Interested in being a guest? Email us at admin@evankirstel.com The lock icon is not a comfort blanket. It’s a contract. We sit down with Chris Hickman, Chief Security Officer at Keyfactor, to unpack what digital trust really means when every person, device, app, and service needs a verifiable identity. From the browser to the factory floor, PKI and certificate management quietly power secure connections, and when they fail, the business feels it fast. Chris pulls back the curtain on the polic...

Send us a text Most video businesses don’t fail because of talent. They fail because they try to be everything to everyone. If your positioning feels unclear, your website lists every service under the sun, and you find yourself chasing every type of client, you don’t have a sales problem. You have an identity problem. In this episode, Den breaks down exactly how to fix your muddy messaging so you can attract clients who instantly understand your value. He explains how to define your signatur...

Managed Bushels Weekly Update: Friday, October 24, 2025

Most entrepreneurs focus on trends, but what actually moves the needle is building evergreen content with a clear purpose and path. Trending posts may grab attention for a moment, but it's timeless, strategic content that drives consistent lead generation and long-term business growth. If your content disappears in 24 hours, it’s time for a smarter approach.In this episode, we’ll walk through how to turn your content into a long-term lead generation system that actually works. You'll learn how to

Send us a text In episode 69 of Podcasts Suck, Sebastian Rusk dives into the struggle of cold outreach—those awkward DMs and ignored emails we all dread. They reveal why traditional outreach no longer works and introduce the Podcast Invite Strategy, a smarter way to build real connections and attract your audience naturally. Tune in for insights on how to shift your approach to outreach and build meaningful connections in the podcasting space. TIMESTAMPS [00:01:09] Cold outreach is broken...

In this episode, Christina breaks down 5 proven social media content themes that help childcare centers connect with parents, build trust, and fill open spots faster.✅You’ll learn how to: Build trust with behind-the-scenes “real life” posts Spotlight your teachers, children, and unique programs Share educational content parents love Show your daycare in action with “Day in the Life” clips Use call-to-action posts that actually convert to tours and enrollments By the end, you’ll know

In this episode, Rob talks about his work with the Dallas Ft Worth Search Engine Marketing Association, and its related digital marketing conference, State of Search, held yearly in October in the DFW area.

Every successful campaign starts with knowing exactly who you’re trying to reach. In this episode, Jen and Lauren unpack the first step in Creative Springs’ five-step campaign framework: identifying your audience. They’ll share how to build detailed user personas, dig into both demographic and psychographic insights, and uncover where your audience spends their time — online and offline. You’ll learn how to turn audience research into smart, strategic targeting that sets the foundation for every

Grab your notebook because today we’re talking about nailing your messaging with the REP hook formula. I just spent some time in Indy with our mastermind and I’ve brought back some seriously powerful insights for you. In this episode, we’re getting into what makes content really click, and how nailing your messaging and understanding psychological triggers can transform your posts, reel in new followers, and boost your sales (like one mastermind participant who gained 600 followers and $500 i...

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In this podcast, you’ll learn what an Instagram handle is and why it’s more important than most users realize. From defining your online identity to improving search visibility and brand consistency, your handle shapes how others find and remember you.

This week, due to a clash in Jeff and Ian’s schedules, it’s a solo episode this week and Ian takes to the studio alone. In this episode Ian explores the importance of remaining human, while still benefiting from the efficiency benefits that AI powered marketing automation offers. Enjoy! — The Links The people: Ian Truscott on LinkedIn Mentioned this week: The Era of AI-Made Everything (501) - This Old Marketing podcast The Rose & Rockstar: Personalization is Still

Send us a text In this episode we interview Katrine Rasmussen, a B2B marketer at fashion-tech company Pixelz. She shares a practical playbook for reaching enterprise buyers on LinkedIn with precision and credibility. What you'll learn in this episode: How to build ABM audiences on LinkedIn by combining target companies with exact job titles and locations—then keep them tight around the 300-person minimum for control and relevance.Why “thought leadership ads” outperform company-page ads on CPC...

In this podcast, you’ll learn what an Instagram handle is and why it’s more important than most users realize. From defining your online identity to improving search visibility and brand consistency, your handle shapes how others find and remember you.

In this podcast, you’ll learn what an Instagram handle is and why it’s more important than most users realize. From defining your online identity to improving search visibility and brand consistency, your handle shapes how others find and remember you.

In this podcast, you’ll learn what an Instagram handle is and why it’s more important than most users realize. From defining your online identity to improving search visibility and brand consistency, your handle shapes how others find and remember you.

In this podcast, you’ll learn what an Instagram handle is and why it’s more important than most users realize. From defining your online identity to improving search visibility and brand consistency, your handle shapes how others find and remember you.

Hubbard College of Administration Kigali officially launched on October 11, 2025, bringing practical business education and ethical leadership training to Rwanda. The college offers hands-on programs in management, finance, and entrepreneurship, aiming to transform graduates into competitive professionals. Website: https://hcakigali.org/

Send us a text In this milestone episode, Ozeal Debastos opens up about his recent battle with creative stagnation and the internal shifts happening at Creator Factor HQ. He shares hard-won lessons on consistency, balancing life with podcasting, and why he's making YouTube a prioritymoving forward. From redefining success to embracing the messy middle of the creator journey, this is a transparent look behind the mic at what it really takes to evolve as a creator. Whether you’re a podcaster, Y...

Most business owners think they have a marketing problem — but they don’t. They have a strategy problem.In this episode, Jennifer Anderson, founder of 1330 Creative, breaks down why random acts of marketing fail and how to replace them with simple, measurable campaigns that actually drive growth.You’ll learn:Why posting more isn’t the answerHow to identify the illusion of activity in your businessThe core difference between “doing marketing” and running a campaignA real-world example of how one