There are things I’ve never said on this podcast… not because they’re secrets, but because no one’s ever asked. Today, I’m going to open that door, and my hope is that in hearing my answers, you’ll think differently about your own.Some of these questions come from curiosity, some from criticism… But all of them crack open a piece of where I’m at right now, and where I’m going next. So let’s go “off script” together, shall we? Click play to hear the 10 questions, and my answers that may surprise

Look, I get it. You've got a modest marketing budget, and every time you hear about Google Ads, you think: "That's for the big players with deep pockets." But here's the thing: paid search can absolutely work for small budgets—you just can't play by the same rules as enterprise brands throwing around unlimited cash. Brooke Osmundson, Director of Growth Marketing at Smith Microsoftware, joined me to break down exactly how small businesses can make paid search work when you're working with $20 to $50

In this episode, Brian sits down with Jane Alexander, the founder and CEO of Emma Advisor, an AI-powered platform transforming the chaotic college admissions process. Jane shares how her own unconventional journey—from homeschool in rural Idaho to graduate work at Harvard—inspired her to build a tool that makes college guidance accessible to all families, not just the wealthy. This episode is a masterclass for any entrepreneur looking to build a truly user-centric company. You'll learn why

Most voice actors dream about performing in a video game — but few imagine themselves as the monster.In this episode, Marc Scott sits down with Sébastien Croteau, founder of The Monster Factory, who’s brought to life hundreds of creatures across franchises like Guardians of the Galaxy, Star Wars, and Genshin Impact. Sébastien explains the art of vocal stunt performance, how to train for vocal distortion safely, and the anatomy behind creating believable screams, roars, and grunts that won’t destroy

Let’s be honest, most of us aren’t designers. But in today’s feed, visuals can make or break whether your content gets noticed. This week, I’m joined by Jim MacLeod, creative director, marketing strategist, and author of The Visual Marketer: The Marketer's Crash Course for Creating Memorable and Effective Visuals, to talk about how creators can craft scroll-stopping visuals without needing a design degree.Jim shares how to build a consistent, recognizable brand identity across platforms, why color

Data is everywhere. But making sense of it? That’s where the real work begins. In episode 99 of Brand Story, Laura Grover, Senior Vice President and Head of Client Solutions at EDO, Inc., shares why traditional metrics like reach and clicks don’t always tell the full story. She also discusses how AI is reshaping search and measurement, what marketers can learn from sports audiences, and why curiosity is still the most valuable skill in a data-driven world.This is Brand Story, a podcast celebrating

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of October. Each month, host Suzy Davidkhanian, Arielle Feger, Becky Schilling, and Emmy Liederman (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's

Every few months, I like to pause and look back at the ideas that resonated most with agency owners on LinkedIn — the ones that got people talking, DM’ing, and quietly saying yeah, that’s been my experience too. This episode isn’t about tactics. It’s a quick tour through the lessons that seem to keep coming up again and again in our world, the stuff we all wrestle with if we’ve been selling complex services for a long time. Stuff I cover The trouble with the awkward commission pitch and...

Subscribe to DTC Newsletter - https://dtcnews.link/signupIn this episode of the DTC Podcast, host Eric Dyck sits down with Dougie, Head of the Google team at Pilothouse, to unpack how DTC brands can and should use YouTube advertising more strategically — especially when trying to build awareness and capture new demand before peak periods such as BFCM.Key moments & actionable insightsWhy YouTube upper‑funnel campaigns often fail: mis‑targeted audiences, automated overrides, and device‑versus‑user

Complicated, heated or detailed do not belong here. Learn how to swiftly move an unproductive conversation to another medium in order to effectively problem solve. #ThePitch #INICIVOX #VirtualMentorship

Get your personalized AI Growth Cheatsheet here. Check out a great highlight from Jon's chat with Gregg Majewski, CEO of Craveworthy Brands, and former CEO of Jimmy John's.This clip is from episode 125, originally aired in April 2024. You can find the original episode at this link, or on your favourite streaming platform.___Follow JD across social: LinkedIn | Facebook | TikTok | Instagram | YouTube | ThreadsSubscribe to JD's newsletter here.Get a free Marketing ROI Checkup with JD's team

Still offering a free PDF to grow an email list? That might be the exact reason leads have slowed down. What once worked like magic is now barely moving the needle.Lead magnets aren’t dead; they’ve just evolved. While the old strategies used to bring in high opt-ins and eager prospects, things have shifted. Audiences are smarter. Competition is heavier. AI tools have flooded the market with low-value freebies, and people are tired of wasting their time.There’s a new approach that top-performing

Today is Wednesday, October 29th, 2025, the 302nd day of the year, and this is your daily holiday briefing. Visit Checkiday.com for more information.

In this episode, Nupur Bhade Vilas, Head of PMM at Kustomer, shares how she transitioned from engineering to product marketing, using organization, detailed notes, and AI tools to drive success.She reflects on leading marketing through major transitions – like Twilio’s SendGrid acquisition and Kustomer’s rebrand – highlighting the importance of trust, clear communication, and team alignment during change. Nupur also offers advice for PMMs navigating mergers: seek clarity, use AI as a thought

🎙️ Welcome back #everyone to Courageous Leadership with Virginia Prodan #podcast🎧 Topic: Light the Fire in You I want to talk about something that has the power to change your life, your legacy, and the world around you: lighting a fire within you. Not a literal fire—but one fueled by purpose, truth, courage, and faith. You may know me as someone who stood up to a cruel dictator in socialist Romania. But before I ever stood up to him, I had to let God ignite something within me. A fire that

Mélissa M’Raidi-Kechichian is a Research and Advocacy Fellow at the Center for AI and Digital Policy. As an expert in AI policy, frameworks, and regulation, Mélissa has previously worked in the field of AI and digital policy, civic technology, and digital identity, having also held several consulting positions in the private sector and being part of the AI ethics Advisory Panel of the Canadian Digital Governance Council.Mélissa is also a social entrepreneur and civic tech practitioner working at the

Send us a text 📸 Food-tography - Staging, props, gear, software.In this week's Baking it Down Podcast - Episode 234 - Food-Tography, we're concluding our "📅 Content Theme" for the month of October, which focused on... well, focusing that camera lens. 💡 Check out #OctoberPhotographyMonth in the Sugar Cookie Marketing (Group) to see more content on staging and gear. 📸 Food photography is a must when it comes to slingin' sugar cookies. Our customers "buy with their eyes," meaning that the

In episode 470, host Matt Jones is joined by Ben Hansen from Profit Doctor for a straight-shooting conversation about what truly drives profitability in trade businesses. Broadcasting from Austin, Texas, Ben brings a wealth of experience working with business owners across the globe, breaking down how revenue and profit don’t always go hand-in-hand, and why so many businesses look healthy on paper but struggle to see any real financial reward. ⏱️Timestamps: 00:00 "Marketing Budget Essential ...

What if the key to partnership-driven growth isn't strategy—but curiosity?Whether you're leading a team, selling under pressure, or building a movement, this episode with Ryan Hawk will flip your assumptions. From his journey through sports, sales, podcasting, and publishing, Ryan unpacks how commitment, standards, and relationships drive real results.In this episode, you'll learn:Why your curiosity is the most underused business advantageHow to lead former peers without losing trust—or momentumA

Meta wants you to let its AI handle targeting for you, but should you trust it? In this episode, I'll uncover when it actually helps to let Meta pick your audience, and when it may quietly waste your budget. Learn the smart way to blend AI automation with real human strategy so you stay in control.  Website: https://philgrahamdigital.com