Text us your thoughts on the episode or the show! In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, we are joined by Sarah Lane-Hawn, a fractional marketing leader and consultant who helps organizations shape their go-to-market strategy and build operational infrastructure with intention. Sarah brings experience leading both marketing operations and demand generation, offering a clear view of how these functions can work together more strategically. The d...

In this episode of Content, Briefly, Jimmy Daly sits down with Lindsay Boyajian Hagan, VP of Marketing and Co-head of Revenue at Conductor, to explore how the company is evolving from its SEO roots into the fast-emerging world of AI Engine Optimization (AEO).Lindsay shares how Conductor is helping enterprise brands measure and improve their visibility across AI search engines, why content remains the “currency” of AI, and how her team restructured their marketing strategy—shifting budget

Send us a text In episode 98 of the Serve First, Sell Later Marketing Podcast, Sylvia Garibaldi emphasizes the importance of reconnecting with your existing network to grow your practice. She introduces a simple five-step reconnection process designed to maintain meaningful connections and create new opportunities organically. By leveraging existing relationships—your lowest hanging fruit—Sylvia demonstrates how professionals can see significant results without relying on new marketing strate...

Spills don’t wait for business hours, and neither should your coverage. We dig into transportation pollution liability with Mike Padula, President of Starwind Environmental, to discuss why relying solely on MCS-90 or CA 99 48 can leave painful gaps when real-world logistics meet environmental scrutiny. From remote cleanups to loading dock mishaps, we break down how TPL delivers true risk transfer, rapid response, and specialized claims handling that standard endorsements simply can’t handle a...

Radiologist turned founder, Dr. Cristin Dickerson, didn’t plan to run a company, she just wanted to do her job. But after seeing hospital acquisitions triple imaging prices and claims processes fail patients and doctors alike, Dr. Cristin looked to an unlikely category to find a solution. She built Green Imaging: a “Travelocity-style” marketplace that buys unused scanner time, bundles the entire episode of care, and passes transparent savings to employers and patients. Key takeaways from our ...

Join Wendy Coulter, President and CEO of Hummingbird Creative Group, as she talks with Jenn McEwen, CEO of United Arts Council of Raleigh and Wake County. Discover how strategic small changes can have a significant impact on marketing, fundraising, and brand building. Learn about the experiences and learnings from Jen's career in arts management, including compelling storytelling for fundraising, sponsorship strategies, and fostering a positive organizational culture. This episode offers

In this episode of The Future of Marketing, host Andres Figueira interviews Shae Biron, Marketing Director at Candy Digital. Shae shares how she's building community-first Web3 experiences for DC Comics collectibles without any marketing budget—relying entirely on organic reach and cultural momentum. From creating the first AI-powered DC supervillain through community voting to launching multi-layered campaign experiences tied to major film releases, Shae reveals the tactical playbook for marketing

In this episode of The Future of Marketing, host Andres Figueira interviews Adit Jain, Co-Founder and CEO of Leena AI. Leena AI has built WorkLM, a proprietary large language model designed specifically for enterprise environments, helping Fortune 500 companies like Coca-Cola, Sony, Puma, Vodafone, and Nestlé eliminate 10-12% of their total costs over three years by automating back-office operations. What started as Chatteron—a horizontal chatbot platform that attracted 30,000 users but only 20

Retail is at an inflection point, and AI is the lever. In this episode, Eric Chemi chats with Greg Buzek, Chief AI Officer at IHL Services, as he breaks down how leading retailers are moving from pilot projects to sustained AI implementation.

Send us a text Brandon runs strategy at Trade School which is the creative agency which was born out of 22squared in 2020, The agency's clients include- Makita, Home Depot, Shark Ninja, Publix and Advent Health. Brandon's experience includes time at Campbell-Ewald/Detroit after which he joined West Wayne in Atlanta which became 22 Squared. In our conversation we talked about the evolving role of marketing, the importance of brands and brand meansing and how AI is shifting a...

In this episode of the Brand Intelligence Podcast, host William Tyree speaks with Jessica Germain, VP of Marketing at My Code, about the company’s bold and award-winning rebrand.Originally founded as H Code, a Hispanic-focused digital media platform, MyCode expanded its reach to include Black, AAPI, and LGBTQ audiences while adding new offerings such as research, a creative studio, and a robust creator network. But as consumer identity and cultural affinities grew more complex, the company

From arthouse cinema to Tokyo storyboards, this two-part premiere of Speak Easy with Amar Shah and Kaylee Chicoski explores how two global storytelling engines — A24 and Manga — have turned creativity into culture. A24 built a $3.5 billion studio by making film feel rebellious again. Shonen Jump built a billion-dollar ecosystem by listening to fans and turning feedback into franchises. Together, they reveal a simple truth: when you put community first, your audience builds your world for you....

In this episode, Samara and Isobel pull back the curtain on their Website in a Week process, the signature In Tandem experience that delivers a fully written, designed, and launched Squarespace website in just five days.We walk through every stage of the process, from client prep and intake, to collaborative copy and design, to refinement and launch, sharing how we balance creativity with structure, collaboration with boundaries, and artistry with strategy.Whether you’re a service provider curious

In this episode of the Art of Franchise Marketing podcast, Erin Martin interviews James Young, president of Pet Butler. They discuss Pet Butler's journey since its 2017 acquisition, the challenges encountered in marketing and franchisee buy-in, and the strategies implemented to grow the business. James shares insights on leveraging AI in marketing, understanding customer behavior, and retaining customers in a competitive landscape. The conversation highlights the evolving nature of marketing ...

Rupert sits down with Gavin Lester to discuss excellence as a form of rebellion and more! Gavin is a seasoned creative with over 20 years of advertising experience that spanned two continents before landing at Zambezi as partner and chief creative officer in 2017. Rupert Maconick is the Founder and Executive Producer of Saville Productions. Saville Productions works with major brands to produce brand-sponsored films and documentaries on a wide range of social and environmental issues.

In this episode of The Future of Consumer Marketing, host Andres Figueira interviews Kaz Komolafe, Vice President of Experiences at Sofar Sounds. Sofar Sounds has scaled from intimate living room concerts in North East London to operating in 400 cities across 78 countries, building a global network of culturally-resonant live experiences. Rather than standardizing operations across markets, Sofar empowers local leaders to curate hyperlocal experiences while maintaining quality through data-driven

Ashton joins Stu to talk about her highlights and takeaways from SXSW Sydney, the dangers of chasing trends and why AI being everywhere is just not quite as exciting as it sounded at the beginning of the year.

Laura Roos is the co-founder of Mary & Jane, a hemp-derived microdosed edibles company. She’s currently on a mission to make microdosing cannabis mainstream. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Br...

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What happens if we fail to govern AI responsibly in the next 24 months? Will it be profits, people, or public trust that collapse first?In this powerful episode, Felipe Crook sits down with Nikki Mehrpoo, a globally recognized leader in AI governance and responsible AI. From her career as a litigator, judge, and educator to creating the EEE AI Governance Protocol, Nikki has dedicated her work to protecting professionals, their licenses, and the people they serve. She explains why “govern before you