Discover the incredible power of collaboration and expertise-sharing in the shed industry! Join us as we continue our chat with Richard Mashburn, who passionately discusses how genuine efforts to help others can lead to remarkable success. Learn how step-by-step guidance on social media and a dedication to assisting newcomers can foster a supportive and thriving community. This episode will leave you inspired to share your knowledge freely and embrace the values of passion and integrity for t...

Did you use ChatGPT to learn how to change a tire? Today is the day we unpacked the power of ChatGPT tell you how we give your and we talk to you about how we use it to break the cycle of writer’s block or even to help in efficiency when it comes to creating copy or content. We also challenge Chat GPT to create content - for a tire salesman/ sales page, because why not?But even better we kick it with a conversation Travis Kelce and Taylor Swift. Before she was the performer, you guys know now...

This week, we try something different as the voice of ChatGPT joins the show as we ask it, “What questions should I ask a panel of marketing experts about product adoption in B2B?”. Jeff Clark, our resident strategy advisor and former Forrester Research Director, and our host Ian Truscott attempt to answer the five questions it asks. Ian then retires to our virtual bar with Robert Rose, Chief Troublemaker at The Content Advisory, who, over a very interesting cocktail this week, searches for answers

Send us a Text Message.Wondering how AI can work for you, especially as a woman in business?In today's episode of Authentic AI for Entrepreneurs, we're diving deep with Dr. Nici Sweaney, who's changing the AI game for female entrepreneurs. Dr. Nici shares her journey from data science to championing AI solutions that empower women in business.Hit Play Now To Hear:  ✸ The unique challenges women face with the growing popularity of AI tools and how to overcome them  ✸ Practical AI tools

Nicole & Libby discuss the use of videos and reels in promoting your business. The duo discuss the ever evolving algorithm, going viral, and balancing it all with kids’ activities, schedules and discipline. The duo chat over coffee and water this Friday morning, with plans for a fun herbal cocktail soon!

Send us a Text Message.Ruta and Emma, alongside the Advocitude team discuss the importance of campaigns in marketing and the challenges that come with them. The conversation highlights the key elements of a successful campaign, including a clear message, targeted audience, and measurement metrics. Creating great campaigns comes with the benefits of consistent messaging, brand awareness, and providing valuable information to potential customers. The conversation explores the value of consisten...

Have you ever wondered what it takes to truly unleash your inner creator? Join us in this episode of the I Am dot dot dot podcast as we promise to share actionable insights for busy mums navigating the digital marketing space. Hosts Kristen Werner and Mia Steele bring exciting news about the High Pub Collective membership and an enriching bootcamp designed to empower women, especially those aged 40 and above. Get ready to hear from Kirsty, a beloved member of our hive, as she reveals her jour...

Sam’s gone, and Roop has two special guests in the studio this week: Julie Swab and Sarah Ketner, Vanderpump Rules superfans. Join the gang for part one of a special two-part episode of Little Talks, where we discuss Bravo’s hit reality program and the marketing angles seen on the show. We even pick sides on Scandoval.So, check out this week's episode as we break down the cast, their various businesses, and marketing opportunities. Then come back next week for part two!Tell us what you think!

Ever wondered how a transition from computer science to digital marketing can lead to groundbreaking innovations in the DTC market? Join us for a compelling chat with Alex McArthur, former CMO at Purple and Kizik, as he shares his fascinating journey from tech enthusiast to marketing maven. From our memorable first meeting at the Magic Show in Las Vegas to his latest consulting ventures, Alex brings a wealth of experience and insights on the power of genuine networking and personal connection...

