Marketing in the financial industry can feel way more complicated than it needs to be. There are so many voices telling you what you “should” be doing, but most of them don’t actually understand the unique needs of accountants, CPAs, CFOs, and financial firms.I’m sharing three common marketing myths that are making financial pros feel overwhelmed, overworked, and burnt out; and what to do instead to simplify your strategy without sacrificing results. In this episode I chat about: ✨ Why trying

Your marketing doesn’t have to blend in to belong. Because when your marketing comes from you, people feel that and that’s what builds trust, credibility, and clients.In this episode, I share a few hard truths about what’s holding financial professionals back from marketing that actually works and how to fix it without burning everything down. In this episode, I chat about: Why random quote posts aren’t doing what you think they are How to know which “holiday posts” actually make sense for

This is a quick one! In this chat, we discuss one of our nonprofit clients whose “easy to edit” website turned out to be anything but.The site was built using Advanced Custom Fields and custom blocks, so even basic layout edits required diving into code. On top of that, the customizations didn’t follow the standard WordPress codebase, making it inefficient and difficult to maintain.We dig into what went wrong, how we rebuilt it in Beaver Builder, and what “easy to edit” should actually mean.

Customers in 2025 expect more than just good products... They want fast, personal and values-driven experiences. In this episode, we chat about how Aussie small businesses can meet those expectations without overcomplicating things - from replying faster and personalising your marketing, to adding small touches that make customers feel seen and valued. Simple, practical stuff that makes your business more likeable, and way more memorable. Buy our #1 Amazon Best Selling Book “Small Business M...

It’s heart-breaking to hear ‘no’ after a sales call with a potential new client. Especially when you KNOW how much power your work has to change lives. I’ve been there SO many times… until I learnt to have the RIGHT kind of conversations with interested new clients that lead to ‘yes’ after ‘yes’ and multi-6-figs in high ticket sales. I’m not gatekeeping this high ticket sales script anymore! In Part 1 of my 3-part High-Ticket Marketing Series, I’m breaking down my 5-figure offer h...

Join our Black Friday & holiday season strategy deep dive: click here Access the Seasonal campaign planner: click here Join Fab as we chat about turning Black Friday from a chaotic last-minute scramble into something you can actually plan for. We'll look at how to set up a proper two-month runway, craft personalised offers that make sense, and build genuine connections with your community, without just slashing prices. This episode is full of practical tips to help you make the most ...

Why listen: If you’re still “spray and pray” on Meta or Google, this is your crash course in fishing where the fish are—down to the car-lot, the competitor’s showroom, or the exact conference hall. Concrete tactics, real numbers, zero fluff.Guest links & product:GetGeofencing (location-based ads): getgeofencing.com.Timestamps & key topics00:00 – Navy crypt tech to geofencing pro: meet Chris Seminatore.01:00 – Moustache chat & the “Viking” beard energy.02:00 – Digital nomad life: Puerto

If you’ve ever looked at your website and thought, “It looks fine, but it’s just not doing anything,” this episode is for you. In this week’s episode we’ll chat about: ✅ Why most small business websites are built backwards ✅ Simple ways to make your site easier to navigate ✅ Copy, design and mobile experience So grab a coffee, and let’s talk about how to make your website your hardest-working employee. 🎧 Tune in now on Spotify, Apple Podcasts or YouTube Buy our #1 Amazon Be...

In this episode, we have Aliza Sherman, a pioneering web entrepreneur and author, a global women‑focused health brand that clears up the confusion surrounding cannabis and CBD. After discovering that much of the industry’s information was wrong, she turned a digital‑marketing prospect into a mission to educate women. Ellementa runs live events, webinars, and film screenings in over 60 North‑American cities while also serving as a “bridge” that connects reputable cannabis brands with these informed

In this episode, host Al Keck sits down with David Pascu from Littledata, to chat about Shopify with GA4 and how Littledata can simplify the tracking process. Littledata’s app tracks marketing channels, customer behavior, product sales performance, repeat purchases and customer lifetime value.Key Topics Discussed:Shopify removed the direct Universal Analytics integration and why merchants must adopt new methods to send ecommerce data into GA4.GA4 is a rebuilt analytics platform designed for a

