00

Taking PAUSE (for a Flash Mob!) with TedX Speaker &...

Ultimate Product Party - The Podcast ·

2024/01/31

OMG… I’m running SANS ALLISON on the podcast today because she had “something else to do” - which I wanted to say what THAT was here in the podcast notes but she told me I couldn’t. BOO. But don’t fear… AZIA is here!! (side note: the real MVPs are the ones who do solo podcasts because I’m not sure I could do it!) Ok… back to Azia! Azia Whitted is the official Emcee for UPP 2024 and not gonna lie, she’s one of the most awesomest people you will ever meet. Put your sunglasses on, cause

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33:34

We’re pulling some Oracle Cards & Bringing YOU along...

Ultimate Product Party - The Podcast ·

2024/01/24

While you might think we’re a couple of crazy ladies - stay with us here. Promise you it will at the very least be entertaining if not INSIGHTFUL. On today’s episode of the Ultimate Product Party podcast we’re looking to the stars (aka a pack of oracle cards) for some guidance. Well not guidance, exactly - but a little self reflection. Cat pulls a card on how love & beauty can be perceived as superficial - which SUPER hits home with the struggles she’s facing with the Kitty Meow brand. Mind

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