𝐎𝐡 𝐰𝐨𝐦𝐚𝐧, 𝐰𝐡𝐚𝐭 𝐚 𝐬𝐭𝐨𝐫𝐲!From the toast and marmalade mise en place at her parent's hotel on the Scottish coast to creating a female-influenced, bar- & restaurant empire with multiple locations in London is a very short version of describing Jillian MacLean’s career path. Jillian, founder of Drake & Morgan, and Pat had an inspiring chat about how hospitality is the ultimate playground to dream big and to give everybody a chance to succeed. Jillian saw a market gap and jumped

Unlock the secrets to a seamless synergy in business as we chat with Kelsey Klim and Kollin Chupa, the founders of K Squared Marketing.These marketing powerhouses - who might … just might … dress in the same outfit OFTEN, take us in their journey from event planning and management to owning their own marketing firm. We jump into conversations that range from pumpkin patches to crisis management and find … there really is something to be said for business partners who can complete one another’...

Listen in as Jesse and Brian dive into the world of Strategic Storytelling! They share a heartwarming story of how they turned a tricky client meeting into a win-win, providing more value for the same cost and turning the client into a happy camper.Ever wondered about the shift from targeting broad audiences to individual users in marketing? Jesse and Brian break it all down, and let’s just say, it’s a game-changer. They also chat about the pros and cons of the "freemium" model for small busi...

Send us a Text Message.GBP Chat is Dead, Long Live WhatsApp: Google nuked both Google Business Profile Chat AND Google Business Messaging last week in a typical show of disregard for the product and the businesses supporting it. This decision comes amid concerns over increasing spam within the GBP chat service, which initially launched in 2017 with high hopes. Despite a significant initial investment, Google's inconsistent product strategy led to its downfall.Interestingly, Google is no...

Curious about how to leverage User-Generated Content (UGC) for building a thriving online business? Our latest episode promises to unlock the secrets behind successful digital marketing strategies and the unparalleled support found within the Hive Hub Collective. We spotlight Sophie's remarkable journey—a true testament to what dedication and community support can achieve in the content creation world. By sharing her triumphs and challenges, we aim to inspire and equip you with actionable ins...

Join us in this episode as we chat with Kerry Struble, the creative mind behind Birch Blaze Studios. As a seasoned photographer and videographer, Kerry opens up about the challenges and rewards of running his own business and managing his marketing efforts. We explore his strategies for staying agile in a rapidly changing market, the importance of rebranding, and how he harnesses the power of digital marketing platforms and AI to connect with clients and streamline his workflow. Tune in for a...

To niche or not to niche? A lot of biz owners and course creators resist the idea of really niching down. But the more you tailor your offer and marketing to a carefully chosen niche, the more they’re going to check the boxes for those people who need you the most. In this episode of Marketing Sucks, I chat with the incredible Megan Walker, a health and medical marketing expert who helps her clinician clients create killer healthcare courses. Over the last two decades, Megan has become a...

In this conversation, Alexander the Great and Kat D. discuss various topics related to networking, marketing, and building a brand. They explore the challenges of talking to a camera, the importance of creating an online presence, and the benefits of podcasting as a content creation strategy. They also discuss the need to focus on the core product or service, the value of networking and asking for help, and the importance of taking action and launching the business. Overall, the

Eliska is an e-commerce store owner who started coaching other e-commerce business owners, and soon found herself fully booked. She wanted to create a digital product offer, but thought her audience was too small. She decided to do Launch Magic anyway and her first launch was a success! In today's episode, I chat with Eliska about her journey through Launch Magic despite a tiny audience and not much time on her plate.- How identifying a specific problem for a specific niche helped Eliska to create a

Send us a Text Message.What if you could transform your call center’s efficiency and agent performance overnight? This episode guarantees you’ll walk away with actionable insights on crafting the ultimate QA forms for both voice and chat channels. We’ll guide you on defining the crucial goals for your QA forms, such as enhancing agent performance, ensuring compliance, and extracting valuable customer interaction insights. With the collective wisdom from examining hundreds of QA for...

I'm calling an amnesty today. An amnesty on using the word authentic in your copy. And I realize, having sat down and talked to today's guest, that I'm pretty much going to have to go back and rewrite large chunks of my own copying content. But I hope that after today's chat, you'll understand why. Today's guest and I think that the word authentic or authenticity has had its day. I'm talking today to Lauren Esmay. Lauren is a copywriter who specia...