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You're posting about your book on social media, but nothing's happening. A few likes from friends. No real engagement. No significant growth.Here's what most authors don't realize: the problem isn't just your content. It's that you skipped the three essential steps that make social media actually work.In this video, I'm showing you exactly what successful authors do BEFORE they start posting - the foundation that transforms random posts into strategic marketing that actually gives you results.Stop

Customers in 2025 expect more than just good products... They want fast, personal and values-driven experiences. In this episode, we chat about how Aussie small businesses can meet those expectations without overcomplicating things - from replying faster and personalising your marketing, to adding small touches that make customers feel seen and valued. Simple, practical stuff that makes your business more likeable, and way more memorable. Buy our #1 Amazon Best Selling Book “Small Business M...

It’s heart-breaking to hear ‘no’ after a sales call with a potential new client. Especially when you KNOW how much power your work has to change lives. I’ve been there SO many times… until I learnt to have the RIGHT kind of conversations with interested new clients that lead to ‘yes’ after ‘yes’ and multi-6-figs in high ticket sales. I’m not gatekeeping this high ticket sales script anymore! In Part 1 of my 3-part High-Ticket Marketing Series, I’m breaking down my 5-figure offer h...

Jeff Snyder joins Sarah to chat about Ritter Insurance Marketing’s Content Library for insurance agents. Find out how to use non-insurance related content in your marketing efforts.📚Browse Ritter Insurance Marketing’s Content Library for Insurance Agents 🤝Register with Ritter Insurance Marketing Resources: 5 Insurance Marketing Tips to Help Agents Stand Out in a Crowd 5 Types of Content to Share on Social Media Content Library: Master Medicare Insurance Coverage Field Notes on Partner

Google Workspace isn’t just a set of apps - it’s a fully fledged ecosystem that can transform how you work. From the first click to advanced automations, this episode walks through practical ways to streamline your daily operations, boost team collaboration, and create smoother workflows.We explore tips for Gmail, Drive, Calendar, Docs, Sheets, Slides, Meet, Chat, security, AI features, and even high level advanced techniques with automation from Apps Script. Whether you're a solo operator or

B2B doesn’t have to mean boring-to-boring. In this episode of the Marketing Dribble Podcast, hosts Rob Boyle and Jonny Kenyon chat with Heather Barnett, a freelance B2B copywriter with over 20 years’ experience — and zero tolerance for dull marketing. Heather dives into why so much B2B copy sounds like it was written for the guy in the Werther’s Original advert, how marketers fell into this beige trap, and what it really takes to stand out. From killing buzzwords like leverage and elevate, to

Why do so many great marketing plans get kneecapped by…ego? 🤯 You know the drill: a founder who “already knows” the playbook, a swoop-and-poop exec, or a client who hires you for your expertise—then ignores it. In this episode, we’re joined by marketing strategist and consultant Rissy La Touche (Dimple Studio; ex-Square) to unpack how ego shows up at the top, how to spot it early, and how to navigate it without losing your mind—or your results. We get into: ✅ Red flags on discovery call...

Join our Black Friday & holiday season strategy deep dive: click here Access the Seasonal campaign planner: click here Join Fab as we chat about turning Black Friday from a chaotic last-minute scramble into something you can actually plan for. We'll look at how to set up a proper two-month runway, craft personalised offers that make sense, and build genuine connections with your community, without just slashing prices. This episode is full of practical tips to help you make the most ...