Thinking of selling your home in Ormeau or Ormeau Hills? Don’t list your property until you understand what local buyers are really looking for in today’s market. From low-maintenance living to functional layouts, Brett Reddell shares the current trends shaping buyer demand in your area.🎧 In this episode:The most in-demand features among local families and upgradersHow buyer expectations shift by price bracketWhy presentation and layout matter more than everSmall upgrades that can

Hey folks, it's Edwin Romero, and I’m back!After nearly a year off the mic, this episode kicks off the revival of the Out of Office Chat. I catch you up on what's been going on; from juggling dad life and late bedtimes to discovering new routines for stress relief and self-care. Stream it now and don’t forget to subscribe!

Get your personalized AI Growth Cheatsheet here. Check out a great highlight from Jon's chat with Gregg Majewski, CEO of Craveworthy Brands, and former CEO of Jimmy John's.This clip is from episode 125, originally aired in April 2024. You can find the original episode at this link, or on your favourite streaming platform.___Follow JD across social: LinkedIn | Facebook | TikTok | Instagram | YouTube | ThreadsSubscribe to JD's newsletter here.Get a free Marketing ROI Checkup with JD's team

The best way for affiliate managers to sell a product is simple: Give them the product! 🎁 Join me and Christen for a Real Talk Friday as we nerd out on the game-changing potential of product gifting to drive authentic conversions. We discuss why receiving a product allows us to speak to it from a deeply personal, high-converting place—a strategy few brands execute consistently. We also cover: 1. The Amazon Effect: Chat GPT's Express Checkout and why your brand needs to get into the

Thinking of selling your home in Ormeau or Ormeau Hills? Avoid the most common (and costly) mistakes that trip up local sellers. In this episode, Brett Reddell shares the top 10 pitfalls he sees in the local market and how to sidestep them with smart strategy, clear planning, and the right support.🎧 In this episode:The #1 pricing mistake that scares buyers offWhat Ormeau buyers expect from a home todayThe red flags buyers notice during inspectionsWhy poor marketing can sabotage a great

Blue Star Franchise: bluestarfranchise.comBrowse the Franchise Inventory: bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: cbnation.co/iamceo3. Get the 100+ things

Send us a text In this episode, Paige and Kelsey chat about smash burgers, holiday pop-ups, Halloween weekend plans, and more. Here’s what else they’re getting into this week: EAT: The Mayor DRINK: The Jasper, The Emerald Lounge SEE: Howl-o-ween Costume Contest at Brambly Park DO: Scott's Addition Booz Crawl For even more where that came from: JOIN The Richmond Experience at therichmondexperience.com/join. (BTW: Code CHATTER takes $10 off your first year's subscription!) PARTNER with us at th...

In this episode, Gresh shares the evolution of his franchise‑building process, noting that it took roughly a year to clarify his target market and strategy. Initially, he aimed at individuals who had been laid off, but he soon realized the more lucrative audience comprises employed professionals who are silently considering additional revenue streams. He explains the financing paradox: without a steady job, securing SBA loans is tough, yet a layoff eliminates the income needed to fund a new

Getting a bad Google review can feel like a punch in the gut—but what if we told you it could actually boost your visibility? In this Marketing Duo episode, Cinthia and I chat about why negative reviews on your Google Business Profile aren’t the disaster they seem, how to respond without getting emotional, and the surprising ways they help your SEO. We’re diving into: ✨ Why Google wants to see a mix of reviews ✨ The right way to respond to negative feedback ✨ A simple way to get more ...

On this episode of Agency Nation Radio, we chat with Marianne Policastro-Wik, owner of Insurance Associates of Central CT in Wethersfield, Connecticut. Raised in Hartford, Connecticut—once known as the insurance capital of the world—Policastro-Wik found the industry to be a natural fit. But it was her passion for helping others that truly defined her path. With a foundation in social work and a trajectory into senior leadership, she has built a career grounded in relationships and