Derrick Hayes promised his father he would open a business. Years later, that promise became Big Dave’s Cheesesteaks, a Philly-born, Atlanta-built brand now franchising across the Southeast. The founder and CEO joins Ryan Alford to tell the story of going from selling Italian ice nobody understood to running a cheesesteak spot people fly into Atlanta just to try.Derrick explains what fishing taught him about patience in business, why the winners keep going without proof, and why hustling without

In this special Ask Me Anything episode of This Old Marketing, Robert and Joe put each other in the hot seat with questions about marketing, business, and how they ended up here. They cover what's changed in marketing over the years, the biggest business decisions of their lives, why Robert does consulting at all, and how Joe started Content Marketing Institute. Along the way, they get a little personal and share some stories you might not have heard before. Stick around until the end. A few of the

This video explains which digital marketing strategies Wolverhampton businesses should focus on in 2026 to improve AI visibility, lead quality and conversion rates. James Dooley and AI James Dooley start with KPI tracking because enquiries can quietly land elsewhere without anything showing up as a problem in your reports. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.The discussion also explores

Dein Kunde hat kein Aufmerksamkeitsproblem, sondern ein Filterproblem. In dieser Folge erfährst du, wie das Gehirn aussortiert, was vorhersehbar ist, und wie du mit Reizen, Überraschungen und Musterbrüchen durchkommst. Plus: warum Aufmerksamkeit bekommen billig ist und nur Relevanz sie hält.

This video explains which digital marketing strategies local businesses with Google Business Profiles should focus on in 2026 to improve Google Maps rankings, AI visibility and enquiry volumes. James Dooley and Kasra Dash start with KPI tracking because measuring proximity, reviews and branded search shows whether a Google Business Profile is actually generating leads. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and

Partner with Jay: https://www.jayschwedelson.com/contactㅤCheck out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic

Visibility is valuable only when it creates real customer action. This episode explores how stronger improving business presence in Apple Maps can move a local business from being merely visible to being consistently chosen. We explain why Google-only optimization leaves part of the local audience uncovered, and why that gap often goes unnoticed until calls, directions, website visits, or enquiries begin to fall behind competitors. A practical growth step is to claim and maintain accurate Apple

¡Vótame en los Premios iVoox 2026! Descarga el libro: “De 1 Idea al Millón: 25 Estrategias para el Éxito Personal y Financiero”: https://landing.tekdi.education/jm-pedir-pais-y-ciudad.html Contáctame para un taller o conferencia ️ Escucha el podcast “IA & Humanismo & Marketing Digital (y off-topics)” en Spotify Mis libros Accede a mi Comunidad "Negocios con Desconocidos" P.D. -> Descubre mi nueva conferencia SER BUENA PERSONA (en la era de las máquinas)

#400 | Lashay Lewis helps B2B SaaS companies create profit-driven content strategies. We talk about why a B2B content strategy should be built from the bottom of the funnel up, why she interviews sales teams to understand "life before using the product" and why she interviews customer success teams to understand "life after using the product" and how that influences content strategy, how writing influences buyers, the power of a strong company POV, training in-house writers and freelancers

After renewing radio and TV schedules for 12 clients, Rich shares eight lessons contractors should know about traditional media. From surprisingly stable TV pricing and negotiating better deals to catching rep mistakes and getting freebies, he breaks down what he learned firsthand—and explains why radio and TV remain powerful, viable tools for contractors willing to buy them intelligently.

HOW DID THE CORSICANS BECOME PUERTO RICAN?What connects a small Mediterranean island with the coffee-growing mountains of Puerto Rico?During the nineteenth century, Corsican immigrants crossed the Atlantic seeking opportunity and a new future. Many established themselves in Yauco, Ponce, Guayanilla, Adjuntas, Lares, Utuado, and other communities. Their presence became so influential that Yauco acquired the nickname “El Pueblo de los Corsos”—the Town of the Corsicans.But this episode goes beyond

Click Here to get a custom local marketing plan for your gym, completely free: https://www.vincegabriele.com/helpmemarketBig Tom and I did something different this week. Instead of picking a topic, we took the questions straight from my SPF group. Five of them. All the same problems I hear every week on deep dives and coaching calls.We start with pricing, because Mike Williams from Florida asked how often you should actually raise your rates. That turned into the bigger conversation about

WATCH OR LISTEN · EPISODE 690Watch video | Listen to audio | Read show notes Watch video Prefer audio? Listen here. Open audio in a new window | Download audio Follow the audio podcast: Apple Podcasts | Spotify | RSS Show notes In New Media Show #690, Host Rob Greenlee, Podcast Hall of Famer and Founder of TrustFactorLab.com, joins Laura Burkhauser, CEO of Descript (https://www.descript.com), to explore how AI is changing the way creators edit, produce, and share their work. As AI takes on more

PepsiCo is turning Poppi into a full functional platform with Lift and Chill lines — and a new vitamin D safety signal is putting formulation teams on alert. Two stories supplement and functional food brands cannot afford to miss.In this episode: New research warns that a widely used molecular form of vitamin D may carry an unexpected negative effect, creating a formulation credibility moment for supplement brands whose EFSA-authorised claims have never required form transparency. PepsiCo

What if the biggest thing holding your business back... is YOU?! As entrepreneurs, we wear SO many hats, but sometimes the very habits that helped us build our businesses become the things preventing us from growing. In this video, we're breaking down 5 warning signs that YOU might be the bottleneck in your business and, more importantly, how to fix them! From trying to do everything yourself to struggling with delegation and letting go of control, you'll learn how to identify what's

You're pinning your best photography work, you're being consistent, and you still aren't getting found on Pinterest. In this episode, I explain why the problem is almost never your photos. It's the words around them.I walk you through how Pinterest search really works for photographers, and how to use the specificity of your business (your services, your city, your venues, your style) as your biggest advantage.In this episode, you'll learn:How Pinterest reads your titles,

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Many local businesses lose visibility because of avoidable mistakes in improving business presence in Apple Maps. In this episode, we identify the most common errors, explain why Google-only optimization leaves part of the local audience uncovered, and show how those problems can reduce trust with both search engines and potential customers. A practical correction is to claim and maintain accurate Apple Business Connect information. You will learn how to separate harmless imperfections from issues

▼10月19日（月）から｜自分専用AIツール制作講座5日間で、あなたの困りごとを片づける道具を1つ作ります。 ・10月19日〜23日 各12:00〜（Zoom） ・第1回価格9,800円・50名まで ・申込は10月17日（土）23:59まで https://kontomo-lp.pages.dev/1019/?s=audio ▼3日間無料講座（ChatGPTデスクトップアプリ）のアーカイブ 10月7日（水）までの公開です。 https://kontomo-lp.pages.dev/0928/?s=audio ▼次の無料ウェビナー GPTsお引越し計画｜いつものGPTsを、形を変えて使い続けるための60分 ・日時：2026年10月16日（金）20:30〜21:30 ・会場：Zoomウェビナー ・参加費：無料 ・講師：ハチコさん（ https://x.com/ha_chi_co_3