Is your Instagram marketing effectively boosting your practice? Today’s episode is a replay of my interview with Michelle Grasek on the Acupuncture Marketing School Podcast. We’re chatting about realistic strategies to grow your local audience online, plus how to capitalize on Instagram as a search engine and what’s working on social media today.Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Acupuncture Marketing School Episode 102 How To Get Patients from

Our guest in this episode is Joanna Zhang, who helps leaders connect strategy with soul to build businesses on a solid foundation. Joanna’s own journey, marked by three profound personal transformations, led her from being a transactional professional living a “gray color” life to becoming a balanced, spiritual leader. In our wonderful chat, Joanna unpacks her evolution, sharing the powerful lessons learned from her “soul awakening” and how they reshaped her approach to business, teamwork, and even

If your 2026 plan looks like 2025's...you may not be adapting to all the technology- and user behavior-driven changes that have happened this year. In this episode, Chris and Dan chat about all these changes, and lay out a simple checklist to use as your 2026 strategy comes together - including adjusting budgets, getting found with GEO and SEO, and speaking directly to customer problems. Key topics: - Why you should audit your digital visibility as the first input to your strategic plan - How

Marketing is all about relationships... authentic connection, consistent follow up, and speaking in your true voice. Ely Delaney, the “People Whisperer” and creator of the Follow Up Rockstar System, helps entrepreneurs thrive by building strong relationships that last.In this episode, Kristi and Ely talk honestly about marketing missteps, including the pitfalls of cookie-cutter approaches, impersonal automation, and the power of owning your unique style in outreach. Ely shares his journey from web

In this episode of A Chat with Heart, host Christina Martin engages in a heartfelt conversation with comedian James Mullinger. They discuss the challenges and triumphs of being a creative in the entertainment industry, the importance of community support, and the journey of building a career from the ground up. James shares insights from his experiences in comedy, the significance of word-of-mouth marketing, and the joy of creating opportunities for himself and others. They also touch on the

Michael Moszynski, the CEO of London Advertising and the recently appointed Chair of WONA Digital, talks about the evolving landscape of agency pitches, the impact of technology and procurement on the selection process, and the importance of human interaction in fostering successful client-agency relationships. Michael shares the challenges faced by agencies in a technology-driven environment, the value of long-term relationships, and the need for creativity in marketing. The conversation also

Marketing doesn’t have to be serious to work. In this episode, I chat with Jessica Santise (designer, event host, and creative behind Tales from the Back End Summit) about bringing fun, personality, and playfulness into your business.  We talk about turning small creative ideas (like GIFs and themed branding) into signature elements, why details make your brand memorable, and how to do marketing that feels 100% you. This one’s for the creatives who want their business to feel like them. In this

Why listen: If you’re still “spray and pray” on Meta or Google, this is your crash course in fishing where the fish are—down to the car-lot, the competitor’s showroom, or the exact conference hall. Concrete tactics, real numbers, zero fluff.Guest links & product:GetGeofencing (location-based ads): getgeofencing.com.Timestamps & key topics00:00 – Navy crypt tech to geofencing pro: meet Chris Seminatore.01:00 – Moustache chat & the “Viking” beard energy.02:00 – Digital nomad life: Puerto

Sam and Roop are back this week with a quick look ahead to 2026, where it’s pretty clear that the biggest marketing shifts will build on what defined 2025, AI-assisted tools becoming more sophisticated and in more widespread use. The difference now? We’re moving from experimentation to execution. The future is here. If 2025 was about learning to use AI, 2026 will be about proving it can actually deliver. So join the gang as they discuss three of the marketing trends they think will define 202...

We explore how SEO is evolving into a broader visibility strategy that spans AI overviews, chat tools, and omnichannel marketing. Lindsay Halsey shares client-ready frameworks for education, measurement, and execution that turn complexity into clear next steps. • shift from sessions to visibility and share of voice • client education using visuals and live data reviews • GA4 custom channel for AI tool referrals • AI overview tracking and imperfect but useful signals • LLMs.txt and crawl acce...

Creating a product line that actually stands out is hard. Especially when you're a one-woman show juggling creativity, logistics, and the occasional manufacturing meltdown.In today’s episode of The Buyerside Chat, I’m joined by Amita Nair, the artist and founder behind Ami Creative. She shared what it really looks like to grow a product-based business that’s rooted in culture, storytelling, and bold, unforgettable design.From her early days designing as a graphic designer turned wedding stationery