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PODCAST

Pet Shop Girls with Sherry (Odyssey Pets) and Carly (House of Paws) - A Podcast for Independent Pet Pros

The Pet Shop Girls

Welcome to The Pet Shop Girls. This show is for independent pet pros who want to learn about cool ideas to help their businesses make more money. Each week, hosts Carly and Sherry are sharing tips about marketing, growing and managing a team, how to avoid common mistakes, up-and-coming trends in the pet industry, and so much more. Sherry, from Odyssey Pets in Dallas, Texas, has been in the industry for 20 years. She has experience in everything from aquatics, to grooming, to boarding, and even

kids & family pets & animals

All Episodes

50:41

Episode 125: Pawfee Talk: Saying the Quiet Part Out...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/04/21

In this episode, Carly and Sherry sit down with Samm Albright of Whisker and Bone for a real, funny, and refreshingly honest conversation about what it takes to build a pet business with personality, conviction, and community at the center.Samm shares her journey from working in a pet store to owning one of her own, and how she built a strong online presence by leaning into authenticity, humor, and the kind of content that actually makes people pay attention. Together, Carly, Sherry, and Samm

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57:28

Episode 124: Mobile Grooming: Smart Expansion or...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/04/14

The mobile grooming industry is booming. Vans are multiplying, waitlists are growing, and premium pricing seems to be sticking — even in a shifting economy. But as more mobile units hit the road, an important question emerges: Is mobile grooming a smart long-term expansion strategy… or are we heading toward saturation? In this episode of Pet Shop Girls, we sit down with Anthony Pastrick, Vice President of Marketing, and Chaz Bellman, Director of Customer Success at Wag’n Tails, to unpack the

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56:37

Episode 123: Your Brand is Not Your Logo

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/04/07

In this episode, Carly and Sherry talk about what branding really means — and why it goes so much deeper than your logo. Your brand is not just a graphic or a color palette. It is the feeling people get when they walk into your store, visit your website, see your social media, or interact with your team.Carly and Sherry break down the difference between a logo and a true brand identity, and why creating a consistent customer experience matters just as much as your visual style. They share

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42:04

Episode 122: Live Global Pet Expo 2026 Recap —...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/03/31

Sherry survived the hotel chaos, walked approximately one million steps, and lived to tell the tale. Carly participated from the comfort of home in what we are calling a very strategic division of labor.Together they unpack everything from the slower-than-expected show floor (spoiler: the best conversations happened anyway) to the packaging trends making people stop mid-aisle and actually pick things up. There are new supplements, innovative pet food, and toys that genuinely earned the

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59:12

Episode 121: The Senior Shift: Smarter Support for...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/03/24

Senior pets represent one of the biggest opportunities in independent pet retail — but only if you understand how to support them properly.In this episode of Pet Shop Girls, Carly and Sherry sit down with Carter Easler of MycoDog to discuss cognitive decline in aging dogs and the groundbreaking Senior Dog Study examining how medicinal mushrooms impact brain health. For retailers and pet professionals, this conversation goes far beyond theory. The study followed senior dogs experiencing

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69:45

Episode 120: The Best Buyers Do These 5 Things: An...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/03/17

Buying isn’t shopping — it’s strategy.In this episode of Pet Shop Girls, Carly and Sherry sit down with Dan Jablons, President of Retail Smart Guys, to break down what separates average buyers from highly profitable ones. With decades of experience advising independent retailers, Dan shares practical, no-fluff insights that help pet store owners optimize inventory, increase cash flow, and strengthen vendor partnerships. This conversation is especially timely for retailers heading into trade

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46:40

Episode 119: The Step Most Groomers Skip — And Pay...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/03/10

Mastering the Art of Grooming Intake & Check-InMost grooming problems don’t start on the table. They start at check-in. In this episode of Pet Shop Girls, we break down the structured intake and check-in script that protects your time, your revenue, and your reputation. Whether you operate a brick-and-mortar salon or a mobile grooming van, the way you greet, confirm, and disclose sets the tone for the entire appointment. We walk through the exact step-by-step intake process that

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61:06

Episode 118: Gettin' Ready for Global

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/03/03

Global Pet Expo is almost here — and in this episode, Sherry and Carly are breaking down exactly how to prepare, what to prioritize, and how to avoid common trade show mistakes.From strategic planning to self-care, this episode is your behind-the-scenes guide to making the most of one of the biggest events in the pet industry. Whether you're a seasoned buyer or attending your first major trade show, this conversation will help you walk in with confidence — and walk out with clarity. Join

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58:09

Episode 117: How to Build a Revenue Engine With...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/02/24

In this episode, the Pet Shop Girls dive into email marketing as a powerful tool for revenue generation and customer engagement. From busting myths about unsubscribes to sharing real-world strategies, this conversation is packed with practical tips to help indie retailers turn their email list into one of their most valuable business assets.💡 What You’ll Learn: How to create a consistent, value-driven email strategy Why unsubscribes aren’t the enemy (and what actually matters)

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2:55

Welcome to the Pet Shop Girls Podcast (New to the...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/02/21

If you work in the pet industry and have ever thought "there has to be a better way," here's your sign. Sherry Redwine and Carly Patryluk are two independent pet shop owners who have spent decades behind the counter, and they built Pet Shop Girls for every retailer, groomer, and brand founder who needs smarter ideas and real talk from people who actually get it. Part education, part community, part occasional chaos, this is indie pet at its best. Connect with the Pet Shop Girls! Find us

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59:45

Episode 116: How to Be Your Customer's Hero: An...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/02/17

In this episode of The Pet Shop Girls, we sit down with Maria Ringo—holistic nutrition expert, pet food pioneer, and longtime advocate for independent pet retailers. Maria shares how pet pros can become trusted guides for their customers by focusing on education, empathy, and mission-driven service. From tackling nutrition myths to turning tough conversations into trust-building moments, this episode is packed with practical strategies to help retailers stand out—even in a world of online

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54:39

Episode 115: Trendspotting 2026: What’s Hot, What’s Not

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/02/10

In this episode of The Pet Shop Girls, Sherry and Carly break down the biggest trends shaping the pet care industry in 2026—and what they actually mean for your business. From shifting consumer values and the rise of natural nutrition to AI tools, nostalgia toys, and loyalty programs that work, this episode is packed with real-world insights for pet professionals.You'll learn how to stay ahead of the curve without chasing fads, and how to use emerging trends to deepen customer loyalty, enhance

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59:34

Episode 114: Coaching Young Managers to Actually...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/02/03

In this episode, Sherry and Carly unpack the real challenges behind promoting young team members into management roles — and why so many struggle without the right support. They explore actionable strategies to define roles, correct behavior in real time, and build confidence through feedback and clarity. Whether you're an owner, district manager, or trainer, this episode gives you the tools to coach emerging leaders into true leadership — not just title-holders.Connect with the Pet Shop

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47:25

Episode 113: Google Doesn't Hate You, It Just Doesn't...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/01/27

In this eye-opening episode, the Pet Shop Girls pull back the digital curtain to reveal how pet businesses can thrive on Google — not by luck, but with strategy. 🐾📍 What We Cover:Why a Google Business Profile is your shop's digital storefrontThe power of SEO strategies tailored for pet brandsHacks for improving visibility:Adding geo-tagged photosEngaging authentically with customer reviewsSmartly expanding your service area radiusThe underestimated impact of consistent postingCompetitor

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72:51

Episode 112: Smile Smarter — Holistic Dental Hacks...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/01/20

In this episode of Pet Shop Girls, Carly and Sherry welcome integrative veterinarian Dr. Katie Kangas to explore one of the most overlooked — yet crucial — aspects of pet wellness: dental health.Dr. Katie breaks down how oral health is deeply connected to the whole body, and why inflammation in the mouth can lead to bigger issues in the heart, kidneys, liver, and beyond. You’ll learn how to spot early dental concerns, recommend safe and effective products, and guide pet parents toward

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43:25

Episode 111: Viva Las Valentine’s: Pet-Centric Ideas...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/01/13

Valentine’s Day isn’t just for couples—it’s for customers who love their pets like family. In this episode, Carly and Sherry share fresh, creative ways to celebrate Valentine’s in your store, build community, and boost sales.From reverse valentining and Valentine’s Sniffaris, to Love at First Woof photo ops and curated treat bags, this episode is full of promo ideas you can run with right now. No over-the-top decor needed—just heart, humor, and a little pink tissue paper.Connect with the

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62:30

Episode 110: The Limits That Hold Back Pet Stores &...

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2026/01/06

In this episode, Carly and Sherry unpack the hidden “LIMITS” that often hold back independent pet retailers and brands. They introduce a powerful acronym—L.I.M.I.T.S.—that identifies the six common barriers to growth in the pet industry:🧠 L.I.M.I.T.S. Stands For:Lack of educationIgnoring communityMisaligned partnershipsInconsistencyTransactional mindsetStagnationWhether you're a store owner, brand rep, or industry leader, this episode challenges you to reflect on which LIMITS might be

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73:08

Episode 109: Good Riddance and Great Energy for 2026

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2025/12/30

As the year closes, Sherry and Carly sit down for a real, reflective (and slightly sassy) look back at 2025—sharing what they’re leaving behind and what they’re proudly carrying into 2026. From team growth to pricing shifts, and vendor challenges to leadership lessons, this episode is part confession, part celebration, and full of energy for the year ahead.If you’ve ever wondered how to balance business decisions with personal values—or felt pressure to grow faster than your mission

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56:54

Episode 108: These Are a Few of Our Favorite Things

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2025/12/23

In this feel-good episode, Sherry and Carly unwrap a list of their favorite things — from personal go-to’s to business and industry highlights. Expect laughter, heartfelt moments, and a few surprises along the way!Connect with the Pet Shop Girls!Find us everywhere: https://linktr.ee/petshopgirlsConnect with Carly (House of Paws):https://www.instagram.com/houseofpawsboutiquehttps://www.tiktok.com/@houseofpawsboutiquehttps://www.facebook.com/houseofpawsboutiqueConnect with Sherry (Odyssey

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64:05

Episode 107: Finesse Your Finances with Erin Caleval

Pet Shop Girls with Sherry (Odyssey Pets) and Carly... ·

2025/12/16

In this episode, we sit down with Erin Caleval to explore what it really means to be financially resilient—especially in the face of adversity. Erin shares practical insights on how financial health is tested during tough times, and why being prepared can make all the difference. Whether you're navigating cash flow concerns or long-term planning, this conversation offers grounded advice for building a solid financial foundation.Connect with the Pet Shop Girls!Find us everywhere:

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